Nº 196 Logótipo Reddit

Logótipo Reddit

O logótipo Reddit utiliza 3 cores primárias. A sua cor dominante é Inferno Orange (#FF4500, correspondência Pantone mais próxima 1655 C). Reddit opera no sector Programming & Developer Software.

Família de cores
orange
Popularidade da marca
Top 2% das marcas indexadas
Website
reddit.com

Análise de design

Reddit's primary mark is a character-based logo featuring "Snoo," a stylized alien mascot constructed from basic geometric shapes: a rounded square head, circular eyes, a small oval mouth, and two antenna stalks with circular tips. The mark relies on flat, solid fills with no gradients, strokes, or fine detail, making it highly legible at favicon sizes (16x16px) and scalable across merchandise, app icons, and billboards. The composition is symmetrical and centered, allowing it to sit comfortably in circular, square, or rectangular containers without optical adjustment. In the context of social platforms — where competitors like Twitter (bird), Facebook (f), and LinkedIn (in) use abstract letterforms or symbols — Reddit's choice of a personified character creates immediate emotional accessibility and brand differentiation, signaling community and personality over utility.

Distinctive alien silhouette with antennaSingle dominant orange color (#FF4500)Geometric simplicity scales to favicon sizeConsistent centered, symmetrical composition

Cores do logótipo, medidas

Cores extraídas da imagem do logótipo (fundo removido), com a percentagem da marca que cada cor ocupa.

Clique numa cor para copiar o seu código hex.

The dominant #FF4500 (Inferno Orange) is a high-saturation, warm hue that stands out against the cool blues dominating the tech and social media sector (Facebook, Twitter, LinkedIn, Discord). The measured accent #FFC49C provides a softer peach tone for subtle depth on the antenna tips and eye highlights, while #EDE3E9 serves as a near-white neutral for the eyes and teeth, ensuring contrast on dark backgrounds. This palette avoids the industry's default blue-trust signal, instead communicating energy, creativity, and approachability — aligning with Reddit's positioning as a platform for diverse, passionate communities rather than professional networking.

Logótipos visualmente similares

Vizinhos mais próximos no espaço de incorporação visual — marcas que partilham forma e estrutura com o logótipo Reddit, independentemente da cor ou sector.

Paleta web de marca

Cores que Reddit utiliza no seu website — o sistema de marca mais amplo em torno do logótipo.

Sobre Reddit

Reddit is a platform that allows users to dive into anything, fostering a sense of community and connection. Whether you're looking for engaging discussions, informative articles, or entertaining content, Reddit has it all. With a wide range of topics, from gaming and sports to business and entertainment, there's something for everyone. Join lively conversations about popular games like Valheim, Genshin Impact, and Minecraft, or stay updated on the latest happenings in the sports world, including the NFL, NBA, and Premier League. Explore the business world with discussions on GameStop, Moderna, and Tesla, or delve into the world of cryptocurrencies like Cardano and Bitcoin. Reddit is not only a hub for information and entertainment, but it's also a platform for individuals to share their interests, ask thought-provoking questions, and connect with like-minded individuals. So, whether you're a gamer, sports enthusiast, business-minded individual, or an entertainment lover, Reddit is the place to be. Dive in and discover a world of endless possibilities

Perguntas sobre o logótipo Reddit

What is the name of Reddit's alien mascot?

The mascot is officially named Snoo, a play on "what's new." It was created by co-founder Alexis Ohanian in 2005 as a doodle while he was a student at the University of Virginia, and has remained the central brand character through multiple platform redesigns.

Why does Reddit use an alien instead of a wordmark or abstract symbol?

The alien character personifies the platform's core value: a place for "alien" or outside perspectives to find community. Unlike abstract marks that require learned association, a friendly character builds instant emotional connection and works across language barriers — critical for a global community platform with thousands of niche subreddits.

Qual é a cor do logótipo Reddit?

A cor dominante do logótipo Reddit é Inferno Orange (hex #FF4500). A correspondência Pantone mais próxima é 1655 C.

Quantas cores tem o logótipo Reddit?

O logótipo Reddit utiliza 3 cores primárias: #FF4500, #FFC49C, #EDE3E9.

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O logótipo Reddit é uma marca comercial do seu proprietário, apresentado aqui para identificação e pesquisa de design. Os dados de cor são medidos pela LogoLabs a partir da marca pública; a análise é comentário editorial. Não é implícita qualquer afiliação ou recomendação.