Medallia Logo
The Medallia logo uses 1 primary color. Its dominant color is Mirage (#364045, closest Pantone 10393 C). Medallia operates in the Computers Electronics & Technology industry.
- Color family
- gray
- Industry
- Computers Electronics & Technology
- Brand popularity
- Top 1% of indexed brands
- Website
- medallia.com
Design analysis
Medallia uses a combination mark pairing a geometric symbol with a clean sans-serif wordmark. The symbol is a stylized 'M' constructed from two mirrored, angular shapes that meet at a sharp central vertex, forming an abstract medallion or shield silhouette. This construction suggests protection, validation, and a badge of honor — directly referencing the brand name's Latin root. The wordmark sits to the right in a medium-weight, humanist sans-serif (similar to Inter or Source Sans) with open apertures and a distinctive lowercase 'a', ensuring legibility at small sizes. The mark relies on a single ink color, eliminating registration risk and reproducing cleanly in monochrome, embossed, or reversed applications. At favicon scale, the symbol alone holds identity without the logotype.
Logo colors, measured
Colors extracted from the logo image itself (background removed), with share of the mark each color covers.
Click a chip to copy its hex code.
The measured #364045 (Mirage) is a deep slate blue-gray that reads as near-black on screen but carries subtle blue undertones in print. This single-color strategy signals enterprise credibility, data seriousness, and calm authority — core expectations in B2B experience-management software. It avoids the bright blues and teals common among CX competitors (Qualtrics, SurveyMonkey), differentiating through restraint while remaining accessible on light and dark backgrounds.
Variations & downloads
Color variants generated from the vector source — free to download for identification, editorial and research use.
Visually similar logos
Nearest neighbors in visual embedding space — marks that share shape and structure with the Medallia logo, regardless of color or industry.
Brand web palette
Colors Medallia uses across its website — the broader brand system around the logo.
About Medallia
Medallia is a customer and employee experience management company based in the United States. It was founded in 2001 by Amy Pressman and Borge Hald, and is headquartered in San Francisco, California. Medallia’s main product is its Experience Cloud platform, which enables companies to capture feedback from customers and employees through a variety of channels such as surveys, social media, and messaging apps. The platform uses artificial intelligence and machine learning to analyze the feedback and provide insights to help businesses improve their customer and employee experiences. Medallia also offers professional services to assist companies in implementing and utilizing the platform effectively. On a global scale, Medallia serves a wide range of industries, including retail, hospitality, financial services, and healthcare. The company has offices in North America, Europe, Asia Pacific, and Latin America. It has formed partnerships with various organizations, including strategic alliances with companies such as Salesforce, Adobe, and ServiceNow. Medallia has also acquired several companies over the years to enhance its product offerings and expand its market reach. Medallia holds a strong market position in the customer experience management industry. It has a global customer base that includes prominent organizations such as Four Seasons Hotels and Resorts, PayPal, and Delta Air Lines. The company has received recognition for its innovative solutions and industry leadership. In 2019, it went public and debuted on the New York Stock Exchange under the ticker symbol ‘MDLA’. In terms of recent developments, Medallia continues to invest in research and development to enhance its platform capabilities. It has also focused on expanding its international presence, particularly in the Asia Pacific region. In 2020, Medallia entered into a partnership with Deloitte to deliver customer experience solutions to clients in Australia. As of the latest information available, Meda
Questions about the Medallia logo
What does the Medallia symbol represent?
The symbol is an abstract 'M' shaped like a medallion or shield, referencing the company name (from Latin 'medalia', meaning medal) and conveying validation, trust, and a badge of honor for customer and employee feedback.
Has Medallia changed its logo since going public in 2019?
The core combination mark — geometric symbol plus humanist wordmark in deep slate — has remained consistent through the 2019 NYSE listing and subsequent Thoma Bravo acquisition in 2021, with only minor optical refinements for digital scaling.
What color is the Medallia logo?
The dominant color of the Medallia logo is Mirage (hex #364045). The closest Pantone match is 10393 C.
How many colors does the Medallia logo have?
The Medallia logo uses 1 primary color: #364045.
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The Medallia logo is a trademark of its owner, shown here for identification and design research. Color data is measured from the public mark by LogoLabs; analysis is editorial commentary. No affiliation or endorsement is implied.