Nº 1480 Logo de Elastic

Logo de Elastic

El logo de Elastic usa 4 colores primarios. Su color dominante es Turquoise Topaz (#00BFB3, Pantone más cercano 3262 C). Elastic opera en la industria Programming & Developer Software.

Familia de colores
teal
Popularidad de la marca
Top 15% de marcas indexadas
Sitio web
elastic.co

Análisis de diseño

The Elastic mark is an abstract geometric symbol — a stylized lowercase "e" built from three horizontal strokes that curve inward at the ends, suggesting tension and release. The construction is purely modular: each stroke shares the same weight and corner radius, allowing the mark to scale cleanly from favicon to billboard without optical correction. The companion wordmark uses a custom geometric sans-serif (derived from Circular/GT America proportions) with a distinctive curved tail on the "t" that echoes the mark's motion. In the developer-tools category, where logos often default to angular brackets, terminals, or hexagons, Elastic's soft-cornered, organic geometry stands out while remaining legible at 16px.

Three-stroke curved "e" symbolSignature teal (#00BFB3) hueGeometric sans-serif wordmark with curved "t" tailConsistent stroke-weight language across product icons

Colores del logo, medidos

Colores extraídos de la imagen del logo (fondo eliminado), con la participación de cada color en la marca.

Haz clic en una muestra para copiar su código hex.

The dominant teal (#00BFB3) defies the navy-and-purple convention of observability and search competitors (Splunk, Datadog, MongoDB), signaling approachability and clarity rather than enterprise gravity. The measured yellow (#FEC514) and bright blue (#1BA9F5) appear primarily in product-icon extensions (Kibana, Elasticsearch, Security) to create a cohesive but differentiated system. White (#FFFFFF) serves as the necessary negative-space counterweight, ensuring the single-color mark reverses cleanly on dark dashboards.

Variaciones y descargas

Variantes de color generadas a partir de la fuente vectorial — libres para descargar para uso de identificación, editorial e investigación.

Logo de Elastic, versión principal
Principal SVG PNG
Logo de Elastic, versión blanca para fondos oscuros
Blanco SVG PNG
Logo de Elastic, versión monocromática en negro
Negro SVG PNG

Logos visualmente similares

Vecinos más cercanos en el espacio de incrustación visual — marcas que comparten forma y estructura con el logo de Elastic, independientemente del color o industria.

Paleta web de la marca

Colores que Elastic usa en todo su sitio web — el sistema de marca más amplio alrededor del logo.

Acerca de Elastic

Elastic is a software company that provides a range of products and services for search, logging, security, and analytics. It was founded in 2012 by Shay Banon and is headquartered in Mountain View, California, United States. The company's main product is the Elastic Stack, which is an integrated set of open source projects for search and analytics. This includes Elasticsearch, a distributed and scalable search and analytics engine; Kibana, a data visualization and exploration tool; Beats, lightweight data shippers for ingesting data into Elasticsearch; and Logstash, a data processing pipeline for centralized data ingestion. Elastic also offers additional products and features, such as Elastic Cloud, a hosted Elasticsearch service, and Elastic Security, a comprehensive security solution. Elastic operates on a global scale, with offices and subsidiaries in various countries including the United States, Canada, the United Kingdom, Germany, Japan, and Australia. The company has formed partnerships with major tech companies like Amazon Web Services, Microsoft, and Google, to provide seamless integration and deployment options for its products. In terms of market position, Elastic has established itself as a leader in the search, logging, and analytics space. It competes with other big players like Splunk and IBM in the market, but has managed to gain a strong foothold with its open source solutions and robust features. Over the years, Elastic has experienced significant growth and achieved several milestones. In 2018, the company went public and had a successful initial public offering (IPO). It has also expanded its product lineup through acquisitions, including the purchase of endpoint security company Endgame in 2019. As of the latest updates, Elastic continues to innovate and enhance its products to meet the evolving needs of its customers. It recently announced the launch of Elastic Enterprise Search, a new solution to make searching and accessing information easie

Preguntas sobre el logo de Elastic

What does the Elastic logo symbol represent?

The symbol is a stylized lowercase "e" formed by three equal-weight horizontal strokes that curve inward, visually suggesting elasticity, flexibility, and the act of stretching and returning — a direct metaphor for the company's name and its scalable search architecture.

Why did Elastic choose teal instead of the typical blue used by most dev-tool companies?

Teal differentiates Elastic in a market saturated with navy and purple logos (Splunk, Datadog, New Relic). The hue reads as modern and approachable on both light and dark developer interfaces, and it reproduces consistently across web, CLI output, and printed swag without shifting toward green or blue.

¿Qué color tiene el logo de Elastic?

El color dominante del logo de Elastic es Turquoise Topaz (hex #00BFB3). El Pantone más cercano es 3262 C.

¿Cuántos colores tiene el logo de Elastic?

El logo de Elastic usa 4 colores primarios: #00BFB3, #FFFFFF, #FEC514, #1BA9F5.

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El logo de Elastic es una marca registrada de su propietario, mostrada aquí para identificación e investigación de diseño. Los datos de color se miden de la marca pública por LogoLabs; el análisis es comentario editorial. No se implica afiliación ni respaldo.