Logótipo Threema: Cores, Códigos Hex e Análise de Design

Análise de design

Threema's logo is a minimalist combination mark built around a rounded speech-bubble silhouette containing three evenly spaced circular dots. The mark is geometrically constructed: the bubble's corner radius mirrors the dot diameter, and the trio sits on a single horizontal axis centred both vertically and horizontally. This restraint makes the symbol legible down to 16 px — critical for app-store icons and notification badges — while the absence of gradients, strokes, or fine detail ensures clean reproduction in monochrome print, laser etching, or embossed merchandise. In the crowded secure-messaging sector, where competitors lean on shield metaphors or abstract locks, Threema chooses the universal chat bubble, instantly signalling its core function, then differentiates through the three-dot motif that doubles as a brand initial and a nod to the app's three verification levels.

Rounded speech-bubble containerThree centred dots in a rowConsistent corner-radius systemMonochrome dark-ground presentation

Cores do logótipo, medidas

Cores extraídas da imagem do logótipo (fundo removido), com a percentagem da marca que cada cor ocupa.

Clique numa cor para copiar o seu código hex.

The measured near-black palette (#0D0D0D, #333333) reinforces the brand's 'zero-knowledge' positioning: dark surfaces suggest opacity to outsiders, while the typical white-on-dark application mirrors a locked screen. This deviates from the teal-and-green trust hues common in fintech and enterprise SaaS, giving Threema a sober, technical gravitas that aligns with developer and privacy-advocate audiences without resorting to cliché 'hacker green'.

Variações e transferências

Variantes de cor geradas a partir da fonte vectorial — gratuitas para transferência para identificação, uso editorial e de pesquisa.

Primária SVG PNG

Branco SVG PNG

Preto SVG PNG

Logótipos visualmente similares

Vizinhos mais próximos no espaço de incorporação visual — marcas que partilham forma e estrutura com o logótipo Threema, independentemente da cor ou sector.

Paleta web de marca

Cores que Threema utiliza no seu website — o sistema de marca mais amplo em torno do logótipo.

Sobre Threema

Threema is a well-established brand that offers a secure instant messenger specifically designed for individuals and companies who prioritize data protection and security. With millions of users trusting its services, Threema has gained recognition as a reputable chat app. Threema stands out by being GDPR-compliant, ensuring users' privacy and safeguarding their personal information. This privacy-centric approach includes end-to-end encryption, preventing anyone, even Threema itself, from accessing transmitted messages. Threema also allows users to maintain anonymity if desired, without requiring the disclosure of phone numbers or email addresses. For individuals, Threema offers a secure communication platform that lets users pay once and chat forever, without the collection of user data or intrusive ads. Threema also enables seamless cross-platform usage, supporting Android, iOS, Web, macOS, Windows, and Linux. Threema Work is the tailored solution for companies seeking secure and privacy-compliant communication. Designed as a secure alternative to popular messaging platforms like WhatsApp, Threema Work allows fast and efficient team communication without the risk of compromising business secrets or user data. With powerful features like efficient administration and automation, Threema Work ensures GDPR compliance and targeted information distribution within organizations. Threema's commitment to security and privacy has made it a trusted brand since its inception in 2012. With a user base of over 11 million individuals and 7,500+ corporate customers, Threema continues to prioritize the privacy and security of its users

Perguntas sobre o logótipo Threema

What do the three dots in the Threema logo represent?

They reference the brand name ('three' + 'ma') and mirror the app's three-tier contact-verification system: red (unverified), orange (verified via QR code), and green (verified in person).

Has the Threema logo changed since launch?

The core speech-bubble-and-three-dots concept has remained stable since 2012; only minor optical refinements — dot spacing, bubble roundness, and weight balancing for high-density displays — have been applied over time.

Qual é a cor do logótipo Threema?

A cor dominante do logótipo Threema é Black Sheep (hex #0D0D0D). A correspondência Pantone mais próxima é Black 6 C.

Quantas cores tem o logótipo Threema?

O logótipo Threema utiliza 2 cores primárias: #0D0D0D, #333333.

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O logótipo Threema é uma marca comercial do seu proprietário, apresentado aqui para identificação e pesquisa de design. Os dados de cor são medidos pela LogoLabs a partir da marca pública; a análise é comentário editorial. Não é implícita qualquer afiliação ou recomendação.