Nº 3905 Unity logo

Unity Logo

The Unity logo uses 1 primary color. Its dominant color is Stout (#110B09, closest Pantone Black 6 C). Unity operates in the Video Games Consoles & Accessories industry.

Color family
black
Brand popularity
Top 39% of indexed brands
Website
unity3d.com

Design analysis

Unity's logo is a combination mark pairing a geometric symbol with a clean sans-serif wordmark. The symbol consists of three identical rhombuses arranged to form an isometric cube — a classic wireframe primitive that reads instantly as "3D" without perspective distortion. Each rhombus shares edges with its neighbours, creating a closed volume through positive space alone; there are no outlines, gradients, or interior details. This construction makes the mark resolution-independent: it holds its shape at favicon size (16×16 px) because the three shapes remain distinct even when anti-aliased to a handful of pixels. The wordmark uses a custom geometric grotesque with uniform stroke width, open apertures, and a squared-off 'U' that echoes the symbol's angular vocabulary. Kerning is tight but not touching, preserving legibility when the lockup is scaled down to a mobile app icon. In the game-engine category — where competitors often use abstract particles, stylised play buttons, or mascot characters — Unity's cube feels deliberately utilitarian, signalling a toolset rather than a toy.

Three-rhombus isometric cubeWarm near-black single colourCustom geometric grotesque wordmarkSymbol and type share angular DNA

Logo colors, measured

Colors extracted from the logo image itself (background removed), with share of the mark each color covers.

Click a chip to copy its hex code.

The measured #110B09 is a warm near-black (Stout) that avoids the harshness of pure #000000 while retaining full contrast on white backgrounds. In an industry saturated with electric blues, neon greens, and gradient explosions, this restrained charcoal reads as professional infrastructure — the colour of an IDE dark theme or a console dev kit. It also prints reliably on merchandise, event signage, and hardware badges without requiring spot-colour management.

Variations & downloads

Color variants generated from the vector source — free to download for identification, editorial and research use.

Unity logo, primary version
Primary SVG PNG
Unity logo, white version for dark backgrounds
White SVG PNG
Unity logo, black monochrome version
Black SVG PNG

Visually similar logos

Nearest neighbors in visual embedding space — marks that share shape and structure with the Unity logo, regardless of color or industry.

Brand web palette

Colors Unity uses across its website — the broader brand system around the logo.

About Unity

Unity is a leading brand that offers a comprehensive platform for creating and developing real-time 3D games, apps, and experiences across a wide range of industries. With Unity, you can bring your imagination to life and unlock your creativity with their game-changing tools. Whether you're in the entertainment, film, automotive, or architecture industry, Unity has you covered. Unity provides a diverse range of products and services to cater to your needs. Their products include Unity Engine, Parsec, SyncSketch, Ziva, SpeedTree, and the Asset Store. They also offer a range of services such as DevOps, multiplayer engagement and analytics, game backend, growth monetization, user acquisition, and more. Additionally, Unity supports various platforms, including multiplatform, mobile, desktop, consoles, and VR. With Unity, you'll have access to a global community of passionate creators who share knowledge and inspire each other. Their industry solutions are designed to deliver real-world results, revolutionizing industries such as automotive, e-commerce, retail, and architecture. Join the millions of active creators monthly and experience the power of real-time 3D with Unity

Questions about the Unity logo

Why does Unity use a cube instead of a play button or joystick?

The isometric cube is the fundamental building block of 3D graphics — a primitive every developer places first in a new scene. It represents the engine's core purpose: constructing real-time 3D worlds — rather than the act of playing them.

Has the logo changed since Unity launched in 2005?

The cube symbol was introduced in 2017, replacing an earlier interlocking-ring mark. The 2017 redesign simplified the mark to three flat rhombuses, removed gradients, and introduced the current custom wordmark to improve scalability across mobile, web, and conference signage.

What color is the Unity logo?

The dominant color of the Unity logo is Stout (hex #110B09). The closest Pantone match is Black 6 C.

How many colors does the Unity logo have?

The Unity logo uses 1 primary color: #110B09.

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The Unity logo is a trademark of its owner, shown here for identification and design research. Color data is measured from the public mark by LogoLabs; analysis is editorial commentary. No affiliation or endorsement is implied.