Logo de Playrix
El logo de Playrix usa 1 color primario. Su color dominante es First of the Month Green (#28D123, Pantone más cercano 802 C). Playrix opera en la industria Video Games Consoles & Accessories.
- Familia de colores
- green
- Industria
- Video Games Consoles & Accessories
- Popularidad de la marca
- Top 82% de marcas indexadas
- Sitio web
- playrix.com
Análisis de diseño
The Playrix logo is a pure wordmark set in a custom rounded sans-serif typeface, rendered entirely in a single vivid green. All letters are uppercase with consistent stroke weight, and the counters in "P", "R", and "A" are open and generous, which preserves legibility when the mark is scaled down to app-icon size. The "Y" and "X" feature subtle diagonal terminals that add a hint of motion without sacrificing readability. There is no accompanying symbol, monogram, or illustrative element — the brand relies on the distinctiveness of the letterforms and color alone.
In the mobile-gaming category, where icons live crowded on home screens and in store listings, this approach is a practical strength. The mark remains legible at 32×32 pixels, reproduces cleanly in single-color print, and avoids the licensing complications that come with illustrated mascots. Its weakness is a lack of inherent metaphor; the logo communicates "playful technology" only through typographic tone, not imagery. Competitors like King or Supercell pair wordmarks with abstract symbols, giving them a second recognition hook. Playrix bets everything on the green wordmark, which works because the color is so tightly owned in the category.
Colores del logo, medidos
Colores extraídos de la imagen del logo (fondo eliminado), con la participación de cada color en la marca.
Haz clic en una muestra para copiar su código hex.
The measured #28D123 is a high-saturation, yellow-leaning green that sits far from the standard blues, reds, and purples dominating the top-grossing charts. In a sector where color is the fastest recognition cue, this hue acts as a category differentiator: it signals growth and casual relaxation — fitting for simulation titles like Gardenscapes and Township — while remaining energetic enough for match-3 games like Fishdom. The single-color palette also ensures the mark survives grayscale conversion and accessibility filters without losing identity.
Variaciones y descargas
Variantes de color generadas a partir de la fuente vectorial — libres para descargar para uso de identificación, editorial e investigación.
Logos visualmente similares
Vecinos más cercanos en el espacio de incrustación visual — marcas que comparten forma y estructura con el logo de Playrix, independientemente del color o industria.
Paleta web de la marca
Colores que Playrix usa en todo su sitio web — el sistema de marca más amplio alrededor del logo.
Acerca de Playrix
Playrix is a leading mobile game development company founded in 2004 by brothers Igor and Dmitry Bukhman. Based in Vikhorevka, Russia, it has grown into a major player in the global gaming industry, specializing in casual and simulation games. The company’s flagship titles include Gardenscapes, Homescapes, Fishdom, and township, which have collectively amassed millions of downloads and dedicated user bases. These games blend engaging gameplay with social features, appealing to a wide demographic, from casual gamers to more engaged audiences. Playrix employs a free-to-play model, generating revenue primarily through in-game purchases and ads. Globally, Playrix has established its presence in multiple markets, notably the United States, Europe, and Asia. The company has multiple subsidiaries and regional offices, including locations in Belarus and Ireland, enhancing its ability to cater to international audiences. Playrix's market position is robust, frequently ranking among the top-grossing mobile game publishers. As of 2023, it is consistently listed among the top five mobile game developers worldwide by various industry analysts, with impressive revenue figures surpassing $1 billion annually. Significant milestones in Playrix’s journey include its rapid expansion and successful game launches, which have often outperformed competitors in user engagement and monetization. The company continues to innovate, regularly updating existing titles and exploring interactive live events to retain player interest. As of the latest updates, Playrix continues to evolve, focusing on enhancing player experience through new content and features. The company remains vigilant in a competitive market, maintaining its commitment to quality and engagement while planning future projects and potential new game launches in 2024
Preguntas sobre el logo de Playrix
Does Playrix use a symbol or icon alongside the wordmark?
No. The primary brand mark is the green wordmark alone. App icons for individual games (Gardenscapes, Homescapes, Fishdom, Township) use game-specific artwork, but the corporate Playrix logo remains a pure logotype.
Has the logo changed since the company was founded in 2004?
The current rounded green wordmark has been in use since at least the early 2010s. Earlier versions used a flatter, more geometric typeface in a darker green, but the company has not publicly documented a formal redesign timeline or credited a specific design agency.
¿Qué color tiene el logo de Playrix?
El color dominante del logo de Playrix es First of the Month Green (hex #28D123). El Pantone más cercano es 802 C.
¿Cuántos colores tiene el logo de Playrix?
El logo de Playrix usa 1 color primario: #28D123.
Más logos de green ver todo →
Más logos de Video Games Consoles & Accessories ver todo →
El logo de Playrix es una marca registrada de su propietario, mostrada aquí para identificación e investigación de diseño. Los datos de color se miden de la marca pública por LogoLabs; el análisis es comentario editorial. No se implica afiliación ni respaldo.