Logótipo VTEX
O logótipo VTEX utiliza 1 cor primária. A sua cor dominante é Pure Pleasure (#F71963, correspondência Pantone mais próxima 2040 C). VTEX opera no sector Programming & Developer Software.
- Família de cores
- red
- Popularidade da marca
- Top 20% das marcas indexadas
- Website
- vtex.com
Análise de design
The VTEX logo is a custom wordmark set in a geometric sans-serif with distinctive angular terminals on the V and X. The letterforms share a consistent stroke weight and squared-off curves, creating a modular, engineered feel that aligns with the brand's developer-platform positioning. The tight kerning and uniform cap height give it a compact, monolithic presence that holds together at small sizes — critical for favicon and mobile-app icon use. The V's sharp vertex and the X's crossed diagonals act as subtle proprietary details without relying on a separate symbol, keeping the mark lean and reproducible across code repositories, partner badges, and checkout flows.
Cores do logótipo, medidas
Cores extraídas da imagem do logótipo (fundo removido), com a percentagem da marca que cada cor ocupa.
Clique numa cor para copiar o seu código hex.
The measured #F71963 is a high-saturation magenta that sits outside the typical blue-teal palette of enterprise SaaS and payments brands. In commerce tech, where trust signals often default to conservative blues, this hue signals energy, speed, and a consumer-facing mindset — appropriate for a platform that powers storefronts and marketplaces. The single-color approach ensures the mark remains legible on dark dashboards, white packaging slips, and partner co-branding without needing a complex palette system.
Variações e transferências
Variantes de cor geradas a partir da fonte vectorial — gratuitas para transferência para identificação, uso editorial e de pesquisa.
Logótipos visualmente similares
Vizinhos mais próximos no espaço de incorporação visual — marcas que partilham forma e estrutura com o logótipo VTEX, independentemente da cor ou sector.
Paleta web de marca
Cores que VTEX utiliza no seu website — o sistema de marca mais amplo em torno do logótipo.
Sobre VTEX
VTEX is a leading brand that aims to accelerate commerce transformation. With a comprehensive all-in-one platform, they provide innovative solutions for selling and fulfilling orders. Their platform overview includes a range of products such as the Digital Commerce Platform, Order Management System, VTEX IO Development Platform, and Marketplace & Seller Management. By using their platform, businesses can explore new ways to sell and ensure a seamless fulfillment process. VTEX caters to various industries, including Consumer Packaged Goods, Grocery, Manufacturing, and Retail. They offer solutions for both B2C and B2B commerce, as well as an Ecommerce Marketplace. Additionally, they specialize in Headless Commerce, providing flexibility and customization options. With a strong focus on customer satisfaction, VTEX has established itself as a trusted partner for businesses around the world. They provide resources like blogs, videos, podcasts, and white papers to help businesses stay informed and succeed in the rapidly evolving digital landscape. Partnering with companies like AWS and Lengow, VTEX offers a robust ecosystem that supports business growth. If you're looking for an all-in-one platform to accelerate your commerce transformation, VTEX is the top choice. Request a live demo today and discover why VTEX is the preferred partner for leading organizations worldwide
Perguntas sobre o logótipo VTEX
Does VTEX use a separate icon mark apart from the wordmark?
No. The brand relies exclusively on the VTEX wordmark; there is no standalone symbol or logomark used in primary applications. The distinctive V and X letterforms serve as the only graphic identifier.
Why does VTEX use magenta instead of the blue common in B2B software?
Magenta differentiates VTEX in a sector dominated by blue and teal, reinforcing its focus on consumer-facing commerce experiences rather than back-office utility. The color also reproduces well on both light and dark backgrounds common in checkout and dashboard environments.
Qual é a cor do logótipo VTEX?
A cor dominante do logótipo VTEX é Pure Pleasure (hex #F71963). A correspondência Pantone mais próxima é 2040 C.
Quantas cores tem o logótipo VTEX?
O logótipo VTEX utiliza 1 cor primária: #F71963.
Mais logótipos red ver tudo →
Mais logótipos Programming & Developer Software ver tudo →
O logótipo VTEX é uma marca comercial do seu proprietário, apresentado aqui para identificação e pesquisa de design. Os dados de cor são medidos pela LogoLabs a partir da marca pública; a análise é comentário editorial. Não é implícita qualquer afiliação ou recomendação.