GOG.COM Logo
The GOG.COM logo uses 1 primary color. Its dominant color is Brilliance (#FFFFFF, closest Pantone 9345 C). GOG.COM operates in the Video Games Consoles & Accessories industry.
- Color family
- white
- Industry
- Video Games Consoles & Accessories
- Brand popularity
- Top 1% of indexed brands
- Website
- gog.com
Design analysis
The GOG.COM mark is a pure wordmark set in a custom geometric sans-serif. The letterforms are monoline, wide, and slightly condensed, with a distinctive squared-off curve on the 'G' and 'C' that echoes retro terminal typography — a deliberate nod to the platform's classic-game roots. The '.COM' suffix sits at the same weight and x-height as 'GOG', unified by a shared baseline and consistent stroke width, so the entire string reads as a single cohesive unit rather than a brand plus a domain tag. At small sizes the mark holds up well because there are no thin serifs, hairlines, or intricate counters to fill in; the open apertures in 'C' and 'O' remain legible down to favicon dimensions. In the digital-storefront context, where logos often sit beside colorful game key art, the stark simplicity prevents visual clash and allows the mark to function as a neutral container that can be recolored for seasonal campaigns without losing identity.
Logo colors, measured
Colors extracted from the logo image itself (background removed), with share of the mark each color covers.
Click a chip to copy its hex code.
The measured palette shows white (#FFFFFF) covering roughly one-third of the mark area, confirming the logo is designed as a white knock-out against dark backgrounds — typically the deep navy or charcoal used across GOG's store UI. This high-contrast approach fits the gaming-industry convention of dark-mode-first interfaces while ensuring the wordmark pops on cluttered library grids, streaming overlays, and partner banners. White also reinforces the 'DRM-free, nothing hidden' brand promise through visual transparency.
Variations & downloads
Color variants generated from the vector source — free to download for identification, editorial and research use.
Visually similar logos
Nearest neighbors in visual embedding space — marks that share shape and structure with the GOG.COM logo, regardless of color or industry.
Brand web palette
Colors GOG.COM uses across its website — the broader brand system around the logo.
About GOG.COM
GOG. com is a digital distribution platform that offers a wide range of classic and new games for Windows, Mac, and Linux. With a vast curated selection of titles, GOG. com ensures that every game available on their platform has been chosen specifically for you. They offer a DRM-free experience, allowing you to truly own the games you purchase. GOG. com takes pride in their customer-first approach, providing user-friendly support and additional customer benefits. Their dedicated customer support team is available round-the-clock to assist with any technical issues or questions you may have. They also offer a 30-day money-back guarantee, ensuring that you can get a full refund if a game doesn't work for you. GOG. com offers their optional gaming client, GOG Galaxy, which allows you to conveniently install and update games, as well as stay connected with friends. They believe in giving gamers the freedom of choice and providing a hassle-free experience. Discover the best in gaming with GOG. com and enjoy a platform built by gamers, for gamers
Questions about the GOG.COM logo
Has the GOG logo changed since the platform launched?
The wordmark has been refined but retains the same geometric structure since the 2010 rebrand from 'Good Old Games' to GOG.COM. Minor optical adjustments improved legibility at small sizes, but no major redesign has occurred.
Why does the logo use .COM as part of the mark?
Including .COM reinforces the direct-to-consumer, web-native nature of the store and distinguishes the brand from the parent company CD Projekt. It also functions as a built-in call to action in offline marketing.
What color is the GOG.COM logo?
The dominant color of the GOG.COM logo is Brilliance (hex #FFFFFF). The closest Pantone match is 9345 C.
How many colors does the GOG.COM logo have?
The GOG.COM logo uses 1 primary color: #FFFFFF.
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The GOG.COM logo is a trademark of its owner, shown here for identification and design research. Color data is measured from the public mark by LogoLabs; analysis is editorial commentary. No affiliation or endorsement is implied.