FotMob Logo
The FotMob logo uses 2 primary colors. Its dominant color is Accursed Black (#070707, closest Pantone Black 6 C). FotMob operates in the Programming & Developer Software industry.
- Color family
- black
- Industry
- Programming & Developer Software
- Brand popularity
- Top 27% of indexed brands
- Website
- fotmob.com
Design analysis
FotMob uses a bold sans-serif wordmark where the letter "o" is replaced by a stylised football — a white circle subdivided into the classic truncated-icosahedron panels (pentagons and hexagons). The mark is a hybrid: primarily a logotype, but with a built-in pictorial element that doubles as the app icon. Letterforms are geometric, slightly condensed, with uniform stroke weight and rounded terminals that soften the technical feel without losing legibility. At small sizes the football "o" remains readable down to roughly 16 px because the panel pattern is reduced to three high-contrast shapes rather than a full 32-panel sphere. The rest of the wordmark holds together because counter spaces are open and the x-height is generous. In the crowded sports-app category, where many competitors rely on shields, crests, or gradient spheres, this construction feels product-first rather than club-first, reinforcing FotMob's positioning as a utility tool for fans.
Logo colors, measured
Colors extracted from the logo image itself (background removed), with share of the mark each color covers.
Click a chip to copy its hex code.
The palette is essentially monochrome: #070707 (near-black) for the logotype and #323232 (dark charcoal) for subtle depth on the football panels. By avoiding the green/grass tones that dominate football branding, FotMob signals a neutral, data-driven platform rather than a partisan one. The high-contrast dark-on-light approach also guarantees accessibility and renders cleanly on both iOS and Android adaptive-icon masks without colour-shift issues.
Variations & downloads
Color variants generated from the vector source — free to download for identification, editorial and research use.
Visually similar logos
Nearest neighbors in visual embedding space — marks that share shape and structure with the FotMob logo, regardless of color or industry.
Brand web palette
Colors FotMob uses across its website — the broader brand system around the logo.
About FotMob
FotMob is a leading brand that is changing the way the world follows football. We have created a platform that offers every fan a home for their football fandom. Whether you want to check the latest scores, keep up with your favorite teams and players, or follow every moment of the sport you love, FotMob is the ultimate destination. With groundbreaking features and a world-class user experience, FotMob provides an essential tool for both new fans and experienced stats enthusiasts. Our dedication to excellence has been recognized by Apple, Google, ESPN, Sky Sports, NBC Sports, the New York Times, and many others, making us the go-to source for millions of football fans worldwide. Based in the beautiful fjords of Bergen, Norway, FotMob boasts impressive statistics, including M+ Downloads, M+ Monthly Active Users, and coverage of + Leagues in multiple languages. For the ultimate football experience, download the FotMob app and join our passionate community of football enthusiasts. Get in touch with us today and become a part of the football revolution
Questions about the FotMob logo
Why does the FotMob logo use a football for the letter "o"?
The football "o" acts as a visual pun that instantly communicates the sport while keeping the mark a single, readable word. It also provides a ready-made app icon that scales to tiny sizes without losing meaning.
Has the FotMob logo changed much since launch?
The core concept — wordmark with football "o" — has remained stable, but the typeface has been refined from a more rounded early version to the current tighter, geometric sans-serif, and the football panels have been simplified for better small-screen rendering.
What color is the FotMob logo?
The dominant color of the FotMob logo is Accursed Black (hex #070707). The closest Pantone match is Black 6 C.
How many colors does the FotMob logo have?
The FotMob logo uses 2 primary colors: #070707, #323232.
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The FotMob logo is a trademark of its owner, shown here for identification and design research. Color data is measured from the public mark by LogoLabs; analysis is editorial commentary. No affiliation or endorsement is implied.