Indiatimes.com Logo
The Indiatimes.com logo uses 1 primary color. Its dominant color is Blasphemous Blue (#3457A7, closest Pantone 10242 C). Indiatimes.com operates in the Tv Movies & Streaming industry.
- Color family
- blue
- Industry
- Tv Movies & Streaming
- Brand popularity
- Top 1% of indexed brands
- Website
- indiatimes.com
Design analysis
The Indiatimes mark is a lowercase wordmark set in a custom geometric sans-serif. The letterforms feature rounded terminals and uniform stroke weight, with the "i" dot and "t" crossbars subtly aligned to create visual rhythm. The "india" and "times" segments run together without a space, differentiated only by a slight tracking adjustment that keeps the word readable at speed. This construction works well at small sizes — the open counters and absence of fine serifs prevent clogging in favicon or app-icon dimensions. In the crowded Indian digital news landscape, the lowercase approach signals accessibility and modernity, contrasting with the uppercase mastheads of legacy print brands like THE TIMES OF INDIA or HINDUSTAN TIMES.
Logo colors, measured
Colors extracted from the logo image itself (background removed), with share of the mark each color covers.
Click a chip to copy its hex code.
The measured #3457A7 (a saturated mid-blue) occupies 29% of the mark, functioning as the sole chromatic element against white. This hue sits deeper than the cyan-blues of social platforms (Facebook, Twitter) but brighter than the navy of traditional financial or government identities. For a news-and-entertainment hybrid, it strikes a practical balance: authoritative enough for hard-news credibility, energetic enough for Bollywood and lifestyle verticals, and sufficiently distinct from the red-orange palettes of competitors like NDTV or India Today.
Variations & downloads
Color variants generated from the vector source — free to download for identification, editorial and research use.
Visually similar logos
Nearest neighbors in visual embedding space — marks that share shape and structure with the Indiatimes.com logo, regardless of color or industry.
Brand web palette
Colors Indiatimes.com uses across its website — the broader brand system around the logo.
About Indiatimes.com
Indiatimes. com is a major online news and entertainment platform in India. It was launched as a subsidiary of The Times Group in 1996 and initially served as a news website. Over the years, it has expanded its offerings to include various categories like news, sports, entertainment, lifestyle, health, and technology. The headquarters of Indiatimes. com is located in Noida, Uttar Pradesh, India. Noida is a satellite city of Delhi and is known for its robust IT industry. The main products and services offered by Indiatimes. com include news articles, videos, photo galleries, live updates, and various online communities. It covers a wide range of topics including current affairs, politics, sports, Bollywood, fashion, and more. Indiatimes. com also provides e-commerce services through its online shopping portal, wherein users can purchase products ranging from electronics to fashion accessories. On a global scale, Indiatimes. com has gained prominence as one of the leading news and entertainment platforms catering to the Indian audience. It attracts millions of users from India and around the world seeking reliable and engaging content. Indiatimes. com has formed several noteworthy partnerships and joint ventures over the years. It has collaborated with major global brands to enhance its content, technology, and user experience. Additionally, the website has subsidiary companies like Times Business Solutions Limited (TBSL) which focuses on online classified advertisements, online education, and other digital services. In terms of market position, Indiatimes. com is recognized as one of the top online news and entertainment platforms in India. It competes with other prominent media companies such as NDTV, The Indian Express, and Hindustan Times. In recent years, Indiatimes. com has undergone strategic changes to adapt to the evolving digital landscape. It has incorporated new features, improved user interfaces, and expanded its reach on social media platforms. These ini
Questions about the Indiatimes.com logo
Has the Indiatimes logo changed since its 1996 launch?
Yes. The original 1996 mark used a mixed-case serif logotype with a globe icon. The current lowercase geometric wordmark was introduced during a major digital rebrand in the mid-2010s to improve mobile legibility and unify the Times Group’s web properties.
Why does the logo use only one colour?
A single-colour wordmark reduces reproduction cost and complexity across the thousands of article pages, video thumbnails, and partner syndication points where the brand appears daily. The deep blue also meets WCAG AA contrast on white without needing a secondary outline colour.
What color is the Indiatimes.com logo?
The dominant color of the Indiatimes.com logo is Blasphemous Blue (hex #3457A7). The closest Pantone match is 10242 C.
How many colors does the Indiatimes.com logo have?
The Indiatimes.com logo uses 1 primary color: #3457A7.
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The Indiatimes.com logo is a trademark of its owner, shown here for identification and design research. Color data is measured from the public mark by LogoLabs; analysis is editorial commentary. No affiliation or endorsement is implied.