Grammarly Logo
The Grammarly logo uses 2 primary colors. Its dominant color is Blue Green (#027E6F, closest Pantone 2244 C). Grammarly operates in the Programming & Developer Software industry.
- Color family
- teal
- Industry
- Programming & Developer Software
- Brand popularity
- Top 1% of indexed brands
- Website
- grammarly.com
Design analysis
Grammarly's logo is a combination mark consisting of a geometric symbol and a lowercase wordmark. The symbol is a single continuous stroke forming a stylized 'G' — an open counter with a horizontal terminal that suggests a speech bubble or cursor. Built on a consistent stroke weight and circular geometry, the mark scales cleanly to favicon size without losing legibility. The wordmark uses a rounded, humanist sans-serif (closely resembling a customized Inter or similar) with uniform stroke width, open apertures, and a distinctive double-story 'a' that echoes the symbol's curvature. Together they balance approachability with technical precision, fitting a product that sits between consumer writing aid and developer-facing API.
Logo colors, measured
Colors extracted from the logo image itself (background removed), with share of the mark each color covers.
Click a chip to copy its hex code.
The measured teal (#027E6F) sits between traditional trust-blue and growth-green, differentiating Grammarly from the deep blues of Microsoft, Google, and Salesforce while signaling clarity and calm. White (#FFFFFF) provides the necessary contrast for the mark to sit on any background — browser toolbars, dark-mode editors, or mobile keyboards — without a containing shape. This two-color restraint keeps reproduction costs low and ensures the symbol remains recognizable even when rendered in a single-color knockout.
Variations & downloads
Color variants generated from the vector source — free to download for identification, editorial and research use.
Visually similar logos
Nearest neighbors in visual embedding space — marks that share shape and structure with the Grammarly logo, regardless of color or industry.
Brand web palette
Colors Grammarly uses across its website — the broader brand system around the logo.
About Grammarly
Grammarly is a brand on a mission to improve lives by enhancing communication. With a focus on effective communication, Grammarly offers a range of products and services designed to assist individuals, teams, businesses, and educational institutions in achieving their goals. At the heart of Grammarly's offerings is their robust, real-time communication assistance powered by generative AI. This technology allows users to write, rewrite, and generate ideas quickly and efficiently. Grammarly's writing enhancements feature tools to polish grammar, tone, clarity, and team consistency, among others. Grammarly's reach extends to over 500,000 apps and sites across various devices, including Windows, Mac, browsers, and mobile. They also prioritize user security and privacy, with data encryption, secure cloud architecture, and compliance with privacy regulations. With a focus on ethical innovation and user-centered values, Grammarly has earned recognition as one of the most influential and innovative AI companies. Their goal is to connect people, understand one another better, and help individuals and teams achieve their communication goals. Whether it's improving everyday writing, driving consistent communication in businesses, or supporting students in developing essential writing skills, Grammarly's AI-enabled communication assistance technology is designed to help users communicate confidently and effectively wherever they write. Their intuitive, real-time interface is available on multiple platforms, ensuring accessibility for all. Grammarly's journey of innovation and growth is fueled by their dedicated engineering team, external investments, and the trust of over 30 million daily active users. As they continue to push boundaries and explore new horizons in language research, Grammarly remains committed to helping people achieve their communication goals
Questions about the Grammarly logo
Has Grammarly's logo changed since launch?
The core teal G symbol has remained consistent since the 2015 rebrand, though the wordmark was subtly refined in 2019 for better screen readability — primarily optical adjustments to letter spacing and the 'a' bowl.
Why does the symbol look like a speech bubble?
The open counter and right-facing terminal deliberately suggest conversation and real-time feedback, reinforcing the product's core promise of in-line writing assistance across any text field.
What color is the Grammarly logo?
The dominant color of the Grammarly logo is Blue Green (hex #027E6F). The closest Pantone match is 2244 C.
How many colors does the Grammarly logo have?
The Grammarly logo uses 2 primary colors: #FFFFFF, #027E6F.
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The Grammarly logo is a trademark of its owner, shown here for identification and design research. Color data is measured from the public mark by LogoLabs; analysis is editorial commentary. No affiliation or endorsement is implied.