Nº 143 Japan Post logo

Japan Post Logo

The Japan Post logo uses 1 primary color. Its dominant color is Albanian Red (#CC0000, closest Pantone 485 C). Japan Post operates in the Shipping & Logistics industry.

Color family
red
Brand popularity
Top 1% of indexed brands
Website
japanpost.jp

Design analysis

The Japan Post logo is a symbol mark built around the 〒 postal mark, a character derived from the katakana "te" (テ) representing "teishin" (communications). The mark sits centred in a solid red square, rendered in a single weight with clean geometric terminals. No wordmark accompanies the symbol in its primary form; the 〒 functions as a standalone identifier across physical and digital touchpoints. Its construction is deliberately minimal — uniform stroke width, 90-degree corners, and balanced positive/negative space — which allows it to reproduce cleanly at sizes as small as a postage stamp or a favicon. In the logistics sector, where many competitors rely on abstract arrows or globes, Japan Post's use of a culturally specific, government-mandated symbol gives it immediate authority and zero ambiguity in its home market.

The 〒 postal mark — a national symbol since 1887Solid red square container with centred markAbsence of lettering in primary lockupConsistent application across post boxes, trucks, and banking subsidiaries

Logo colors, measured

Colors extracted from the logo image itself (background removed), with share of the mark each color covers.

Click a chip to copy its hex code.

The measured #CC0000 (Albanian Red) is a high-saturation, mid-value red that dominates the mark at 23.6% coverage. In Japanese visual culture, red signifies urgency, public service, and good fortune — all aligned with postal reliability. Against the industry's common blues (trust, logistics) and yellows (speed), this red square acts as a high-contrast beacon on delivery vehicles, uniforms, and post boxes, ensuring instant recognition in dense urban environments.

Variations & downloads

Color variants generated from the vector source — free to download for identification, editorial and research use.

Japan Post logo, primary version
Primary SVG PNG
Japan Post logo, white version for dark backgrounds
White SVG PNG
Japan Post logo, black monochrome version
Black SVG PNG

Visually similar logos

Nearest neighbors in visual embedding space — marks that share shape and structure with the Japan Post logo, regardless of color or industry.

Brand web palette

Colors Japan Post uses across its website — the broader brand system around the logo.

About Japan Post

Japan Post is a well-established brand known for its reliable postal services and diverse range of financial products. With a strong presence in Japan, the company offers a comprehensive suite of services tailored to meet the needs of individuals and businesses. As a leading postal service provider, Japan Post handles domestic and international mail delivery, ensuring efficient and timely delivery of letters, packages, and parcels. In addition to their postal services, Japan Post also operates Yucho Bank, offering various banking services such as savings accounts, remittances, and loans. Furthermore, they provide life insurance policies through their subsidiary, Kampo Life Insurance. Japan Post prides itself on its commitment to excellent customer service and its dedication to meeting the needs of the communities it serves

Questions about the Japan Post logo

What does the 〒 symbol mean?

The 〒 mark originates from the katakana "te" (テ), the first character of "teishin" (communications). It was adopted as Japan's official postal symbol in 1887 and remains the universal identifier for post offices and postal services nationwide.

Does Japan Post use a wordmark alongside the symbol?

The primary corporate identity uses the 〒 symbol alone. Wordmarks such as "Japan Post" or "日本郵政" appear in secondary applications — signage, stationery, and digital interfaces — but the red square mark functions as the sole logo in most consumer-facing contexts.

What color is the Japan Post logo?

The dominant color of the Japan Post logo is Albanian Red (hex #CC0000). The closest Pantone match is 485 C.

How many colors does the Japan Post logo have?

The Japan Post logo uses 1 primary color: #CC0000.

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The Japan Post logo is a trademark of its owner, shown here for identification and design research. Color data is measured from the public mark by LogoLabs; analysis is editorial commentary. No affiliation or endorsement is implied.