Airtable Logo: Colors, Hex Codes & Design Analysis

Design analysis

Airtable uses a combination mark: a geometric symbol paired with a clean sans-serif wordmark. The symbol is a stylized capital "A" built from a 3x3 grid of rounded rectangles, with the center and bottom-right blocks removed to suggest negative space forming the letter's crossbar and right leg. This construction directly mirrors the product's core metaphor — a spreadsheet-like grid of rows and columns — making the mark instantly descriptive. The wordmark sits to the right in a medium-weight, geometric grotesque (similar to Inter or SF Pro) with open apertures and uniform stroke width, ensuring legibility at small sizes. The symbol works independently as an app icon or favicon because its block structure holds at 16x16 pixels, and the distinct missing blocks create a unique silhouette. In the competitive landscape of no-code tools (Notion, Coda, Smartsheet), Airtable's mark stands out by visualizing the product's mental model rather than relying on abstract geometry or illustrative mascots.

Grid-based "A" symbol visualizing rows and columnsDistinctive missing blocks creating unique negative spaceVivid Capri blue against dark neutral wordmarkClean geometric sans-serif matching product UI typography

Logo colors, measured

Colors extracted from the logo image itself (background removed), with share of the mark each color covers.

Click a chip to copy its hex code.

The palette pairs near-black (#333333) for the wordmark with a vivid Capri blue (#18BFFF) for the symbol. This follows the SaaS convention of dark neutrals for trust and readability, plus a single saturated accent for energy and CTAs. Capri is brighter than the typical corporate blues used by Salesforce or Microsoft, signaling approachability and modern developer tooling rather than legacy enterprise. The high contrast between the two colors ensures the symbol pops in UI chrome, onboarding screens, and third-party marketplace listings.

Variations & downloads

Color variants generated from the vector source — free to download for identification, editorial and research use.

Primary SVG PNG

White SVG PNG

Black SVG PNG

Visually similar logos

Nearest neighbors in visual embedding space — marks that share shape and structure with the Airtable logo, regardless of color or industry.

Brand web palette

Colors Airtable uses across its website — the broader brand system around the logo.

About Airtable

Airtable is a platform that prioritizes earning and keeping the trust of its users by upholding the highest privacy and security standards. With Airtable, you can design your own useful apps without needing to learn how to code. It provides a flexible and real-time collaborative platform that empowers non-technical workers from various industries to revolutionize their business practices, from editorial planning to global marketing campaigns and beyond. Airtable offers features like automation, views, reporting, and an interface designer that turns your base into a working product. You can explore different ways to view your data, simplify workflows with automations, sync data across teams and tables, visualize impact with reporting, and even integrate your favorite tools. With Airtable, you can create custom workflows for marketing, product development, operations, human resources, and sales. They offer professional services and support, ensuring that you can make the most of Airtable's capabilities. Airtable values privacy and security, offering ISO/IEC 27001 certification, SOC 2 compliance, and privacy compliance. They also prioritize network and system security, service reliability, and durability. Airtable provides product security through collaborator permissions, access restrictions, record-level revision history, and two-factor authentication. They maintain organizational and information security by vetting employees, maintaining separate production and testing environments, and running bug bounty programs. Application security is also ensured through regular scans, penetration tests, and thorough code reviews. With Airtable, you can trust that your data and processes are protected

Questions about the Airtable logo

What does the Airtable logo symbol represent?

The symbol is a stylized "A" constructed from a 3x3 grid of rounded blocks with the center and bottom-right blocks removed. It directly represents Airtable's spreadsheet-database hybrid interface — rows, columns, and the flexible grid structure that defines the product.

Can the Airtable symbol be used without the wordmark?

Yes. The symbol functions as a standalone app icon, favicon, and avatar. Its block-grid construction remains legible down to 16x16 pixels, and the distinctive missing-block pattern makes it recognizable even at small sizes without the accompanying wordmark.

What color is the Airtable logo?

The dominant color of the Airtable logo is Capri (hex #18BFFF). The closest Pantone match is 292 C.

How many colors does the Airtable logo have?

The Airtable logo uses 2 primary colors: #333333, #18BFFF.

More blue logos see all →

More Programming & Developer Software logos see all →

The Airtable logo is a trademark of its owner, shown here for identification and design research. Color data is measured from the public mark by LogoLabs; analysis is editorial commentary. No affiliation or endorsement is implied.