Feedly Logo
The Feedly logo uses 1 primary color. Its dominant color is Spandex Green (#2AB14C, closest Pantone 7481 C). Feedly operates in the Computers Electronics & Technology industry.
- Color family
- green
- Industry
- Computers Electronics & Technology
- Brand popularity
- Top 92% of indexed brands
- Website
- feedly.com
Design analysis
Feedly uses a combination mark: a square icon with rounded corners housing a white leaf-form that doubles as an abstract RSS broadcast symbol, paired with a lowercase sans-serif wordmark. The icon is built on a strict grid — the leaf's central vein aligns with the vertical center, its two lobes mirror each other horizontally, and the stem terminates at the same baseline as the wordmark's x-height. This geometric rigor lets the mark scale cleanly to 16 px favicon size; the leaf's negative space remains open and the broadcast curves don't collapse. In the crowded content-aggregator space, the mark avoids the generic magnifying glass or newspaper clichés, opting instead for a growth metaphor that signals both organic discovery and algorithmic distribution.
Logo colors, measured
Colors extracted from the logo image itself (background removed), with share of the mark each color covers.
Click a chip to copy its hex code.
The measured #2AB14C is a high-chroma yellow-green that reads as energetic rather than corporate. Against the industry's default blues and dark greys, it signals freshness and real-time relevance — critical for a tool selling speed and insight. White knocks out cleanly on the icon, and the hue holds its vibrancy across light and dark UI modes without shifting toward muddy olive.
Variations & downloads
Color variants generated from the vector source — free to download for identification, editorial and research use.
Visually similar logos
Nearest neighbors in visual embedding space — marks that share shape and structure with the Feedly logo, regardless of color or industry.
Brand web palette
Colors Feedly uses across its website — the broader brand system around the logo.
About Feedly
Feedly is a leading platform that helps businesses and curious minds stay ahead of the curve. Our main goal is to assist teams in tracking competitors, discovering new trends, and researching emerging security threats. With Feedly AI, we utilize state-of-the-art machine learning models to automatically gather, analyze, and provide actionable insights from millions of sources in real-time. By using Feedly AI, you can access valuable information and make informed decisions swiftly. Whether you're looking to keep up with industry trends, monitor your competitors, or stay updated on emerging security threats, Feedly has got you covered. We are committed to empowering you with the tools you need to succeed in today's fast-paced world. Experience the power of Feedly AI and stay ahead of the game
Questions about the Feedly logo
Why does the Feedly icon look like both a leaf and a Wi-Fi signal?
The central stem and two curved lobes are deliberately ambiguous: they evoke a sprouting leaf for organic discovery while the three ascending curves mirror the universal RSS broadcast symbol, reinforcing the product's core function of aggregating feeds.
Has Feedly's logo changed significantly since launch?
The leaf-in-square concept has remained constant since the 2013 Google Reader shutdown era, but the original mark used a flatter, brighter green and a heavier wordmark. A 2019 refinement darkened the green slightly, rounded the square corners more subtly, and lightened the typeface for better legibility at small sizes.
What color is the Feedly logo?
The dominant color of the Feedly logo is Spandex Green (hex #2AB14C). The closest Pantone match is 7481 C.
How many colors does the Feedly logo have?
The Feedly logo uses 1 primary color: #2AB14C.
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The Feedly logo is a trademark of its owner, shown here for identification and design research. Color data is measured from the public mark by LogoLabs; analysis is editorial commentary. No affiliation or endorsement is implied.