Logótipo FullStory
O logótipo FullStory utiliza 2 cores primárias. A sua cor dominante é Accursed Black (#090909, correspondência Pantone mais próxima Black 6 C). FullStory opera no sector Programming & Developer Software.
- Família de cores
- black
- Popularidade da marca
- Top 10% das marcas indexadas
- Website
- fullstory.com
Análise de design
FullStory uses a camelCase wordmark set in a custom geometric sans-serif. The letterforms feature rounded terminals and uniform stroke weight, with the capital F and S creating a visual cadence that reads as two fused words rather than a single compound. No accompanying symbol or icon exists; the brand relies entirely on the typographic mark. At small sizes the generous counters and open apertures in the 'u', 'l', 'S', 't', 'o', 'r', 'y' preserve legibility, while the tight kerning between 'll' and 'St' prevents the name from falling apart in favicon or app-icon contexts. The absence of a graphic symbol is a deliberate industry signal: many DXI and analytics competitors (Hotjar, Amplitude, Mixpanel) pair a wordmark with an abstract mark, so FullStory's type-only approach asserts maturity and lets the product's session-replay imagery carry the visual storytelling.
Cores do logótipo, medidas
Cores extraídas da imagem do logótipo (fundo removido), com a percentagem da marca que cada cor ocupa.
Clique numa cor para copiar o seu código hex.
The near-black palette (#090909, #2E2E2E) rejects the bright blues, purples, and gradients common in SaaS analytics branding. By anchoring in a single, high-contrast neutral, FullStory signals precision, data density, and a developer-first mindset — black is the default background of code editors and terminal windows. The subtle second tone adds depth for print and motion without introducing hue competition, ensuring the mark disappears into any UI chrome while remaining legible on both light and dark product surfaces.
Variações e transferências
Variantes de cor geradas a partir da fonte vectorial — gratuitas para transferência para identificação, uso editorial e de pesquisa.
Logótipos visualmente similares
Vizinhos mais próximos no espaço de incorporação visual — marcas que partilham forma e estrutura com o logótipo FullStory, independentemente da cor ou sector.
Paleta web de marca
Cores que FullStory utiliza no seu website — o sistema de marca mais amplo em torno do logótipo.
Sobre FullStory
FullStory is a brand that is dedicated to improving the digital experience for businesses and their customers. Their flagship product, Digital Experience Intelligence (DXI), offers complete, retroactive, and actionable insights into user experiences. With FullStory, businesses can gain a comprehensive understanding of their customers' interactions on their digital platforms. One of the key features of FullStory is its complete data capture, which allows businesses to securely access DX data with a simple snippet of code. This helps in quantifying user experiences for ongoing improvement. The platform also provides frustration signals, funnels and conversions, journey mapping, dashboards, and user segments for in-depth analysis. To complement the quantitative data, FullStory offers session insights, including session replay and heatmaps, to provide qualitative context and help businesses understand the user experience. FullStory is trusted by various industries, including e-commerce, retail, travel, hospitality, SaaS, finance, insurance, telecom, and media. At FullStory, they value empathy, clarity, bionics, and trust. They believe in bringing their full selves to work and creating an inclusive environment where everyone can thrive. With thought leaders and industry experts leading the way, FullStory continues to innovate and drive the path to Digital Experience Intelligence greatness. FullStory is headquartered in Atlanta, with offices in London, Sydney, Hamburg, and Singapore. Join their team and be a part of revolutionizing the digital experience
Perguntas sobre o logótipo FullStory
Does FullStory have a separate logo icon for app icons and favicons?
No. The company uses the same camelCase wordmark at every size, relying on the distinctive 'F' and 'S' capitals to remain readable down to 16 × 16 pixels.
Why does the logo avoid the bright accent colours typical of analytics competitors?
The near-black palette mirrors developer tools and terminal aesthetics, reinforcing FullStory's positioning as a technical, data-dense platform rather than a marketing-focused dashboard.
Qual é a cor do logótipo FullStory?
A cor dominante do logótipo FullStory é Accursed Black (hex #090909). A correspondência Pantone mais próxima é Black 6 C.
Quantas cores tem o logótipo FullStory?
O logótipo FullStory utiliza 2 cores primárias: #090909, #2E2E2E.
Mais logótipos black ver tudo →
Mais logótipos Programming & Developer Software ver tudo →
O logótipo FullStory é uma marca comercial do seu proprietário, apresentado aqui para identificação e pesquisa de design. Os dados de cor são medidos pela LogoLabs a partir da marca pública; a análise é comentário editorial. Não é implícita qualquer afiliação ou recomendação.