Nº 370 Logótipo Zoom

Logótipo Zoom

O logótipo Zoom utiliza 1 cor primária. A sua cor dominante é Megaman Helmet (#0B5CFF, correspondência Pantone mais próxima 2736 C). Zoom opera no sector Business Services.

Família de cores
blue
Popularidade da marca
Top 4% das marcas indexadas
Website
zoom.com

Análise de design

The mark is a combination mark — a stylized "Z" icon paired with a custom wordmark. The icon is constructed from a single continuous stroke that forms both the letter Z and suggests a video camera/play button, using rounded corners and consistent stroke weight. The wordmark uses a geometric sans-serif with distinctive rounded terminals on the "Z" and "m" that echo the icon's visual language. At small sizes the icon holds up exceptionally well — it reduces to a clean app icon and favicon without losing legibility, which is critical for a product that lives in browser tabs and mobile screens. In the crowded video-conferencing category where competitors lean on abstract bubbles (Teams), speech marks (Meet), or generic play buttons, Zoom's mark owns a distinctive letterform that doubles as a product metaphor, giving it immediate category relevance without relying on overused symbols.

Continuous-stroke Z icon doubling as camera/play symbolRounded geometric wordmark with matching terminal detailsSingle vibrant blue across all touchpointsIcon scales cleanly to 16px favicon

Cores do logótipo, medidas

Cores extraídas da imagem do logótipo (fundo removido), com a percentagem da marca que cada cor ocupa.

Clique numa cor para copiar o seu código hex.

The saturated blue (#0B5CFF) sits between corporate trust-blue and consumer-tech energy, differentiating from Microsoft Teams' purple, Google Meet's multi-color palette, and Cisco Webex's teal. It reads clearly on both light and dark backgrounds, supports the "happiness" brand promise with brightness rather than gravity, and reproduces consistently across digital and print — a practical necessity for a platform embedded in countless third-party interfaces.

Variações e transferências

Variantes de cor geradas a partir da fonte vectorial — gratuitas para transferência para identificação, uso editorial e de pesquisa.

Logótipo Zoom, versão primária
Primária SVG PNG
Logótipo Zoom, versão branca para fundos escuros
Branco SVG PNG
Logótipo Zoom, versão monocromática preta
Preto SVG PNG

Logótipos visualmente similares

Vizinhos mais próximos no espaço de incorporação visual — marcas que partilham forma e estrutura com o logótipo Zoom, independentemente da cor ou sector.

Paleta web de marca

Cores que Zoom utiliza no seu website — o sistema de marca mais amplo em torno do logótipo.

Sobre Zoom

Zoom is an exceptional brand that believes in the power of making others happy. They bring people together on a unified platform to create moments of happiness. With a comprehensive range of products and services, Zoom has become a leader in intelligent collaboration. Their mission is to provide meaningful connections and drive human innovation. Zoom offers a complete suite of tools to enhance collaboration and communication. From virtual meetings and team chat to phone systems and whiteboard capabilities, Zoom One brings everything you need to work together in one place. They also provide solutions for virtual and hybrid events, creating impactful experiences for every occasion. Zoom's innovative video solutions cater to every meeting space, including conference rooms and other workspaces. Furthermore, Zoom offers industry-specific solutions for education, financial services, government, healthcare, manufacturing, retail, and more. They empower small and midsize businesses, enterprise IT professionals, customer experience teams, sales and revenue growth, facilities management, and marketing and events. Founded in 2011, Zoom is headquartered in San Jose, California, and is publicly traded on NASDAQ. They are committed to customer happiness and have been ranked number one in customer satisfaction. With recognition and awards to their name, Zoom is undoubtedly a top choice for businesses and individuals worldwide. Join the Zoom community today and experience the joy of seamless collaboration

Perguntas sobre o logótipo Zoom

Why does the Zoom icon look like a play button?

The icon merges the letter Z with a video-camera/play-triangle metaphor in one continuous line, signalling the product's core function (starting a video meeting) while remaining a distinctive letterform.

Has the Zoom logo changed since the company launched?

The core icon and wordmark structure have remained consistent since early branding; only minor optical refinements to stroke weight and spacing have been applied as the product scaled across platforms.

Qual é a cor do logótipo Zoom?

A cor dominante do logótipo Zoom é Megaman Helmet (hex #0B5CFF). A correspondência Pantone mais próxima é 2736 C.

Quantas cores tem o logótipo Zoom?

O logótipo Zoom utiliza 1 cor primária: #0B5CFF.

Mais logótipos blue ver tudo →

Mais logótipos Business Services ver tudo →

O logótipo Zoom é uma marca comercial do seu proprietário, apresentado aqui para identificação e pesquisa de design. Os dados de cor são medidos pela LogoLabs a partir da marca pública; a análise é comentário editorial. Não é implícita qualquer afiliação ou recomendação.