Nº 001 Logótipo Inmobi

Logótipo Inmobi

O logótipo Inmobi utiliza 3 cores primárias. A sua cor dominante é Explorer Blue (#5DA4B6, correspondência Pantone mais próxima 549 C). Inmobi opera no sector Marketing & Advertising.

Família de cores
teal
Popularidade da marca
Top 1% das marcas indexadas
Website
inmobi.com

Análise de design

The InMobi logo is a lowercase wordmark set in a clean, geometric sans-serif typeface. The letterforms feature rounded terminals and consistent stroke widths, giving the mark a friendly, approachable character that aligns with mobile-first consumer brands. The most distinctive element is the dot above the 'i', which is rendered as a separate colored circle rather than a standard tittle — this creates a subtle visual anchor and becomes the primary carrier of the brand's color system. At small sizes, the wordmark remains legible because the letter spacing is generous and the counterforms (open spaces in letters like 'o', 'a', 'e') are ample. The lowercase treatment avoids the corporate stiffness of all-caps marks common in ad-tech, while the geometric construction ensures it scales cleanly across app icons, favicons, and programmatic ad slots where space is tight.

Lowercase geometric wordmark with rounded terminalsDetached circular dot above the 'i' as color carrierThree-tone teal/blue/green palette avoiding ad-tech purpleGenerous letter spacing for small-scale legibility

Cores do logótipo, medidas

Cores extraídas da imagem do logótipo (fundo removido), com a percentagem da marca que cada cor ocupa.

Clique numa cor para copiar o seu código hex.

The palette centers on Explorer Blue (#5DA4B6), a muted teal that differentiates from the saturated royal blues dominating ad-tech (Facebook, Twitter, LinkedIn). The accent blue (#1476FC) adds digital energy for interactive states, while the green (#A5D270) signals growth and publisher revenue — a quiet nod to the supply side of their marketplace. Together they avoid the purple/orange gradients typical of mobile attribution competitors, positioning InMobi as stable yet modern.

Logótipos visualmente similares

Vizinhos mais próximos no espaço de incorporação visual — marcas que partilham forma e estrutura com o logótipo Inmobi, independentemente da cor ou sector.

Paleta web de marca

Cores que Inmobi utiliza no seu website — o sistema de marca mais amplo em torno do logótipo.

Sobre Inmobi

InMobi is a leading brand in the mobile marketing and advertising industry, offering a comprehensive platform for advertisers and publishers. With a rich history dating back to 2007, InMobi has been at the forefront of transforming the way consumers engage with their phones and shaping today's booming app economy. Their advertising platform enables businesses to engage their audiences and drive real connections, empowering advertisers to reach their goals with tools like audience targeting and cross-channel insights. For publishers, InMobi provides solutions for mobile monetization, including in-app advertising and high-impact ad formats. In addition to their advertising services, InMobi has affiliated consumer businesses called Glance and Roposo, which redefine mobile and CTV interactions through live entertainment and shopping opportunities. With a global team of passionate InMobians, the brand continues to innovate and develop impactful technologies that positively impact people, businesses, and societies worldwide. Experience the power of real connections with InMobi and unlock new possibilities for your mobile marketing and advertising strategies

Perguntas sobre o logótipo Inmobi

Why does InMobi use a lowercase wordmark instead of a symbol?

InMobi operates in programmatic advertising where logos appear at tiny sizes inside ad units and mediation stacks. A distinctive wordmark ensures the brand name reads instantly at 16px, while a symbol would require separate brand building. The detached 'i' dot functions as a quasi-symbol for app icons without sacrificing name recognition.

Has the InMobi logo changed since the company founded in 2007?

Yes. The original 2007 logo used a darker blue uppercase treatment with a speech-bubble motif. The current lowercase geometric wordmark with the detached dot was introduced as part of a broader rebrand to reflect the shift from pure ad network to full-stack consumer platform including Glance and Roposo.

Qual é a cor do logótipo Inmobi?

A cor dominante do logótipo Inmobi é Explorer Blue (hex #5DA4B6). A correspondência Pantone mais próxima é 549 C.

Quantas cores tem o logótipo Inmobi?

O logótipo Inmobi utiliza 3 cores primárias: #5DA4B6, #1476FC, #A5D270.

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O logótipo Inmobi é uma marca comercial do seu proprietário, apresentado aqui para identificação e pesquisa de design. Os dados de cor são medidos pela LogoLabs a partir da marca pública; a análise é comentário editorial. Não é implícita qualquer afiliação ou recomendação.