日本経済新聞 電子版 Logo
The 日本経済新聞 電子版 logo uses 2 primary colors. Its dominant color is Carbon Fibre (#303030, closest Pantone 10399 C). 日本経済新聞 電子版 operates in the Publishing & Printing industry.
- Color family
- black
- Industry
- Publishing & Printing
- Brand popularity
- Top 2% of indexed brands
- Website
- nikkei.com
Design analysis
The logo is a typographic wordmark (logotype) featuring the brand name in Japanese kanji. It relies on custom-drawn or carefully selected typefaces that balance traditional calligraphic strokes with modern geometric precision. The mark is essentially monochromatic, using a very dark grey (#303030) rather than pure black, which softens contrast slightly for screen readability while retaining gravitas. At small sizes, the clear letterforms and generous counters maintain legibility, and the absence of decorative elements ensures it reproduces cleanly across print, web, and app icons. In the publishing industry, where many competitors use red or blue accents for differentiation, Nikkei’s restraint signals authority and timelessness, aligning with its reputation for serious financial journalism.
Logo colors, measured
Colors extracted from the logo image itself (background removed), with share of the mark each color covers.
Click a chip to copy its hex code.
The measured palette (#303030 and #111111) is effectively a near-black dark grey. This choice fits the publishing sector’s need for high-contrast legibility and conveys neutrality, trust, and editorial rigour. By avoiding pure black (#000000), the logo reduces eye strain on backlit screens — a practical consideration for a digital edition — while still projecting the weight and permanence associated with a 140-year-old business newspaper. The minimal colour strategy also ensures seamless integration alongside data visualisations, photography, and advertising without visual conflict.
Variations & downloads
Color variants generated from the vector source — free to download for identification, editorial and research use.
Visually similar logos
Nearest neighbors in visual embedding space — marks that share shape and structure with the 日本経済新聞 電子版 logo, regardless of color or industry.
Brand web palette
Colors 日本経済新聞 電子版 uses across its website — the broader brand system around the logo.
About 日本経済新聞 電子版
日本経済新聞 電子版（日経電子版）, commonly known as Nikkei, is one of Japan's leading daily newspapers focused on business and economic news. It is published by Nikkei Inc. Established in 1876, Nikkei has a long history of providing accurate and reliable news to its readers. It has its headquarters in Tokyo, Japan. The company's main product is the Nikkei newspaper, which is available in both print and online formats. The Nikkei electronic version, or Nikkei Digital Edition, provides subscribers access to the newspaper's content online, including articles, analysis, market data, and special reports. This allows readers to stay informed about the latest market trends, economic policies, corporate news, and international developments. On a global scale, Nikkei has expanded its presence by establishing various subsidiaries and partnerships. The most notable is Nikkei Asian Review, an English-language publication focused on Asian business and economic news. It covers topics such as finance, trade, technology, and regional developments. This expansion has allowed Nikkei to cater to a broader audience and enhance its global influence. In terms of market position, Nikkei is highly regarded as a reputable business newspaper both within Japan and internationally. It is considered a must-read for those seeking insights into Japan's economy and financial markets. Nikkei's reputation and extensive coverage have cemented its position as a leading source of business news in Japan. Over the years, Nikkei has undergone significant changes and developments, particularly in response to the digital age. It has continuously adapted its strategy to meet the evolving needs of readers, introducing innovative features, multimedia content, and interactive tools. These advancements have helped Nikkei maintain its relevance and stay ahead in the competitive media market. Currently, Nikkei continues to thrive as a prominent business newspaper, providing its readers with essential news, market analysis, and i
Questions about the 日本経済新聞 電子版 logo
Why does the Nikkei logo use dark grey instead of pure black?
The dark grey (#303030) softens contrast on digital screens, improving readability for long-form reading while maintaining the visual weight of black. It also prints reliably across newsprint and coated stock without the risk of ink saturation issues that pure black can cause.
Is the digital edition logo different from the print newspaper logo?
The core wordmark is identical; the digital edition typically appends 「電子版」 (electronic edition) in a smaller, lighter weight beneath the main mark. This maintains brand unity while clearly distinguishing the product format.
What color is the 日本経済新聞 電子版 logo?
The dominant color of the 日本経済新聞 電子版 logo is Carbon Fibre (hex #303030). The closest Pantone match is 10399 C.
How many colors does the 日本経済新聞 電子版 logo have?
The 日本経済新聞 電子版 logo uses 2 primary colors: #303030, #111111.
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The 日本経済新聞 電子版 logo is a trademark of its owner, shown here for identification and design research. Color data is measured from the public mark by LogoLabs; analysis is editorial commentary. No affiliation or endorsement is implied.