Atlassian Logo
The Atlassian logo uses 1 primary color. Its dominant color is Pacific Bridge (#0052CC, closest Pantone 2368 C). Atlassian operates in the Programming & Developer Software industry.
- Color family
- blue
- Industry
- Programming & Developer Software
- Brand popularity
- Top 4% of indexed brands
- Website
- atlassian.com
Design analysis
The Atlassian mark is a combination logo: a geometric symbol paired with a custom wordmark. The symbol — two triangular planes meeting at an upward peak — is built from a single flat shape, giving it a crisp silhouette that survives at favicon size (16×16 px) without detail loss. The wordmark uses a proprietary geometric sans-serif (Charlie Sans) with distinctive open apertures and a characteristic 's' terminal; it remains legible down to roughly 20 px height. In product UIs the symbol frequently stands alone as the app-icon identifier, while the full lockup anchors marketing and corporate touchpoints. The absence of gradients, shadows, or multi-colour elements ensures clean reproduction in dark-mode, monochrome print, and co-branded partner contexts where many competitor marks fracture.
Logo colors, measured
Colors extracted from the logo image itself (background removed), with share of the mark each color covers.
Click a chip to copy its hex code.
The measured #0052CC is a high-saturation blue that occupies a distinct middle ground between the deep navies of enterprise incumbents (Microsoft, IBM) and the lighter social-media blues (Facebook, Twitter). It reads identically on light and dark backgrounds, meets WCAG AA contrast on white, and serves as a neutral anchor across Atlassian's product suite where each tool carries its own accent colour (Jira blue, Confluence green, Bitbucket maroon) without visual conflict.
Variations & downloads
Color variants generated from the vector source — free to download for identification, editorial and research use.
Visually similar logos
Nearest neighbors in visual embedding space — marks that share shape and structure with the Atlassian logo, regardless of color or industry.
Brand web palette
Colors Atlassian uses across its website — the broader brand system around the logo.
About Atlassian
Atlassian is an Australian software company headquartered in Sydney, New South Wales. It was founded in 2002 by Mike Cannon-Brookes and Scott Farquhar, who met while studying at the University of New South Wales. They started the company with the goal of creating software that would revolutionize collaboration and productivity for teams. Atlassian offers a range of products and services that are designed to help teams plan, track, and collaborate on projects. Their main products include Jira, Confluence, Bitbucket, and Trello. Jira is a project management tool, Confluence is a team collaboration platform, Bitbucket is a code collaboration and version control platform, and Trello is a visual project management tool. The company operates globally and has offices in different countries, including the United States, the United Kingdom, and the Netherlands. Atlassian has also formed several noteworthy partnerships, including a strategic partnership with Slack, a popular team messaging and collaboration platform. In terms of market position, Atlassian is a leader in the software and collaboration industry. Their products are widely used by businesses and teams of all sizes around the world. According to their financial reports, Atlassian has experienced consistent revenue growth over the years. In 2020, their total revenue reached over $1. 6 billion. As for major events and achievements, in 2015, Atlassian made its initial public offering (IPO) on the Nasdaq stock exchange, becoming one of the largest technology listings in Australian history. This allowed the company to raise significant capital to further expand its operations and develop new products. In terms of recent updates, Atlassian has been focusing on expanding its product offerings and improving integration between its different platforms. They have also been investing in research and development to drive innovation and stay competitive in the rapidly evolving software industry. Overall, Atlassian is a success
Questions about the Atlassian logo
What does the Atlassian peak symbol represent?
The upward peak symbolises teams reaching new heights together, reflecting the company's mission to unleash the potential of every team. The folded-paper geometry also nods to Atlassian's origins in documentation and collaboration tools like Confluence.
When did Atlassian introduce its current logo?
The current mark launched in September 2017 as part of a company-wide rebrand that replaced the previous lowercase wordmark with the capitalised custom typeface and geometric peak, unifying the visual system across Jira, Confluence, Bitbucket and later acquisitions such as Trello.
What color is the Atlassian logo?
The dominant color of the Atlassian logo is Pacific Bridge (hex #0052CC). The closest Pantone match is 2368 C.
How many colors does the Atlassian logo have?
The Atlassian logo uses 1 primary color: #0052CC.
More blue logos see all →
More Programming & Developer Software logos see all →
The Atlassian logo is a trademark of its owner, shown here for identification and design research. Color data is measured from the public mark by LogoLabs; analysis is editorial commentary. No affiliation or endorsement is implied.