Logo de AppsFlyer
El logo de AppsFlyer usa 1 color primario. Su color dominante es Praise of Shadow (#220D4E, Pantone más cercano 2627 C). AppsFlyer opera en la industria Programming & Developer Software.
- Familia de colores
- purple
- Industria
- Programming & Developer Software
- Popularidad de la marca
- Top 1% de marcas indexadas
- Sitio web
- appsflyer.com
Análisis de diseño
The AppsFlyer identity centers on a combined mark: a geometric symbol sitting left of a lowercase wordmark. The symbol is a stylized arrowhead formed from a folded ribbon shape, suggesting forward motion and data flow — apt for an attribution platform. Its construction uses consistent stroke weights and rounded terminals that echo the letterforms, creating visual harmony between icon and type. The wordmark uses a custom geometric sans-serif with distinctive character shapes (notably the 'p' and 'f' descenders) that remain legible at small sizes. At favicon scale, the symbol alone holds recognition; the folded arrow reads clearly down to 16×16 pixels. In the martech landscape, where many competitors default to abstract data dots or generic chart icons, the folded-arrow metaphor feels specific to mobile user journeys rather than generic analytics.
Colores del logo, medidos
Colores extraídos de la imagen del logo (fondo eliminado), con la participación de cada color en la marca.
Haz clic en una muestra para copiar su código hex.
The single measured color #220D4E — a near-black violet — defies the bright blues and greens dominant in SaaS and martech branding. This deep hue signals precision and backend authority, aligning with a product that sits invisibly in the data layer. It also provides high contrast on white dashboards and dark-mode interfaces without needing a secondary palette, simplifying implementation across product UI and marketing surfaces.
Variaciones y descargas
Variantes de color generadas a partir de la fuente vectorial — libres para descargar para uso de identificación, editorial e investigación.
Logos visualmente similares
Vecinos más cercanos en el espacio de incrustación visual — marcas que comparten forma y estructura con el logo de AppsFlyer, independientemente del color o industria.
Paleta web de la marca
Colores que AppsFlyer usa en todo su sitio web — el sistema de marca más amplio alrededor del logo.
Acerca de AppsFlyer
AppsFlyer is a mobile measurement and attribution platform that enables businesses to measure the effectiveness of their mobile marketing campaigns. Founded in 2011, the company's headquarters is located in San Francisco, California, United States. AppsFlyer's main product is its mobile attribution and marketing analytics platform. It provides businesses with real-time data and insights to measure the performance of their mobile advertising efforts. The platform offers attribution tracking, campaign analytics, audience segmentation, in-app event tracking, and fraud detection, among other features. With its comprehensive suite of tools, AppsFlyer helps businesses optimize their marketing strategies, increase user acquisition, and drive growth. Operating on a global scale, AppsFlyer has established partnerships with major advertising networks and platforms, such as Facebook, Google, Twitter, and Apple Search Ads. These partnerships allow AppsFlyer to integrate with various advertising channels, providing businesses with a centralized platform for tracking and analyzing their mobile marketing campaigns. In terms of market position, AppsFlyer is one of the leading mobile attribution and marketing analytics platforms in the industry. The company serves thousands of customers worldwide and has been recognized for its innovation and excellence in the field. It has received numerous awards, including being named a Gartner Cool Vendor in 2018. AppsFlyer has experienced significant growth and success since its inception. In 2014, the company raised $7. 1 million in funding, which allowed it to expand its operations and further develop its platform. In 2017, AppsFlyer raised an additional $56 million in Series C funding, signaling its continued growth and traction in the market. As of the latest available information, AppsFlyer continues to be at the forefront of the mobile attribution and marketing analytics industry. The company regularly releases updates and enhancements to
Preguntas sobre el logo de AppsFlyer
What does the AppsFlyer symbol represent?
The symbol is a folded ribbon forming an arrowhead, representing the forward path of a mobile user from ad click to in-app event — the core attribution journey the platform measures.
Has the AppsFlyer logo changed since launch?
The current combined mark has been in use since at least 2015, replacing an earlier uppercase wordmark with a simpler arrow icon. The folded-arrow symbol and custom lowercase type have remained stable through the company's growth.
¿Qué color tiene el logo de AppsFlyer?
El color dominante del logo de AppsFlyer es Praise of Shadow (hex #220D4E). El Pantone más cercano es 2627 C.
¿Cuántos colores tiene el logo de AppsFlyer?
El logo de AppsFlyer usa 1 color primario: #220D4E.
Más logos de purple ver todo →
Más logos de Programming & Developer Software ver todo →
El logo de AppsFlyer es una marca registrada de su propietario, mostrada aquí para identificación e investigación de diseño. Los datos de color se miden de la marca pública por LogoLabs; el análisis es comentario editorial. No se implica afiliación ni respaldo.