Logótipo Yelp
O logótipo Yelp utiliza 1 cor primária. A sua cor dominante é Traffic Red (#FF1A1A, correspondência Pantone mais próxima 2347 C). Yelp opera no sector Business Services.
- Família de cores
- red
- Sector
- Business Services
- Popularidade da marca
- Top 1% das marcas indexadas
- Website
- yelp.com
Análise de design
The logo is a combination mark built from a custom lowercase wordmark and a proprietary initial "Y" that doubles as the app icon. The typography uses rounded, open letterforms with consistent stroke weights and generous counters, giving it a friendly, approachable tone suited to consumer reviews. The "Y" is the distinctive element: its left arm extends upward and splits into a three-point burst, suggesting a spark of discovery or the energy of crowdsourced opinion. This burst reads clearly at larger sizes but can lose fine detail below roughly 24 pixels, though the wordmark itself remains legible thanks to its open apertures. In an industry dominated by map pins, stars, and speech bubbles, Yelp avoids those clichés and owns a unique "spark" metaphor that signals user-generated momentum rather than static location.
Cores do logótipo, medidas
Cores extraídas da imagem do logótipo (fundo removido), com a percentagem da marca que cada cor ocupa.
Clique numa cor para copiar o seu código hex.
The single Traffic Red (#FF1A1A) is a high-saturation, appetite-stimulating hue that cuts through the blue-heavy tech landscape (Google, Facebook, LinkedIn all own blue). Red conveys urgency and passion — appropriate for a platform built on strong opinions — while echoing restaurant signage and "open" flags. At only 4.4% mark coverage, the red acts as a bold accent rather than a flood, keeping the UI clean when the logo sits alongside colorful business photography.
Variações e transferências
Variantes de cor geradas a partir da fonte vectorial — gratuitas para transferência para identificação, uso editorial e de pesquisa.
Logótipos visualmente similares
Vizinhos mais próximos no espaço de incorporação visual — marcas que partilham forma e estrutura com o logótipo Yelp, independentemente da cor ou sector.
Paleta web de marca
Cores que Yelp utiliza no seu website — o sistema de marca mais amplo em torno do logótipo.
Sobre Yelp
Yelp is a popular crowdsourced review platform headquartered in San Francisco, California, in the United States. It was founded in 2004 by former PayPal employees, Jeremy Stoppelman and Russel Simmons. The idea for Yelp came to Stoppelman when he had difficulty finding reliable recommendations for local services. Yelp's main product is its website and mobile application, where users can search for and review local businesses such as restaurants, hair salons, hotels, and more. Users can rate businesses using a five-star scale and leave detailed reviews, allowing others to make informed choices based on the experiences of previous customers. Yelp also offers additional features such as the ability to book appointments, order food delivery, and view photos of businesses. On a global scale, Yelp has expanded beyond the United States and is available in many countries including Canada, Australia, Japan, France, Germany, and more. It has localized versions of its platform in different languages to cater to international users. While Yelp primarily operates its own platforms, it also has various partnerships and integrations to enhance its offerings. For example, in the United States, users can order food delivery from restaurants directly through Yelp thanks to a partnership with delivery services like Grubhub and Uber Eats. Yelp faces competition from other review platforms such as Google Reviews and TripAdvisor. However, Yelp has established itself as one of the leading platforms for local business reviews and boasts millions of active users worldwide. Its strong market position is bolstered by its extensive database of user-generated reviews and its reputation as a reliable source of information about local businesses. Over the years, Yelp has made notable achievements and changes. In 2012, the company went public on the New York Stock Exchange. It has also made several acquisitions, including the restaurant reservation platform SeatMe and the online food delivery serv
Perguntas sobre o logótipo Yelp
What does the burst on the Yelp Y represent?
The three-point burst on the Y represents the spark of discovery or the energy of user reviews. It functions as both a letterform and a standalone icon for the mobile app.
Has Yelp's logo changed significantly since launch?
The core wordmark and burst-Y have remained consistent since the early brand, with only minor optical refinements to stroke weight and spacing for screen legibility. The red hue has stayed in the same high-saturation family.
Qual é a cor do logótipo Yelp?
A cor dominante do logótipo Yelp é Traffic Red (hex #FF1A1A). A correspondência Pantone mais próxima é 2347 C.
Quantas cores tem o logótipo Yelp?
O logótipo Yelp utiliza 1 cor primária: #FF1A1A.
Mais logótipos red ver tudo →
Mais logótipos Business Services ver tudo →
O logótipo Yelp é uma marca comercial do seu proprietário, apresentado aqui para identificação e pesquisa de design. Os dados de cor são medidos pela LogoLabs a partir da marca pública; a análise é comentário editorial. Não é implícita qualquer afiliação ou recomendação.