OKX Logo
The OKX logo uses 2 primary colors. Its dominant color is Armour Wash (#000000, closest Pantone Black 6 C). OKX operates in the Computers Electronics & Technology industry.
- Color family
- black
- Industry
- Computers Electronics & Technology
- Brand popularity
- Top 26% of indexed brands
- Website
- okx.com
Design analysis
The OKX mark is a custom wordmark set in a geometric sans-serif drawn specifically for the brand. Each letter is built from consistent stroke weights and sharp 45° or 90° terminals: the ‘O’ is a perfect circle, the ‘K’ uses angled legs that meet at a central vertex, and the ‘X’ mirrors the ‘K’’s diagonal logic. No symbol accompanies the type; the three characters themselves act as the icon, which keeps the lockup extremely compact. The letterspacing is tight but not touching, allowing the mark to hold its shape when reproduced as a favicon or app tile at 16×16 pixels.
Logo colors, measured
Colors extracted from the logo image itself (background removed), with share of the mark each color covers.
Click a chip to copy its hex code.
The near-exclusive use of #000000 (Armour Wash) with a minor #666666 accent signals institutional credibility in an industry that often leans on neon gradients. Black conveys permanence and security—critical trust cues for a custodial exchange—while the mid-gray provides a single accessible secondary state for disabled buttons or subtle backgrounds without expanding the palette.
Variations & downloads
Color variants generated from the vector source — free to download for identification, editorial and research use.
Visually similar logos
Nearest neighbors in visual embedding space — marks that share shape and structure with the OKX logo, regardless of color or industry.
Brand web palette
Colors OKX uses across its website — the broader brand system around the logo.
About OKX
OKX is an innovative and leading cryptocurrency exchange that offers a wide range of advanced financial services. With a focus on blockchain technology, OKX provides a secure platform for wise trading and investment. As one of the largest exchanges in terms of trading volume, we serve millions of users across more than 100 countries. At OKX, you'll have access to a diverse selection of tokens and trading pairs, allowing you to explore the world of decentralized finance. Our platform offers spot, margin, futures, options, perpetual swaps trading, as well as DeFi, lending, and mining services. We believe in the power of crypto to reshape our financial system and society, offering every individual freedom and dignity. Our mission is to promote and advance crypto globally, empowering individuals worldwide. Whether you're a seasoned trader or new to the world of cryptocurrencies, OKX provides the tools and support you need to navigate this exciting market. Join us today and be a part of the future of finance
Questions about the OKX logo
Why did OKEx change its name and logo to OKX?
The rebrand in early 2022 shortened the name to three letters to unify global recognition and reflect a shift from exchange-only services to a broader Web3 ecosystem. The new wordmark was designed to work identically across Latin and non-Latin script markets without a separate logomark.
Does OKX use any brand colors besides black and gray?
The core logo remains strictly monochrome. Marketing campaigns occasionally introduce accent colors such as electric blue or amber for specific product lines, but these never replace the primary black wordmark in the product UI or official communications.
What color is the OKX logo?
The dominant color of the OKX logo is Armour Wash (hex #000000). The closest Pantone match is Black 6 C.
How many colors does the OKX logo have?
The OKX logo uses 2 primary colors: #000000, #666666.
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The OKX logo is a trademark of its owner, shown here for identification and design research. Color data is measured from the public mark by LogoLabs; analysis is editorial commentary. No affiliation or endorsement is implied.