Nº 571 Name.Com logo

Name.Com Logo

The Name.Com logo uses 1 primary color. Its dominant color is Chromaphobic Black (#282828, closest Pantone 426 C). Name.Com operates in the Computers Electronics & Technology industry.

Color family
black
Brand popularity
Top 8% of indexed brands
Website
name.com

Design analysis

The Name.com mark is a lowercase wordmark set in a geometric sans-serif typeface, where the period between "name" and "com" functions as both a syntactic necessity and a graphic anchor. The letterforms display consistent stroke weight, open apertures, and a tall x-height that preserves legibility at favicon scale. Kerning is tight but not touching, allowing the dot to sit centered on the mean line rather than the baseline—a subtle shift that turns a punctuation mark into a visual bullet. This construction follows the registrar sector’s preference for pure typographic logos (cf. GoDaddy, Namecheap, Porkbun) but distinguishes itself by making the domain syntax the hero instead of appending a separate symbol.

At small sizes the mark holds up because the counterforms remain open and the dot does not vanish; the single-weight outline avoids the thinning problems of high-contrast fonts when reproduced in single-color fax or embroidery. The lack of an accompanying icon means the brand relies entirely on the typeface’s personality, which leans utilitarian rather than expressive—a pragmatic choice for a company selling infrastructure, but one that offers limited emotional differentiation in a crowded marketplace.

Lowercase "name.com" wordmark with centered intercap dotGeometric sans-serif with uniform stroke widthSingle near-black colour (#282828) across all touchpointsAbsence of separate icon or emblem

Logo colors, measured

Colors extracted from the logo image itself (background removed), with share of the mark each color covers.

Click a chip to copy its hex code.

The measured #282828 (Chromaphobic Black) is a soft charcoal that reads as black on screen but prints with less ink density than true #000000, reducing show-through on thin paper stock used for invoices and packaging. In an industry dominated by saturated blues, oranges, and greens, the near-neutral palette signals technical reliability and lets customer websites—not the registrar’s brand—take visual priority.

Variations & downloads

Color variants generated from the vector source — free to download for identification, editorial and research use.

Name.Com logo, primary version
Primary SVG PNG
Name.Com logo, white version for dark backgrounds
White SVG PNG
Name.Com logo, black monochrome version
Black SVG PNG

Visually similar logos

Nearest neighbors in visual embedding space — marks that share shape and structure with the Name.Com logo, regardless of color or industry.

Brand web palette

Colors Name.Com uses across its website — the broader brand system around the logo.

About Name.Com

Name. com is a leading brand in Denver, CO that offers a range of products and services to help you build and manage your online presence. With their Wix Website Builder, you can create a professional website in minutes using their drag-and-drop editor and choose from over 500 customizable templates designed for various industries. Whether you're a small business owner or an individual, Name. com has the right plan for you. Their website plans include a free domain name, unlimited pages, and 24/7 support from their customer care team. In addition to website building, Name. com also provides other digital tools such as email services, cloud hosting, SSL certificates, and more. With everything under one roof, managing your online projects has never been easier. Trust Name. com to help you succeed in the digital world

Questions about the Name.Com logo

Why does Name.com use a period in the logo instead of a symbol?

The period is the literal delimiter in every domain the company sells, turning the product itself into the brand mark. This eliminates the need for a separate icon and reinforces the core service at every impression.

Has the Name.com logo changed significantly since launch?

The wordmark has undergone minor optical refinements—adjusted kerning, slightly rounded corners on the dot, and a shift from pure black to the current #282828 charcoal—but the fundamental lowercase "name.com" structure has remained consistent since the early 2010s.

What color is the Name.Com logo?

The dominant color of the Name.Com logo is Chromaphobic Black (hex #282828). The closest Pantone match is 426 C.

How many colors does the Name.Com logo have?

The Name.Com logo uses 1 primary color: #282828.

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The Name.Com logo is a trademark of its owner, shown here for identification and design research. Color data is measured from the public mark by LogoLabs; analysis is editorial commentary. No affiliation or endorsement is implied.