it.com Logo
The it.com logo uses 2 primary colors. Its dominant color is Armour Wash (#000000, closest Pantone Black 6 C). it.com operates in the Computer Hardware industry.
- Color family
- black
- Industry
- Computer Hardware
- Brand popularity
- Top 2% of indexed brands
- Website
- it.com
Design analysis
The it.com mark is a pure wordmark that uses the domain name itself as the primary identifier, rendered in a geometric sans-serif typeface with uniform stroke weight. The lowercase 'it' sits directly beside the '.com' suffix without visual separation, creating a single cohesive unit that reads as both a brand name and a web address simultaneously. This construction eliminates the need for a separate symbol, reducing cognitive load and ensuring the URL is memorised at first glance. The tight letterspacing and consistent x-height give the mark a compact, monolithic quality that holds its shape down to favicon size, while the absence of decorative details prevents visual noise when reproduced on busy backgrounds or in single-colour print.
Logo colors, measured
Colors extracted from the logo image itself (background removed), with share of the mark each color covers.
Click a chip to copy its hex code.
The near-total reliance on #000000 with a trace of #303030 creates a high-contrast, achromatic palette that signals technical precision and neutrality — values prized in infrastructure and telecom sectors. Black dominates because it reproduces flawlessly across every medium, from SMS preview windows to data-centre signage, and it avoids the cultural colour associations that could complicate a brand operating in 180 countries. The subtle 4 % dark-gray accent likely serves only as an anti-aliasing artifact or a fallback for screens that cannot render true black, reinforcing the palette's functional rather than expressive intent.
Variations & downloads
Color variants generated from the vector source — free to download for identification, editorial and research use.
Visually similar logos
Nearest neighbors in visual embedding space — marks that share shape and structure with the it.com logo, regardless of color or industry.
Brand web palette
Colors it.com uses across its website — the broader brand system around the logo.
About it.com
Intis Telecom is an international technology company and SMS provider that offers a range of services. They are also known for developing SMS marketing services and a URL shortening service called Cli. co. As a member of the GSMA, Mobile Ecosystem Forum, RIPE, and ICANN, Intis Telecom is well-regarded in the mobile communication industry. The company operates multiple projects, including an international SMS provider, a free URL shortening service (Cli. co), and the 3rd-level domain zone it. com. With offices located in Russia, Hong Kong, the United Kingdom, the United States, Kazakhstan, Uzbekistan, Israel, and Germany, Intis Telecom's global presence allows them to serve over 1,200 mobile operators in 180 countries. Since its establishment in 2008 by entrepreneur Andrey Insarov, Intis Telecom has experienced significant growth. Over the years, they have expanded their services and formed partnerships with notable companies such as Mobile Tulip and IDM. In 2020, the company introduced their latest project, the free URL shortening service Cli. co. With their continuous innovation and commitment to providing high-quality services, Intis Telecom has become a reputable brand in the technology industry. They have received recognition
Questions about the it.com logo
Who designed the it.com logo?
No public record credits a specific designer or agency; the mark appears to be an in-house typographic treatment consistent with Intis Telecom's engineering-led brand approach.
Has the it.com logo changed since launch?
No major redesign has been documented; the wordmark has remained visually stable since the .com zone opened for registration, reinforcing long-term recognition for a domain-registry product.
What color is the it.com logo?
The dominant color of the it.com logo is Armour Wash (hex #000000). The closest Pantone match is Black 6 C.
How many colors does the it.com logo have?
The it.com logo uses 2 primary colors: #000000, #303030.
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The it.com logo is a trademark of its owner, shown here for identification and design research. Color data is measured from the public mark by LogoLabs; analysis is editorial commentary. No affiliation or endorsement is implied.