Logótipo Etsy: Cores, Códigos Hex e Análise de Design

Análise de design

Etsy uses a lowercase wordmark set in a custom geometric sans-serif with rounded terminals and uniform stroke weight. The letterforms are wide and open — particularly the 'e' with its generous counter and the 't' with its curved crossbar — creating a friendly, approachable rhythm that reads clearly at favicon size. No symbol or icon accompanies the type; the name itself carries the entire identity. This simplicity is a practical strength: the mark reproduces cleanly on mobile app icons, packaging tape, and seller signage without losing legibility. In the e-commerce sector, where competitors often pair abstract symbols with type (Amazon's arrow, eBay's overlapping letters), Etsy's pure wordmark reinforces its positioning as a platform for individual makers rather than a corporate marketplace.

Lowercase-only custom wordmark with rounded terminalsSignature warm orange (#F1641E) used consistentlyNo accompanying icon or symbol — type is the markWide, open letterforms that remain legible at tiny sizes

Cores do logótipo, medidas

Cores extraídas da imagem do logótipo (fundo removido), com a percentagem da marca que cada cor ocupa.

Clique numa cor para copiar o seu código hex.

The single orange (#F1641E) is warm, energetic, and distinct from the blues and greens that dominate tech and retail branding. It signals creativity, handmade warmth, and human energy — directly supporting the mission to keep commerce personal. The hue has enough saturation to pop on white backgrounds and in dark-mode UI, while the absence of a secondary palette keeps the system lightweight for a platform that hosts millions of colorful product photos.

Variações e transferências

Variantes de cor geradas a partir da fonte vectorial — gratuitas para transferência para identificação, uso editorial e de pesquisa.

Primária SVG PNG

Branco SVG PNG

Preto SVG PNG

Logótipos visualmente similares

Vizinhos mais próximos no espaço de incorporação visual — marcas que partilham forma e estrutura com o logótipo Etsy, independentemente da cor ou sector.

Paleta web de marca

Cores que Etsy utiliza no seu website — o sistema de marca mais amplo em torno do logótipo.

Sobre Etsy

With a mission to keep human connection alive in the world of commerce, Etsy provides a platform for artists and small businesses to turn their ideas into successful ventures. Browse through the 45 million items on Etsy and you'll find everything from beautifully crafted jewelry to one-of-a-kind home decor pieces. Whether you're searching for a unique necklace, stunning artwork, or a personalized gift, Etsy has it all. At Etsy, they believe in the power of imagination and sustainability. They are committed to supporting maker communities and spreading ideas of responsibility. With every purchase from Etsy, you're not just supporting a small business or artist, but also contributing to a world where creativity and human connection are valued. Discover the magic of Etsy and find the perfect handmade treasure that reflects your individuality and style. Shop with confidence, knowing that each item on Etsy has been brought to life with passion, love, and attention to detail

Perguntas sobre o logótipo Etsy

Has Etsy's logo changed over the years?

Yes. The original 2005 logo used a script-like typeface. A 2012 update introduced a more structured serif wordmark. The current lowercase geometric sans-serif launched in 2017 as part of a broader rebrand, replacing the serif version with the custom rounded typeface used today.

Can I download the font used in the Etsy logo?

No. The letterforms are drawn from a proprietary typeface family (often referred to internally as Etsy Sans) commissioned for the 2017 rebrand. It is not licensed for public use, though the company has released a separate open-source variable font called 'Etsy Type' for limited developer use.

Qual é a cor do logótipo Etsy?

A cor dominante do logótipo Etsy é Ryza Dust (hex #F1641E). A correspondência Pantone mais próxima é 6020 C.

Quantas cores tem o logótipo Etsy?

O logótipo Etsy utiliza 1 cor primária: #F1641E.

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O logótipo Etsy é uma marca comercial do seu proprietário, apresentado aqui para identificação e pesquisa de design. Os dados de cor são medidos pela LogoLabs a partir da marca pública; a análise é comentário editorial. Não é implícita qualquer afiliação ou recomendação.