Claude Logo
The Claude logo uses 1 primary color. Its dominant color is Peachy Scene (#D97757, closest Pantone 6026 C). Claude operates in the Computers Electronics & Technology industry.
- Color family
- red
- Industry
- Computers Electronics & Technology
- Brand popularity
- Top 5% of indexed brands
- Website
- claude.ai
Design analysis
The Claude mark is a geometric letterform — a single, continuous stroke forming a stylized "C" with a subtle angular terminal that suggests both a speech bubble tail and a cursor. The construction is monoline with consistent stroke weight, built on a circular grid that gives it perfect radial symmetry when rotated. This makes it a true logomark: it functions independently of the wordmark, scales cleanly to 16×16 pixels as a favicon, and remains legible when embossed, debossed, or rendered in a single colour. The open aperture at the top right creates visual breathing room and prevents the form from closing into a solid circle, a common pitfall for C-based marks. In the crowded AI assistant category, where logos trend toward abstract neural-network nodes or gradient orbs, this mark's restraint is its differentiator — it reads as approachable utility rather than futuristic abstraction.
Logo colors, measured
Colors extracted from the logo image itself (background removed), with share of the mark each color covers.
Click a chip to copy its hex code.
The measured #D97757 — a warm, muted terracotta — sits outside the dominant blue-purple spectrum used by OpenAI, Google Gemini, and Microsoft Copilot. It signals warmth and human-centred design without resorting to the playful pastels of consumer chat apps. The hue has enough saturation to pop on both light and dark backgrounds, and its orange undertone survives colour-blindness simulations better than many reds, preserving brand recognition across accessibility contexts.
Variations & downloads
Color variants generated from the vector source — free to download for identification, editorial and research use.
Visually similar logos
Nearest neighbors in visual embedding space — marks that share shape and structure with the Claude logo, regardless of color or industry.
Brand web palette
Colors Claude uses across its website — the broader brand system around the logo.
About Claude
Meet Claude, the AI assistant from Anthropic. As an AI brand, Claude is dedicated to providing top-notch virtual assistance and making your life easier. With Claude, you can experience the convenience of having a helpful assistant at your fingertips. Claude excels at a wide range of tasks, ensuring that you receive the support you need. Whether you require help with scheduling appointments, managing your calendar, or even organizing your to-do list, Claude has got you covered. Its advanced AI technology allows it to understand and adapt to your specific needs, providing personalized assistance for a seamless user experience. But that's not all. Claude also keeps up with the latest news and provides you with real-time updates, keeping you informed and in the loop. With its intuitive interface and user-friendly design, Claude is easy to navigate and interact with. Experience the future of virtual assistance with Claude and let it handle the mundane tasks, so you can focus on what matters most
Questions about the Claude logo
Does the Claude logo use a custom typeface for its wordmark?
The standalone mark is a symbol, not typography. When the word "Claude" appears, it is set in Anthropic's corporate typeface — a clean, geometric sans-serif — but the symbol itself is a custom-drawn vector shape, not a letter from any font.
Why does the mark have a small gap at the top right?
The aperture prevents the form from reading as a closed circle or letter O at small sizes. It also creates a subtle directional cue, implying openness and conversation — appropriate for a conversational AI — while maintaining the mark's geometric purity.
What color is the Claude logo?
The dominant color of the Claude logo is Peachy Scene (hex #D97757). The closest Pantone match is 6026 C.
How many colors does the Claude logo have?
The Claude logo uses 1 primary color: #D97757.
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The Claude logo is a trademark of its owner, shown here for identification and design research. Color data is measured from the public mark by LogoLabs; analysis is editorial commentary. No affiliation or endorsement is implied.