Nº 005 Logótipo Salesforce

Logótipo Salesforce

O logótipo Salesforce utiliza 1 cor primária. A sua cor dominante é Vanadyl Blue (#00A1E0, correspondência Pantone mais próxima 2171 C). Salesforce opera no sector Programming & Developer Software.

Família de cores
blue
Popularidade da marca
Top 1% das marcas indexadas
Website
salesforce.com

Análise de design

The Salesforce logo is a combined mark consisting of a lowercase wordmark and a distinct cloud icon that can function independently. The wordmark uses a custom geometric sans-serif with rounded terminals — notably the 's', 'a', and 'e' share consistent curve logic — creating a friendly, approachable rhythm unusual for enterprise software. The cloud symbol replaces the dot of the 'i' in lockup versions but more often sits left of the wordmark as a standalone avatar. This dual-system works because the cloud is instantly readable at favicon size (16×16 px) while the wordmark remains legible down to ~120 px width. The mark avoids gradients, shadows, or 3D effects, making it reproduction-safe across embroidery, signage, and dark-mode UI.

Standalone cloud icon used as app avatarRounded lowercase wordmark with shared curve DNASignature Vanadyl Blue without secondary palette clutterCloud replaces 'i' dot in tight lockups

Cores do logótipo, medidas

Cores extraídas da imagem do logótipo (fundo removido), com a percentagem da marca que cada cor ocupa.

Clique numa cor para copiar o seu código hex.

The measured #00A1E0 (Vanadyl Blue) occupies the sweet spot between traditional corporate navy (authority) and consumer-tech cyan (innovation). At 38.5% coverage, it dominates without overwhelming — critical for a brand that lives inside customers' browser tabs alongside competitors. The hue prints cleanly in CMYK (approx. 100/40/0/0) and meets WCAG AA on white, solving the accessibility trap that plagues lighter tech blues.

Variações e transferências

Variantes de cor geradas a partir da fonte vectorial — gratuitas para transferência para identificação, uso editorial e de pesquisa.

Logótipo Salesforce, versão primária
Primária SVG PNG
Logótipo Salesforce, versão branca para fundos escuros
Branco SVG PNG
Logótipo Salesforce, versão monocromática preta
Preto SVG PNG

Logótipos visualmente similares

Vizinhos mais próximos no espaço de incorporação visual — marcas que partilham forma e estrutura com o logótipo Salesforce, independentemente da cor ou sector.

Paleta web de marca

Cores que Salesforce utiliza no seu website — o sistema de marca mais amplo em torno do logótipo.

Sobre Salesforce

Salesforce is a cloud computing company based in San Francisco, California, United States. Established in 1999 by Marc Benioff, Parker Harris, Dave Moellenhoff, and Frank Dominguez, Salesforce has grown to become one of the world's leading customer relationship management (CRM) platforms. Headquartered in Salesforce Tower, a distinctive skyscraper in San Francisco, the company has expanded globally with offices in various countries including the United States, Canada, Australia, Singapore, France, Germany, and India. Salesforce Tower, located in the South of Market district, stands as one of the tallest buildings in San Francisco, reflecting the company's ambition and influence in the technology sector. Salesforce offers a wide range of products and services to help businesses manage customer relationships and streamline their sales, marketing, and customer support processes. Its flagship product, Salesforce CRM, is a cloud-based platform that allows companies to track customer interactions, manage sales pipelines, and analyze data for insights. Additionally, the company provides a suite of tools and applications to enhance collaboration, marketing automation, e-commerce, and customer service. Operating on a global scale, Salesforce has established various subsidiaries, joint ventures, and partnerships. Notable subsidiaries include Tableau, a data visualization software company, and MuleSoft, an integration platform provider. The company also collaborates with numerous technology providers and strategic partners, such as Amazon Web Services and Google, to deliver integrated solutions and expand its offerings. In terms of market position, Salesforce is recognized as a leader in the CRM industry. With a strong focus on innovation and acquiring cutting-edge technologies, it has consistently maintained its competitive edge. Salesforce's global sales have been steadily growing, solidifying its position as one of the top CRM providers worldwide. Over the years, Salesforce

Perguntas sobre o logótipo Salesforce

What does the Salesforce cloud symbol represent?

The cloud directly references the company's founding premise: delivering CRM entirely through cloud computing rather than on-premise software. It has remained the central visual metaphor since the first logo in 1999, evolving from a detailed illustration to the current flat geometric shape.

Has the Salesforce logo changed much over time?

The cloud icon has been constant since launch, but the wordmark shifted from a serif typeface (1999–2014) to the current custom rounded sans-serif. The blue has also brightened from a deeper #0066CC to today's #00A1E0, improving screen visibility and brand warmth.

Qual é a cor do logótipo Salesforce?

A cor dominante do logótipo Salesforce é Vanadyl Blue (hex #00A1E0). A correspondência Pantone mais próxima é 2171 C.

Quantas cores tem o logótipo Salesforce?

O logótipo Salesforce utiliza 1 cor primária: #00A1E0.

Mais logótipos blue ver tudo →

Mais logótipos Programming & Developer Software ver tudo →

O logótipo Salesforce é uma marca comercial do seu proprietário, apresentado aqui para identificação e pesquisa de design. Os dados de cor são medidos pela LogoLabs a partir da marca pública; a análise é comentário editorial. Não é implícita qualquer afiliação ou recomendação.