La Zampa Logo
The La Zampa logo uses 2 primary colors. Its dominant color is Accursed Black (#090909, closest Pantone Black 6 C). La Zampa operates in the Publishing & Printing industry.
- Color family
- black
- Industry
- Publishing & Printing
- Brand popularity
- Top 53% of indexed brands
- Website
- lastampa.it
Design analysis
La Stampa's logo is a classic newspaper masthead — a custom-drawn serif wordmark set in a single horizontal line. The letterforms show high contrast between thick and thin strokes, with sharp, bracketed serifs and a slightly condensed proportion that allows the two-word name to sit comfortably in a narrow column width. The 'L' and 'S' carry subtle calligraphic entry strokes, hinting at the brand's 19th-century origins while remaining legible at the small sizes required for print front pages and digital app icons. The mark relies entirely on typography; there is no accompanying symbol or icon, which is standard for legacy European dailies where the name itself is the primary equity. At very small sizes (favicon, mobile push notification), the fine hairlines can fracture, but the strong vertical rhythm of the stems preserves readability better than many contemporary redesigns that thin the strokes further.
Logo colors, measured
Colors extracted from the logo image itself (background removed), with share of the mark each color covers.
Click a chip to copy its hex code.
The palette is effectively monochrome: #090909 (near-black) for primary reproduction and #343434 (dark charcoal) likely appearing in anti-aliased edges or secondary applications. This aligns with newspaper convention where black ink on newsprint defines the category; the near-black ensures maximum contrast on both low-quality print stock and backlit screens, while the charcoal softens pixel halos at digital resolutions without introducing a second 'color' that would dilute the authoritative, no-nonsense tone expected of a hard-news brand.
Variations & downloads
Color variants generated from the vector source — free to download for identification, editorial and research use.
Visually similar logos
Nearest neighbors in visual embedding space — marks that share shape and structure with the La Zampa logo, regardless of color or industry.
Brand web palette
Colors La Zampa uses across its website — the broader brand system around the logo.
About La Zampa
La Stampa is a renowned brand that provides the latest news and updates on various topics, including current events, politics, economics, and more, both in Italy and around the world. With a wide range of products and services, La Stampa keeps you informed about the most significant news stories and developments. Their offerings include a daily newspaper that covers a variety of sections, such as Crime, Culture, Economy, Foreign Affairs, Style, Home & Design, Technology, Fashion & Beauty, Motors, Politics, Health, Science, Shows, Sports, and more. They also provide editorial content, podcasts, subscriptions, historical archives, and weather updates. La Stampa is recognized for its extensive coverage and insightful reporting, making it a reliable source of information for readers who want to stay up-to-date on the latest news and stories from Italy and around the globe
Questions about the La Zampa logo
Has La Stampa's logo changed significantly since its founding in 1867?
The masthead has evolved through several redraws — notably in the 1930s, 1970s, and a digital optimisation in the 2010s — but each iteration retained the high-contrast serif structure and two-word layout, preserving visual continuity across 150+ years.
Why does the logo use only black and dark grey instead of a brand colour like red or blue?
Italian daily newspapers historically print in black ink on white newsprint; the masthead mirrors that production reality. A single dark palette signals editorial seriousness and ensures the mark reproduces identically on newsprint, glossy inserts, and smartphone screens without colour-shift issues.
What color is the La Zampa logo?
The dominant color of the La Zampa logo is Accursed Black (hex #090909). The closest Pantone match is Black 6 C.
How many colors does the La Zampa logo have?
The La Zampa logo uses 2 primary colors: #090909, #343434.
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The La Zampa logo is a trademark of its owner, shown here for identification and design research. Color data is measured from the public mark by LogoLabs; analysis is editorial commentary. No affiliation or endorsement is implied.