Citrix Logo
The Citrix logo uses 1 primary color. Its dominant color is Armour Wash (#010101, closest Pantone Black 6 C). Citrix operates in the Programming & Developer Software industry.
- Color family
- black
- Industry
- Programming & Developer Software
- Brand popularity
- Top 2% of indexed brands
- Website
- citrix.com
Design analysis
The Citrix logo is a combined mark consisting of a geometric symbol paired with a custom wordmark. The symbol is a stylized, angular "C" formed from three rectangular segments that suggest a cube or folded plane, rendered in a single weight that matches the stroke of the logotype. The wordmark uses a modified geometric sans-serif with distinctive character shapes — notably the flattened vertex on the "t" and the open aperture of the "a" — that echo the symbol's sharp 90-degree angles. This construction creates visual unity without relying on curves, reinforcing a technical, engineered aesthetic. At small sizes the symbol holds legibility because its three-block structure remains readable down to roughly 16 pixels, while the wordmark's generous counters and consistent stroke width prevent clogging. In the competitive landscape of enterprise infrastructure software, the mark avoids the ubiquitous blue gradients and orbital swoops favored by cloud vendors, opting instead for a monochrome, flat treatment that reproduces cleanly across documentation, CLI outputs, and co-branded partner pages.
Logo colors, measured
Colors extracted from the logo image itself (background removed), with share of the mark each color covers.
Click a chip to copy its hex code.
The near-black #010101 palette signals authority and neutrality, aligning with the infrastructure layer Citrix occupies — invisible but foundational. Unlike the bright blues and purples common in SaaS branding, this achromatic choice ensures the mark never competes with customer UI colors, works on any background without a protection zone, and prints reliably on low-cost collateral. It also mirrors the terminal-and-code environment where developers and IT architects encounter the brand daily.
Variations & downloads
Color variants generated from the vector source — free to download for identification, editorial and research use.
Visually similar logos
Nearest neighbors in visual embedding space — marks that share shape and structure with the Citrix logo, regardless of color or industry.
Brand web palette
Colors Citrix uses across its website — the broader brand system around the logo.
About Citrix
Citrix is a multinational software company based in the United States that specializes in providing virtualization, networking, and cloud computing solutions. The company was founded in 1989 by Ed Iacobucci in Richardson, Texas. Initially, Citrix focused on developing remote access software, and its flagship product, Citrix Multiuser, allowed multiple users to access desktop applications from a central server. Over the years, Citrix expanded its product portfolio and became a leader in application and desktop virtualization. Some of its main products include Citrix Virtual Apps and Desktops, Citrix ADC (formerly NetScaler ADC), Citrix SD-WAN (formerly NetScaler SD-WAN), and Citrix Workspace. These solutions enable organizations to securely deliver applications, desktops, and data to any device, over any network, from any cloud. Citrix operates on a global scale with offices and data centers in various countries, serving customers across different industries such as healthcare, finance, government, and education. The company has several noteworthy subsidiaries, including Citrix Systems Japan K. K., Citrix Systems France SAS, and Citrix Systems Australia Pty Ltd. Additionally, Citrix has established partnerships and joint ventures with industry-leading companies, including Microsoft, IBM, and Cisco. In terms of market position, Citrix is considered a significant player in the technology industry. The company has a strong presence in the global market and has consistently reported substantial annual revenues. It competes with other major players in the virtualization and cloud computing space, such as VMware, Microsoft, and Amazon Web Services. Throughout its history, Citrix has achieved several milestones and made strategic changes to its product lineup. Notably, the company acquired XenSource in 2007, which played a crucial role in the development of Citrix XenDesktop and XenApp. In recent years, Citrix has focused on enhancing its cloud capabilities and expanding it
Questions about the Citrix logo
Has the Citrix logo changed after the Cloud Software Group acquisition?
As of the latest public brand guidelines, the core mark and wordmark remain unchanged following the 2022 acquisition by Cloud Software Group. The logo continues to appear on Citrix product interfaces, documentation, and partner portals without modification.
Why does Citrix use a near-black logo instead of a brand color like blue?
The near-black treatment ensures maximum contrast and reproduction fidelity across the diverse environments where Citrix appears — data-center rack labels, terminal sessions, co-branded partner decks, and government procurement documents — where color control cannot be guaranteed.
What color is the Citrix logo?
The dominant color of the Citrix logo is Armour Wash (hex #010101). The closest Pantone match is Black 6 C.
How many colors does the Citrix logo have?
The Citrix logo uses 1 primary color: #010101.
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The Citrix logo is a trademark of its owner, shown here for identification and design research. Color data is measured from the public mark by LogoLabs; analysis is editorial commentary. No affiliation or endorsement is implied.