Nº 061 Logótipo Innovid

Logótipo Innovid

O logótipo Innovid utiliza 1 cor primária. A sua cor dominante é Iron (#606060, correspondência Pantone mais próxima 8403 C). Innovid opera no sector Marketing & Advertising.

Família de cores
gray
Popularidade da marca
Top 1% das marcas indexadas
Website
innovid.com

Análise de design

Innovid uses a lowercase wordmark set in a custom geometric sans-serif. The letterforms are built on a consistent stroke width with sharp, squared terminals — most visible in the 'n', 'v', and 'd' — giving the mark a engineered, platform-like feel. The dot of the 'i' is rendered as a perfect square aligned to the x-height, not a circle, which becomes the logo's signature glyph and works as a standalone app icon. Letter spacing is tight but not touching, preserving legibility at small sizes while maintaining a cohesive visual block. The absence of a symbol or icon keeps the system lean; the wordmark itself carries the brand weight across product UIs, partner integrations, and sell-side publisher dashboards where space is contested.

Square dot on the 'i' doubling as app iconSquared terminals on 'n', 'v', 'd'Tight, uniform lowercase wordmarkSingle neutral gray across all touchpoints

Cores do logótipo, medidas

Cores extraídas da imagem do logótipo (fundo removido), com a percentagem da marca que cada cor ocupa.

Clique numa cor para copiar o seu código hex.

The single measured color #606060 (Iron) is a neutral dark gray that reads as black on white screens but avoids the harshness of pure #000 in data-dense dashboards and video overlays. In ad-tech, where logos sit beside vibrant creative assets and third-party brand marks, a restrained mid-gray recedes appropriately while retaining authority. It also prints cleanly on one-color vendor specs and meets WCAG AA contrast on both light and dark backgrounds without requiring a color-lockup variant.

Logótipos visualmente similares

Vizinhos mais próximos no espaço de incorporação visual — marcas que partilham forma e estrutura com o logótipo Innovid, independentemente da cor ou sector.

Paleta web de marca

Cores que Innovid utiliza no seu website — o sistema de marca mais amplo em torno do logótipo.

Sobre Innovid

Innovid is an independent CTV advertising and measurement platform that caters to the world's largest brands. They offer a range of solutions to effortlessly engage audiences and optimize ad campaigns across linear, CTV, and digital platforms. Innovid's connected TV advertising services provide marketers with the technology needed to navigate the evolving streaming landscape, ensuring impactful campaigns and accurate measurements. They also offer global ad serving capabilities that simplify delivery across multiple countries and platforms while adhering to unique publisher requirements. With their award-winning creative management solutions, marketers can easily create personalized ads at scale to improve performance and achieve business objectives. Innovid's TV measurement tools deliver cross-platform insights in real-time, allowing advertisers to make strategic decisions for optimal audience reach and engagement. Additionally, their identity resolution services enable targeted advertising while prioritizing data transparency and privacy compliance. Innovid also offers sell-side solutions to help publishers maximize revenue and enhance the viewer experience. Trusted by global brands like GSK, General Motors, and Mondelēz, Innovid provides industry-leading solutions for successful advertising campaigns in the connected TV space

Perguntas sobre o logótipo Innovid

Does Innovid use a symbol or icon separate from the wordmark?

No. The brand relies entirely on the lowercase wordmark. The square dot of the 'i' functions as the de facto icon for favicons, app tiles, and partner badges, but it is not treated as a separate logo lockup.

Why is the logo gray instead of a brighter brand color?

Ad-tech platforms operate inside publisher video players, DSP interfaces, and measurement dashboards where colorful logos compete with advertising creative. A neutral dark gray ensures the Innovid mark remains visible but non-distracting across those environments.

Qual é a cor do logótipo Innovid?

A cor dominante do logótipo Innovid é Iron (hex #606060). A correspondência Pantone mais próxima é 8403 C.

Quantas cores tem o logótipo Innovid?

O logótipo Innovid utiliza 1 cor primária: #606060.

Mais logótipos gray ver tudo →

Mais logótipos Marketing & Advertising ver tudo →

O logótipo Innovid é uma marca comercial do seu proprietário, apresentado aqui para identificação e pesquisa de design. Os dados de cor são medidos pela LogoLabs a partir da marca pública; a análise é comentário editorial. Não é implícita qualquer afiliação ou recomendação.