Governo do Brasil Logo
The Governo do Brasil logo uses 6 primary colors. Its dominant color is Egg Yolk Sunrise (#FFDA00, closest Pantone Yellow C). Governo do Brasil operates in the Government industry.
- Color family
- yellow
- Industry
- Government
- Brand popularity
- Top 69% of indexed brands
- Website
- gov.br
Design analysis
The gov.br mark is a hybrid logo combining a geometric symbol with a custom wordmark. The symbol constructs a stylized flag or bird in flight from four flat-color planes — green, yellow, blue, and red — arranged in a dynamic diagonal composition that suggests forward motion and unity. The wordmark uses a clean, geometric sans-serif (derived from the Inter type family) set in lowercase, with the dot between "gov" and "br" functioning as a visual anchor. The mark works because it balances institutional gravity with digital-native simplicity: the symbol is recognizable at favicon size (16×16 px) due to its high-contrast color blocks and absence of fine detail, while the wordmark remains legible down to 12 pt. In the government sector, where many identities rely on coats of arms or heavy serif typography, this system breaks convention by adopting a flat, responsive design language built for app icons, mobile headers, and cross-agency co-branding.
Logo colors, measured
Colors extracted from the logo image itself (background removed), with share of the mark each color covers.
Click a chip to copy its hex code.
The palette directly references the Brazilian national flag — green (#00D000), yellow (#FFDA00), blue (#183EFF) — with white (#FFFFFF) for neutrality, dark gray (#4E4E4E) for UI text, and red (#FF0000) as an accent for alerts and calls to action. Yellow dominates the symbol area (9.7%), reinforcing optimism and visibility on both light and dark backgrounds. This is not a decorative choice; it signals sovereign authority while meeting WCAG AA contrast requirements across the platform's thousands of service pages.
Variations & downloads
Color variants generated from the vector source — free to download for identification, editorial and research use.
Visually similar logos
Nearest neighbors in visual embedding space — marks that share shape and structure with the Governo do Brasil logo, regardless of color or industry.
Brand web palette
Colors Governo do Brasil uses across its website — the broader brand system around the logo.
About Governo do Brasil
Governo do Brasil, also known as gov. br, is a comprehensive platform that brings together various services for citizens and provides information about the government's activities across all sectors. With a user-friendly interface, the website offers easy access to a wide range of services and information, making it convenient for individuals to engage with the government. From information on government agencies to legislation and accessibility options, gov. br caters to different needs and interests. Users can search for services based on categories, states, or specific target groups, such as citizens, businesses, and public entities. The platform covers a variety of important topics, including national budgets, federal government assistance programs, protection of personal data, and support for immigrants. Whether it's related to health, agriculture, education, or employment, gov. br ensures that citizens can easily access the services and information they need, promoting transparency and efficiency in government operations. With its commitment to providing user-friendly digital solutions, gov. br is a valuable resource for anyone seeking reliable and accessible information and services from the Brazilian government
Questions about the Governo do Brasil logo
Who designed the gov.br logo and when was it launched?
The visual identity was developed by the Secretaria de Governo Digital (SGD) in collaboration with the design studio Tátil Design, led by Felipe Taborda, and officially launched in June 2019 as part of the federal government's digital transformation strategy.
Why does the symbol use red when the Brazilian flag has no red?
Red (#FF0000) is not part of the national flag but was added to the system palette as a functional UI color for error states, urgent alerts, and primary action buttons. It appears sparingly in the symbol (2.8%) as a small accent triangle, ensuring the mark remains flag-consistent while giving designers a standardized semantic color for critical interactions.
What color is the Governo do Brasil logo?
The dominant color of the Governo do Brasil logo is Egg Yolk Sunrise (hex #FFDA00). The closest Pantone match is Yellow C.
How many colors does the Governo do Brasil logo have?
The Governo do Brasil logo uses 6 primary colors: #FFDA00, #FFFFFF, #183EFF, #00D000, #4E4E4E, #FF0000.
More yellow logos see all →
More Government logos see all →
The Governo do Brasil logo is a trademark of its owner, shown here for identification and design research. Color data is measured from the public mark by LogoLabs; analysis is editorial commentary. No affiliation or endorsement is implied.