Nº 080 Mimecast logo

Mimecast Logo

The Mimecast logo uses 1 primary color. Its dominant color is Endless Galaxy (#010041, closest Pantone 274 C). Mimecast operates in the Computer Security industry.

Color family
blue
Brand popularity
Top 1% of indexed brands
Website
mimecast.com

Design analysis

Mimecast uses a pure wordmark set in a custom geometric sans-serif. The letterforms are monoline with consistent stroke weight, rounded terminals, and a notably open aperture in the 'a' and 'e'. The 'M' is the most distinctive character: its centre vertex stops well above the baseline, creating a negative-space triangle that reads as a subtle abstract shield — appropriate for a security brand without resorting to literal iconography. Kerning is tight but not touching, giving the mark a cohesive, engineered rhythm. At small sizes (favicon, mobile app icon) the open 'M' vertex remains legible, and the absence of thin serifs or hairlines prevents fill-in. The mark scales cleanly to a single-colour knockout, a practical necessity for email headers, partner badges, and dark-mode interfaces common in the cybersecurity sector.

Open-vertex 'M' forming an implicit shieldMonoline geometric sans with rounded terminalsSingle deep-navy colour (#010041) used consistentlyTight, even kerning creating a solid block

Logo colors, measured

Colors extracted from the logo image itself (background removed), with share of the mark each color covers.

Click a chip to copy its hex code.

The single hue #010041 (a near-black navy) projects authority and trust — core expectations in email security — while avoiding the overused bright blues and greens of generic tech branding. Its low luminance ensures high contrast on white backgrounds and works equally well reversed to white on dark surfaces, reducing the need for a secondary palette. The measured 5.9% coverage reflects the wordmark's inherent negative space; the colour dominates perception despite the low pixel count because every stroke carries the same saturated value.

Variations & downloads

Color variants generated from the vector source — free to download for identification, editorial and research use.

Mimecast logo, primary version
Primary SVG PNG
Mimecast logo, white version for dark backgrounds
White SVG PNG
Mimecast logo, black monochrome version
Black SVG PNG

Visually similar logos

Nearest neighbors in visual embedding space — marks that share shape and structure with the Mimecast logo, regardless of color or industry.

Brand web palette

Colors Mimecast uses across its website — the broader brand system around the logo.

About Mimecast

Mimecast is a cybersecurity and email management company based in the United Kingdom. Founded in 2003 by Peter Bauer and Neil Murray, Mimecast provides cloud-based services to organizations to secure, preserve, and manage their emails and data. The company's headquarters is located in London, United Kingdom. Situated in the heart of the city, the headquarters serves as the central hub for Mimecast's global operations. From this location, the company manages its various functions, including sales, marketing, research and development, and customer support. Mimecast offers a comprehensive suite of products and services, including email security, archiving, continuity, and protection against advanced threats. Its email security services use advanced threat intelligence and machine learning to safeguard organizations against phishing attacks, malware, and ransomware. The company's archiving solutions help organizations meet compliance requirements by securely storing and preserving emails and data for extended periods. Mimecast's continuity services ensure uninterrupted email access during server outages or disruptions. Operating on a global scale, Mimecast has established a presence in several countries worldwide. The company has numerous subsidiaries, including Mimecast Deutschland GmbH in Germany, Mimecast NA in the United States, and Mimecast Australia Pty Ltd in Australia. In addition, Mimecast has formed strategic partnerships and alliances with other cybersecurity companies to expand its reach and provide comprehensive solutions to its customers. Mimecast has gained a strong market position in the cybersecurity industry, particularly in the email management and protection space. With its innovative and reliable solutions, the company has experienced significant growth and has established a sizable customer base globally. Mimecast has achieved recognition in the market and is well-regarded as a leading player in the cybersecurity industry. In recent years, Mimecast

Questions about the Mimecast logo

Does Mimecast use a symbol separate from the wordmark?

No. The brand relies entirely on the custom wordmark; the distinctive 'M' functions as the de facto icon for app tiles and favicons, but there is no standalone logomark.

Has the logo changed since the company founded in 2003?

Yes. The original 2003 identity used a lighter blue and a more conventional typeface. The current darker navy and custom geometric wordmark were introduced as part of a broader rebrand to reflect the company's shift toward enterprise-grade cybersecurity.

What color is the Mimecast logo?

The dominant color of the Mimecast logo is Endless Galaxy (hex #010041). The closest Pantone match is 274 C.

How many colors does the Mimecast logo have?

The Mimecast logo uses 1 primary color: #010041.

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The Mimecast logo is a trademark of its owner, shown here for identification and design research. Color data is measured from the public mark by LogoLabs; analysis is editorial commentary. No affiliation or endorsement is implied.