Surfshark Logo
The Surfshark logo uses 2 primary colors. Its dominant color is Blue-Black (#222E3A, closest Pantone 4280 C). Surfshark operates in the Computers Electronics & Technology industry.
- Color family
- blue
- Industry
- Computers Electronics & Technology
- Brand popularity
- Top 2% of indexed brands
- Website
- surfshark.com
Design analysis
Surfshark uses a combination mark pairing a geometric shark-fin icon with a lowercase wordmark. The icon is a single closed shape: an upright triangle with a smooth concave notch removed from its trailing edge, suggesting a dorsal fin cutting water. The wordmark is set in a rounded, medium-weight sans serif with uniform stroke width and open apertures, reinforcing approachability. At small sizes the icon remains legible because it relies on silhouette rather than interior detail; the notch reads clearly down to favicon dimensions. In the crowded VPN/security sector — dominated by shields, locks, and abstract globes — the fin is a memorable differentiator that still signals protection through the shark's cultural association with vigilance.
Logo colors, measured
Colors extracted from the logo image itself (background removed), with share of the mark each color covers.
Click a chip to copy its hex code.
The measured palette pairs a near-black blue (#222E3A) with a vibrant teal (#178A9E). Dark blue-black anchors the brand in the trust and authority codes expected of security software, while the teal injects a modern, consumer-tech energy that separates Surfshark from enterprise-heavy competitors who often stay monochrome navy. The low teal percentage (3.3%) acts as a deliberate accent — used on the fin's notch or a single letter — creating a focal point without diluting the serious tone.
Variations & downloads
Color variants generated from the vector source — free to download for identification, editorial and research use.
Visually similar logos
Nearest neighbors in visual embedding space — marks that share shape and structure with the Surfshark logo, regardless of color or industry.
Brand web palette
Colors Surfshark uses across its website — the broader brand system around the logo.
About Surfshark
Surfshark, established in 2018, is a brand that is dedicated to humanizing online privacy protection and security, making it accessible to all. Their mission is to provide individuals with the tools and services needed to safeguard their online activities from threats such as tracking, data collecting, and harmful malware. At the core of Surfshark's product offerings is their VPN (Virtual Private Network) service, which ensures privacy by encrypting your internet connection and masking your IP address. With Surfshark VPN, you can browse the web securely and anonymously, free from the prying eyes of hackers, ISPs, and even government surveillance. In addition to their VPN, Surfshark offers a range of other security solutions. Surfshark Antivirus provides lightweight yet powerful protection for your devices, guarding against harmful threats. Surfshark Search allows you to perform ad-free and completely private web searches, keeping your online activities away from tracking. Surfshark Alert detects data breaches that may involve your personal information, allowing you to take immediate action to protect yourself. Surfshark also offers the Alternative ID feature, which creates a brand-new online identity and email for you, further enhancing your privacy. Additionally, they provide the Incogni tool, which removes personal information from data brokers and big data companies, giving you greater control over your online presence. With Surfshark's commitment to privacy and security, you can trust them to keep your data safe and give you the freedom to browse the internet without restrictions. Explore their pricing options and download their resources to get started on your journey to a safer online experience
Questions about the Surfshark logo
What does the Surfshark logo symbolize?
The icon is a stylized shark dorsal fin, representing the brand name and evoking silent, constant vigilance beneath the surface — a metaphor for background privacy protection.
Has the Surfshark logo changed since launch?
The core fin icon and lowercase wordmark have remained visually consistent since the 2018 launch; only minor optical adjustments and color-tuning have been applied for screen rendering.
What color is the Surfshark logo?
The dominant color of the Surfshark logo is Blue-Black (hex #222E3A). The closest Pantone match is 4280 C.
How many colors does the Surfshark logo have?
The Surfshark logo uses 2 primary colors: #222E3A, #178A9E.
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The Surfshark logo is a trademark of its owner, shown here for identification and design research. Color data is measured from the public mark by LogoLabs; analysis is editorial commentary. No affiliation or endorsement is implied.