Nº 008 CapCut logo

CapCut Logo

The CapCut logo uses 1 primary color. Its dominant color is Armour Wash (#000000, closest Pantone Black 6 C). CapCut operates in the Construction & Maintenance industry.

Color family
black
Brand popularity
Top 1% of indexed brands
Website
capcut.com

Design analysis

CapCut uses a combination mark pairing a geometric wordmark with a distinctive symbol. The logotype sets "CapCut" in a custom rounded sans-serif where the two capital Cs share identical counter shapes, creating visual rhythm. The accompanying icon is a right-facing equilateral triangle — the universal play symbol — bisected by a diagonal notch that suggests a scissor cut or film splice. This notch is the only graphic flourish; it transforms a generic media symbol into a proprietary asset that reads instantly at app-icon dimensions. The mark relies on figure-ground clarity rather than gradients or fine detail, so it reproduces cleanly in single-colour black, white, or the platform's accent teal. In the crowded video-editor category, where competitors lean on film-strip reels or timeline sliders, the play-plus-cut metaphor communicates the core promise — make videos, then trim them — without literacy dependence.

Notched play-triangle iconMirrored capital-C letterformsPure black/white reversibilityApp-icon optimised geometry

Logo colors, measured

Colors extracted from the logo image itself (background removed), with share of the mark each color covers.

Click a chip to copy its hex code.

The measured palette is effectively monochrome: #000000 dominates the mark at roughly twelve percent coverage, with the remainder white negative space. Black-on-white is the safest choice for a utility app that must sit on unpredictable user-generated thumbnails, dark-mode interfaces, and colourful template libraries. It avoids clashing with the neon pinks, cyans, and purples common in short-form content, while signalling professional neutrality — a subtle contrast to TikTok's high-saturation brand. The single-colour approach also reduces rendering cost on low-end mobile GPUs, a practical consideration for ByteDance's global user base.

Variations & downloads

Color variants generated from the vector source — free to download for identification, editorial and research use.

CapCut logo, primary version
Primary SVG PNG
CapCut logo, white version for dark backgrounds
White SVG PNG
CapCut logo, black monochrome version
Black SVG PNG

Visually similar logos

Nearest neighbors in visual embedding space — marks that share shape and structure with the CapCut logo, regardless of color or industry.

Brand web palette

Colors CapCut uses across its website — the broader brand system around the logo.

About CapCut

CapCut is an all-in-one video editor that simplifies the process of video creation and sharing. With CapCut, you can easily create and customize videos using a wide range of tools and templates. Whether you're a professional or a beginner, CapCut offers a variety of features and services to suit your needs. The platform provides both online and desktop options, allowing you to edit videos using your browser or by downloading the app. CapCut offers a comprehensive set of video editing tools, including video effects and filters, background remover, video resizer, video converter, and more. You can also enhance your videos with features like text-to-speech, trendy music tracks, sound effects, and audio extraction. CapCut is not just limited to video editing. It also offers image editing tools such as image upscaler, color correction, old photo restoration, and background removal. Additionally, the platform provides features that are specifically designed for popular social media platforms like TikTok, YouTube, Instagram, Facebook, and Twitter. With CapCut, you can create professional-quality videos for personal, business, or marketing purposes. Collaborate with your team, access a wide range of commercial resources, and create engaging video content like never before. Sign up for free and explore the world of video editing with CapCut

Questions about the CapCut logo

Why does the CapCut icon have a diagonal cut through the play button?

The diagonal notch represents a scissor cut or film splice, turning the universal play symbol into a metaphor for video editing — play then trim. It is the single graphic detail that makes the otherwise generic triangle ownable at small sizes.

Does CapCut ever use colour in its logo?

The primary logo is black and white only. The brand's teal accent (#00D4AA) appears in UI chrome and marketing backgrounds, but the mark itself remains monochrome to guarantee contrast on any user-generated content.

What color is the CapCut logo?

The dominant color of the CapCut logo is Armour Wash (hex #000000). The closest Pantone match is Black 6 C.

How many colors does the CapCut logo have?

The CapCut logo uses 1 primary color: #000000.

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The CapCut logo is a trademark of its owner, shown here for identification and design research. Color data is measured from the public mark by LogoLabs; analysis is editorial commentary. No affiliation or endorsement is implied.