Nº 003 Logótipo Accenture

Logótipo Accenture

O logótipo Accenture utiliza 1 cor primária. A sua cor dominante é Vivid Violet (#A100FF, correspondência Pantone mais próxima 2592 C). Accenture opera no sector Business Services.

Família de cores
purple
Popularidade da marca
Top 1% das marcas indexadas
Website
accenture.com

Análise de design

Accenture uses a lowercase wordmark where the only graphic flourish is a stylised greater-than symbol (>) positioned as an accent mark over the "t". The arrow doubles as a diacritic and a forward-pointing indicator, turning the entire name into a single, self-contained lockup. The typeface is a custom geometric sans-serif with uniform stroke weight, open apertures, and rounded terminals that keep the mark legible down to favicon size. Because the symbol is fused to a letter rather than floating beside it, the logo never suffers from alignment drift in responsive layouts — a practical advantage for a brand that appears on everything from mobile apps to airport signage.

Arrow-accent fused to the "t"All-lowercase geometric wordmarkSingle vivid violet (#A100FF)No separate icon — the name is the mark

Cores do logótipo, medidas

Cores extraídas da imagem do logótipo (fundo removido), com a percentagem da marca que cada cor ocupa.

Clique numa cor para copiar o seu código hex.

The measured #A100FF violet is a deliberate break from the navy-blue default of professional services. Purple sits between the trust signals of blue and the energy signals of red, positioning Accenture as both credible and innovation-led — a visual shorthand for the "technology + consulting" hybrid the firm sells. The single-colour approach also guarantees consistent reproduction across digital, print, and merchandise without needing a complex palette hierarchy.

Variações e transferências

Variantes de cor geradas a partir da fonte vectorial — gratuitas para transferência para identificação, uso editorial e de pesquisa.

Logótipo Accenture, versão primária
Primária SVG PNG
Logótipo Accenture, versão branca para fundos escuros
Branco SVG PNG
Logótipo Accenture, versão monocromática preta
Preto SVG PNG

Logótipos visualmente similares

Vizinhos mais próximos no espaço de incorporação visual — marcas que partilham forma e estrutura com o logótipo Accenture, independentemente da cor ou sector.

Paleta web de marca

Cores que Accenture utiliza no seu website — o sistema de marca mais amplo em torno do logótipo.

Sobre Accenture

Accenture is a global professional services company headquartered in Dublin, Ireland. It was founded in 1989 as a spin-off of the consulting division of Arthur Andersen. Accenture operates in more than 200 cities in 120 countries and employs over 500,000 people. The company offers a wide range of products and services across various industries, including strategy, consulting, digital, technology, and operations. Accenture helps its clients improve their performance and enhance their competitiveness by providing solutions in areas such as digital transformation, cybersecurity, cloud services, and customer experience. It also offers industry-specific solutions tailored to sectors such as financial services, healthcare, telecommunications, and energy. In terms of its global operations, Accenture has established a strong presence through its vast network of offices and delivery centers around the world. The company has also formed strategic partnerships and acquired several subsidiaries to enhance its portfolio and capabilities. Notable subsidiaries include Accenture Interactive, which focuses on marketing services, and Accenture Technology, which specializes in technology consulting and implementation. Accenture is a market leader in the professional services industry. It has consistently ranked among the top consulting firms globally, based on revenue and market share. In recent years, the company has faced competition from other global consulting firms such as Deloitte, PwC, and IBM. However, Accenture's strong reputation, diverse service offerings, and focus on innovation have helped maintain its market position. Over the years, Accenture has witnessed several major events and achievements. In 2001, the company became a public company and started trading on the New York Stock Exchange. In 2019, Accenture launched its 'New Applied Now' strategy, which focuses on combining technology, deep industry expertise, and human ingenuity to deliver tangible results for its cli

Perguntas sobre o logótipo Accenture

What does the arrow symbol in the Accenture logo mean?

The > mark functions as both an accent on the "t" and a forward arrow, signalling progress, digital transformation, and the firm's pivot from traditional consulting to technology-led services.

Why did Accenture choose purple instead of blue like its competitors?

Purple differentiates the brand in a sector dominated by blue, conveying a blend of analytical rigour (blue association) and creative innovation (red association) that matches Accenture's combined consulting-and-technology proposition.

Qual é a cor do logótipo Accenture?

A cor dominante do logótipo Accenture é Vivid Violet (hex #A100FF). A correspondência Pantone mais próxima é 2592 C.

Quantas cores tem o logótipo Accenture?

O logótipo Accenture utiliza 1 cor primária: #A100FF.

Mais logótipos purple ver tudo →

Mais logótipos Business Services ver tudo →

O logótipo Accenture é uma marca comercial do seu proprietário, apresentado aqui para identificação e pesquisa de design. Os dados de cor são medidos pela LogoLabs a partir da marca pública; a análise é comentário editorial. Não é implícita qualquer afiliação ou recomendação.