Logótipo Liftoff: Cores, Códigos Hex e Análise de Design

Análise de design

The Liftoff mark is a wordmark-led identity built around a custom geometric sans-serif logotype. The letterforms feature rounded terminals and a consistent stroke weight that reads cleanly at both billboard and favicon scales. A subtle rocket-flare motif integrates into the ascender of the "t" or the crossbar of the "f" (depending on the lockup), turning the typography itself into the symbol — no separate icon required. This construction avoids the generic app-store rocket icon trap while still signaling upward trajectory. The mark sits on a single baseline with tight, even kerning, giving it the density needed to hold its own inside crowded DSP dashboards and mediation waterfalls where it frequently appears at 24 px height.

Custom geometric wordmark with integrated rocket flareSingle deep-navy color (#273143) used consistentlyNo separate icon — typography is the symbolTight kerning and uniform stroke weight for small-size legibility

Cores do logótipo, medidas

Cores extraídas da imagem do logótipo (fundo removido), com a percentagem da marca que cada cor ocupa.

Clique numa cor para copiar o seu código hex.

The measured #273143 (Dress Blues) is a deep, cool navy that reads as black on mobile screens but reveals blue depth in print and large-format video. In an industry saturated with high-saturation purples, greens, and gradient blues, this near-neutral dark hue signals infrastructure-grade reliability — appropriate for a platform that handles programmatic bid streams and revenue mediation. It also provides WCAG-AA contrast against white backgrounds without needing a secondary accent color, keeping the system lean for co-branded publisher integrations.

Variações e transferências

Variantes de cor geradas a partir da fonte vectorial — gratuitas para transferência para identificação, uso editorial e de pesquisa.

Primária SVG PNG

Branco SVG PNG

Preto SVG PNG

Logótipos visualmente similares

Vizinhos mais próximos no espaço de incorporação visual — marcas que partilham forma e estrutura com o logótipo Liftoff, independentemente da cor ou sector.

Paleta web de marca

Cores que Liftoff utiliza no seu website — o sistema de marca mais amplo em torno do logótipo.

Sobre Liftoff

Liftoff Mobile is a leading growth acceleration platform for the mobile industry, providing solutions that help advertisers, publishers, game developers, and DSPs scale their revenue growth and effectively market and monetize mobile apps. Their comprehensive platform caters to businesses of all categories, offering a range of products and services to meet diverse business needs. For marketers, Liftoff Mobile offers programmatic solutions that enable them to acquire quality users at scale with the help of machine learning. App publishers can monetize their apps efficiently by maximizing their earnings for every impression. With Liftoff Mobile's Creative Studio, advertisers can optimize campaign performance by creating better ad creatives. Their Direct platform provides access to top-quality publishers, allowing businesses to acquire engaged users directly. Additionally, Liftoff Mobile offers Influence, a leading influencer marketing platform that helps businesses activate meaningful growth through creator campaigns. For mobile game developers, Liftoff Mobile's Gaming Intelligence provides valuable insights to build and launch gaming experiences that players want. And with Vungle Exchange, businesses can engage high-quality users in their favorite mobile apps. Through their blog, case studies, events, guides, and reports, Liftoff Mobile also offers thought leadership and resources to help the mobile industry stay informed and inspired. Liftoff Mobile is committed to connecting mobile businesses to their audiences, helping them take their apps to new heights and achieve long-term growth and success

Perguntas sobre o logótipo Liftoff

Does Liftoff use a separate icon mark apart from the wordmark?

No. The brand relies on a custom wordmark where a stylized flare on the "t" or "f" serves as the only graphic symbol. This allows the logo to scale down to a favicon without losing identity.

Why does the logo use such a dark navy instead of a brighter tech blue?

The near-black navy (#273143) maintains contrast on both light and dark programmatic dashboards, avoids clashing with publisher app UIs, and conveys the stability expected of a revenue-critical infrastructure partner.

Qual é a cor do logótipo Liftoff?

A cor dominante do logótipo Liftoff é Dress Blues (hex #273143). A correspondência Pantone mais próxima é 2380 C.

Quantas cores tem o logótipo Liftoff?

O logótipo Liftoff utiliza 1 cor primária: #273143.

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O logótipo Liftoff é uma marca comercial do seu proprietário, apresentado aqui para identificação e pesquisa de design. Os dados de cor são medidos pela LogoLabs a partir da marca pública; a análise é comentário editorial. Não é implícita qualquer afiliação ou recomendação.