Logótipo ESET: Cores, Códigos Hex e Análise de Design

Análise de design

ESET uses a custom wordmark as its primary logo — the four letters set in a proprietary geometric sans-serif with distinctive detailing. The 'E' opens with a single horizontal bar rather than three, the 'S' is built from two mirrored arcs with sharp terminals, and the 'T' drops its crossbar to the baseline, creating a unified rhythm. This construction makes the mark readable down to very small sizes (favicon scale) because there are no thin serifs, gradients, or fine details to lose. In the cybersecurity sector, where competitors often pair a wordmark with a shield, lock, or abstract bug icon, ESET's decision to rely on typography alone is a deliberate differentiation: it signals software engineering precision over metaphorical protection imagery.

Custom geometric wordmark with no accompanying symbolSingle-weight teal (#008BA0) across all touchpointsDistinctive 'E' with single crossbar and open 'S' terminalsConsistent letterspacing that reads as a single unit

Cores do logótipo, medidas

Cores extraídas da imagem do logótipo (fundo removido), com a percentagem da marca que cada cor ocupa.

Clique numa cor para copiar o seu código hex.

The measured teal #008BA0 sits between the deep blues favored by enterprise security vendors (IBM, Cisco, Palo Alto) and the brighter cyans used by consumer antivirus brands. This middle ground communicates both technical credibility and approachability for home users. Teal also renders consistently across print, screen, and embroidered merchandise without the purple shift that plagues darker blues on RGB displays.

Variações e transferências

Variantes de cor geradas a partir da fonte vectorial — gratuitas para transferência para identificação, uso editorial e de pesquisa.

Primária SVG PNG

Branco SVG PNG

Preto SVG PNG

Logótipos visualmente similares

Vizinhos mais próximos no espaço de incorporação visual — marcas que partilham forma e estrutura com o logótipo ESET, independentemente da cor ou sector.

Paleta web de marca

Cores que ESET utiliza no seu website — o sistema de marca mais amplo em torno do logótipo.

Sobre ESET

ESET is a leading brand in the field of cybersecurity and protection. With headquarters in Bratislava, Slovakia, and regional offices worldwide, ESET is dedicated to providing innovative solutions to protect individuals and businesses from online threats. Their product range includes advanced security software for personal devices, such as ESET NOD32 Antivirus, ESET Internet Security, and ESET Smart Security Premium. These solutions offer different levels of protection to suit individual needs. For small and home offices, ESET offers complete security solutions that ensure the safety of sensitive data and the smooth operation of businesses. These solutions have been recognized with prestigious awards, highlighting their effectiveness and reliability. ESET's commitment to social impact is demonstrated by their efforts during the COVID-19 pandemic. They have adapted their technology to help organizations and individuals stay protected during this challenging time. With a strong focus on technology and constant innovation, ESET remains a trusted and respected name in the cybersecurity industry. Contact ESET today to experience their reliable and comprehensive protection

Perguntas sobre o logótipo ESET

Does ESET have a separate icon or symbol apart from the wordmark?

ESET occasionally uses a standalone 'e' glyph extracted from the wordmark for app icons and favicons, but the company does not maintain a separate shield, lock, or abstract symbol as a co-equal logo. The wordmark remains the primary brand identifier in all corporate communications.

Has the ESET logo changed significantly since the company was founded?

The current wordmark was introduced in a 2014 rebrand that replaced an earlier italicised logotype with a green-to-blue gradient. Since 2014 the letterforms and teal colour have remained stable, with only minor optical adjustments for high-resolution displays.

Qual é a cor do logótipo ESET?

A cor dominante do logótipo ESET é Parrot Flight (hex #008BA0). A correspondência Pantone mais próxima é 2221 C.

Quantas cores tem o logótipo ESET?

O logótipo ESET utiliza 1 cor primária: #008BA0.

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O logótipo ESET é uma marca comercial do seu proprietário, apresentado aqui para identificação e pesquisa de design. Os dados de cor são medidos pela LogoLabs a partir da marca pública; a análise é comentário editorial. Não é implícita qualquer afiliação ou recomendação.