LastPass Logo
The LastPass logo uses 1 primary color. Its dominant color is Chicken Comb (#DD2222, closest Pantone 2035 C). LastPass operates in the Programming & Developer Software industry.
- Color family
- red
- Industry
- Programming & Developer Software
- Brand popularity
- Top 4% of indexed brands
- Website
- lastpass.com
Design analysis
The LastPass logo is a combined mark consisting of a camelCase wordmark set in a clean, geometric sans-serif typeface alongside a distinctive red asterisk symbol. The asterisk either replaces the dot of the 'i' or sits as a separate icon, functioning as both a typographic detail and a standalone app icon. This construction works exceptionally well at small sizes: the asterisk remains legible down to favicon dimensions, and the wordmark's open counters and uniform stroke weight prevent clumping. In the password-management category, where competitors often rely on shield, lock, or key metaphors, LastPass chooses a symbol already native to the product experience — the masking character users see every time they enter a master password. The mark avoids literalism while remaining semantically precise.
Logo colors, measured
Colors extracted from the logo image itself (background removed), with share of the mark each color covers.
Click a chip to copy its hex code.
The measured #DD2222 red accent (approximately 2% of the mark) defies the security industry's default blue-and-green trust palette. Red signals urgency and alertness, aligning with the product's breach warnings, security-dashboard scores, and the critical master-password moment. Because the colour is restrained to a single punctuation element against a predominantly dark-neutral base, it reads as functional signalling rather than aggressive branding, preserving professional credibility while creating instant differentiation in a crowded market.
Variations & downloads
Color variants generated from the vector source — free to download for identification, editorial and research use.
Visually similar logos
Nearest neighbors in visual embedding space — marks that share shape and structure with the LastPass logo, regardless of color or industry.
Brand web palette
Colors LastPass uses across its website — the broader brand system around the logo.
About LastPass
LastPass is a trusted brand that prioritizes the protection of users' data through their commitment to global privacy standards and security certifications such as SOC 2 certifications. They offer a range of products and services designed to enhance security. LastPass is a password manager that provides a secure password vault to store all your passwords. With LastPass, you can generate strong, unique passwords for each of your accounts and easily autofill them when needed. Their passwordless authentication feature offers convenience without compromising security. LastPass also provides dark web monitoring to alert you if any of your personal information is compromised. Their security dashboard keeps you updated on your account's security status. LastPass offers both personal and business plans, providing solutions for individual users and organizations of all sizes. Their business plans include features like single sign-on (SSO), multifactor authentication (MFA), and administrator controls. LastPass is the reliable solution for protecting your sensitive information and ensuring peace of mind
Questions about the LastPass logo
What does the asterisk in the LastPass logo represent?
The asterisk represents the masked characters displayed when typing a password, directly referencing the product's core function of hiding and managing credentials. It also serves as a recognisable standalone icon at app-tile and favicon sizes.
Why does LastPass use red instead of the blue common to security brands?
Red differentiates the brand in a category dominated by blue and green, while aligning with the product's alert functions such as breach notifications and security-dashboard warnings. The colour is applied sparingly as an accent, maintaining trust through a predominantly dark-neutral foundation.
What color is the LastPass logo?
The dominant color of the LastPass logo is Chicken Comb (hex #DD2222). The closest Pantone match is 2035 C.
How many colors does the LastPass logo have?
The LastPass logo uses 1 primary color: #DD2222.
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The LastPass logo is a trademark of its owner, shown here for identification and design research. Color data is measured from the public mark by LogoLabs; analysis is editorial commentary. No affiliation or endorsement is implied.