Aeroflot Logo
The Aeroflot logo uses 2 primary colors. Its dominant color is Echo Isles Water (#93B2D9, closest Pantone 7681 C). Aeroflot operates in the Air Travel industry.
- Color family
- blue
- Industry
- Air Travel
- Brand popularity
- Top 3% of indexed brands
- Website
- aeroflot.ru
Design analysis
The Aeroflot mark is a combination logo pairing a geometric symbol with a custom wordmark. The symbol abstracts a bird in flight into a single continuous stroke — a tapered, upward-curving wing that suggests motion and lift without literal feathers. Its construction relies on precise radii and a consistent stroke weight, making it reproducible at favicon scale while retaining clarity on a 737 tail fin. The wordmark uses a proprietary sans-serif with subtle ink traps and a slightly condensed proportion, balancing Cyrillic and Latin character sets. In the airline category, where many competitors use globes, chevrons, or stylized wings, Aeroflot's mark distinguishes itself through restraint: no gradients in the symbol itself, no enclosing shapes, and a clear figure-ground relationship that survives reversal to white on dark fuselage paint.
Logo colors, measured
Colors extracted from the logo image itself (background removed), with share of the mark each color covers.
Click a chip to copy its hex code.
The measured palette — #93B2D9 (light sky blue) and #6489C6 (mid-tone corporate blue) — anchors the brand in aviation's traditional trust signals while avoiding the saturated navy-red combinations common among legacy carriers. The lighter hue reads as altitude and openness; the deeper tone provides contrast for typography and app icons. Together they form a monochromatic gradient system that prints cleanly on metal, composite, and fabric without requiring spot colors.
Visually similar logos
Nearest neighbors in visual embedding space — marks that share shape and structure with the Aeroflot logo, regardless of color or industry.
Brand web palette
Colors Aeroflot uses across its website — the broader brand system around the logo.
About Aeroflot
Aeroflot is the national airline of Russia and one of the largest airlines in the world. It was established in 1923 as the Directorate of Civil Aviation of the USSR and has since grown to become a global aviation leader. The headquarters of Aeroflot is located at Sheremetyevo International Airport in Moscow, Russia. Aeroflot offers a wide range of products and services to its customers. It operates a fleet of modern aircraft that includes Boeing and Airbus models, providing both domestic and international flights to over 150 destinations worldwide. The airline offers various ticket classes, including Economy, Comfort, and Business, ensuring a comfortable and enjoyable travel experience for passengers. On a global scale, Aeroflot has established several noteworthy subsidiaries, joint ventures, and partnerships. One of its significant subsidiaries is Aurora Airlines, a regional airline based in Russia's Far East. Aeroflot also has a partnership with SkyTeam, a global airline alliance, which allows it to provide seamless travel options to passengers across the globe. In terms of market position, Aeroflot holds a strong position in the global aviation industry. It has consistently ranked among the top airlines in terms of passenger numbers and revenue. With its extensive route network and modern fleet, Aeroflot competes with other major airlines on an international level. Over the years, Aeroflot has achieved numerous milestones and undergone significant changes. In 2011, the airline underwent a rebranding effort to modernize its image and enhance its customer service. This rebranding included a new logo and livery, reflecting a more contemporary and dynamic approach to the market. Currently, Aeroflot continues to expand its operations and improve its services. The airline aims to enhance its passenger experience through the introduction of new technologies and innovative solutions. With its strong market position and commitment to excellence, Aeroflot remains a key pla
Questions about the Aeroflot logo
When was the current Aeroflot logo introduced?
The current logo launched in 2011 as part of a comprehensive rebrand led by the Russian design studio FutureBrand Moscow. It replaced the Soviet-era hammer-and-wing mark used since the 1990s.
Does the logo symbol represent a specific bird species?
No. The symbol is an abstracted wing form designed to evoke flight generically rather than depict a swallow, falcon, or other specific bird. This avoids regional associations and works across Aeroflot's global route network.
What color is the Aeroflot logo?
The dominant color of the Aeroflot logo is Echo Isles Water (hex #93B2D9). The closest Pantone match is 7681 C.
How many colors does the Aeroflot logo have?
The Aeroflot logo uses 2 primary colors: #93B2D9, #6489C6.
More blue logos see all →
More Air Travel logos see all →
The Aeroflot logo is a trademark of its owner, shown here for identification and design research. Color data is measured from the public mark by LogoLabs; analysis is editorial commentary. No affiliation or endorsement is implied.