Snopes.Com Logo
The Snopes.Com logo uses 2 primary colors. Its dominant color is Kournikova (#FCD458, closest Pantone 121 C). Snopes.Com operates in the Tv Movies & Streaming industry.
- Color family
- yellow
- Industry
- Tv Movies & Streaming
- Brand popularity
- Top 20% of indexed brands
- Website
- snopes.com
Design analysis
The Snopes logo is a lowercase wordmark set in a clean, geometric sans-serif typeface. The letterforms feature uniform stroke weights, open apertures, and a slightly condensed proportion that reads clearly at small sizes across browser tabs, mobile screens, and social avatars. No icon or symbol accompanies the text; the brand relies entirely on the distinctive yellow-on-black (or yellow-on-white) typographic treatment. This minimalism serves the site's utility: the mark never competes with article thumbnails or verification badges, and it reproduces cleanly in single-color contexts such as favicons or print footnotes.
Logo colors, measured
Colors extracted from the logo image itself (background removed), with share of the mark each color covers.
Click a chip to copy its hex code.
The measured palette pairs #FCD458, a high-visibility yellow, with #010101, a near-black. Yellow is uncommon among fact-checking and news brands, which typically favor blue or red to signal authority and urgency. Snopes' choice differentiates it instantly in search results and news aggregators while evoking the cautionary tone of warning labels — appropriate for a service that flags misinformation. The dark anchor ensures legibility and grounds the energetic yellow in seriousness.
Variations & downloads
Color variants generated from the vector source — free to download for identification, editorial and research use.
Visually similar logos
Nearest neighbors in visual embedding space — marks that share shape and structure with the Snopes.Com logo, regardless of color or industry.
Brand web palette
Colors Snopes.Com uses across its website — the broader brand system around the logo.
About Snopes.Com
Snopes. com is the internet's go-to source for fact-checking and debunking urban legends, folklore, myths, rumors, and misinformation. As an independent publication under the company Snopes Media Group Inc, Snopes has been providing reliable and evidence-based analysis since its inception in 1994. With its commitment to transparency, Snopes always links to and documents its sources, empowering readers to conduct independent research and make informed decisions. Over the years, Snopes has grown to become the oldest and largest fact-checking site online, earning the trust and recognition of journalists, folklorists, and readers worldwide. Led by owners Chris Richmond and Drew Schoentrup, Snopes continues to shed light on misinformation, offering a valuable research companion. Explore their FAQ section to learn more or consider becoming a Snopes member to support their vital efforts in promoting truth and accuracy online
Questions about the Snopes.Com logo
Has the Snopes logo changed since 1994?
The current lowercase yellow wordmark has been in use since a major redesign in the mid-2010s. Earlier versions used a mixed-case serif treatment and a magnifying-glass icon, but the modern mark drops all decorative elements for a flatter, more digital-native appearance.
Why does Snopes use yellow instead of blue like most fact-checkers?
Yellow creates immediate visual separation in crowded news feeds and search listings where blue dominates. It also subconsciously references caution tape and highlighter pens — metaphors for scrutiny and attention — reinforcing the brand's mission without relying on industry clichés.
What color is the Snopes.Com logo?
The dominant color of the Snopes.Com logo is Kournikova (hex #FCD458). The closest Pantone match is 121 C.
How many colors does the Snopes.Com logo have?
The Snopes.Com logo uses 2 primary colors: #FCD458, #010101.
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The Snopes.Com logo is a trademark of its owner, shown here for identification and design research. Color data is measured from the public mark by LogoLabs; analysis is editorial commentary. No affiliation or endorsement is implied.