読売新聞オンライン Logo
The 読売新聞オンライン logo uses 1 primary color. Its dominant color is Armour Wash (#000000, closest Pantone Black 6 C). 読売新聞オンライン operates in the Publishing & Printing industry.
- Color family
- black
- Industry
- Publishing & Printing
- Brand popularity
- Top 82% of indexed brands
- Website
- yomiuri.co.jp
Design analysis
The Yomiuri Shimbun Online logo is a wordmark built around the two kanji characters 読売 (Yomiuri), rendered in a bold, brush-derived stroke style that references traditional Japanese calligraphy while maintaining the legibility required for digital news environments. The characters sit on a stable baseline with balanced visual weight between the denser 右 (right) component of 読 and the more open structure of 売, creating a compact horizontal block that works across app icons, browser tabs, and print mastheads alike. Negative space inside the strokes is preserved at small sizes, preventing the mark from clogging into a solid rectangle on low-resolution screens.
Logo colors, measured
Colors extracted from the logo image itself (background removed), with share of the mark each color covers.
Click a chip to copy its hex code.
The exclusive use of #000000 (black) aligns with newspaper industry conventions where monochrome marks signal authority, neutrality, and print heritage. Black reproduces flawlessly on newsprint, e-ink, and backlit displays without colour-shift risk, and the 2.3% coverage figure confirms the logo relies on stroke contrast rather than fill, keeping data weight minimal for fast-loading digital pages.
Variations & downloads
Color variants generated from the vector source — free to download for identification, editorial and research use.
Visually similar logos
Nearest neighbors in visual embedding space — marks that share shape and structure with the 読売新聞オンライン logo, regardless of color or industry.
Brand web palette
Colors 読売新聞オンライン uses across its website — the broader brand system around the logo.
About 読売新聞オンライン
読売新聞オンライン is a leading news brand in Japan that has been delivering a wide range of news and information for generations. With over 13 million articles available for search and display, the platform offers a vast database of current and historical news. Whether you're looking for breaking news, regional stories, or in-depth analysis, Yomiuri Shimbun Online has you covered. Their user-friendly interface allows for easy
Questions about the 読売新聞オンライン logo
Why does the Yomiuri logo use only black?
Black-only logos are standard in Japanese newspaper branding because they reproduce reliably on newsprint, maintain gravitas across platforms, and avoid colour registration issues in high-speed printing. The Yomiuri mark follows this convention to reinforce trust and continuity with its 140-year print legacy.
Has the Yomiuri Online logo changed for digital use?
The core kanji wordmark remains visually identical to the print masthead, but the digital version is supplied as a vector file with hinted stroke endings to render sharply at favicon sizes (16×16 px) and on high-DPI mobile screens without manual redrawing.
What color is the 読売新聞オンライン logo?
The dominant color of the 読売新聞オンライン logo is Armour Wash (hex #000000). The closest Pantone match is Black 6 C.
How many colors does the 読売新聞オンライン logo have?
The 読売新聞オンライン logo uses 1 primary color: #000000.
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The 読売新聞オンライン logo is a trademark of its owner, shown here for identification and design research. Color data is measured from the public mark by LogoLabs; analysis is editorial commentary. No affiliation or endorsement is implied.