Logótipo HBO Max
O logótipo HBO Max utiliza 1 cor primária. A sua cor dominante é Mysterious Depths (#030328, correspondência Pantone mais próxima 5255 C). HBO Max opera no sector Tv Movies & Streaming.
- Família de cores
- blue
- Sector
- Tv Movies & Streaming
- Popularidade da marca
- Top 5% das marcas indexadas
- Website
- hbomax.com
Análise de design
The HBO Max logo is a typographic wordmark combining the established HBO logotype — a custom geometric sans-serif with distinctive rounded corners and uniform stroke weight — with "MAX" set in a lighter weight of the same type family. The mark relies entirely on typographic hierarchy: the iconic three-letter HBO abbreviation carries decades of brand equity, while "MAX" sits beside it in reduced weight to signal an expanded offering without diluting the parent brand. At small sizes, the tight kerning between "O" and "M" can cause visual crowding, and the thin weight of "MAX" risks disappearing below 24px height. The all-caps setting ensures legibility across international markets but sacrifices the friendliness of mixed-case streaming competitors like Netflix or Disney+.
Cores do logótipo, medidas
Cores extraídas da imagem do logótipo (fundo removido), com a percentagem da marca que cada cor ocupa.
Clique numa cor para copiar o seu código hex.
The measured #030328 — a near-black navy — anchors the identity in premium television heritage rather than the bright, playful palettes common in consumer streaming. This dark hue signals cinematic quality and evening viewing rituals, aligning with HBO's legacy of prestige drama. It also provides high contrast against white backgrounds for app icons and OTT interfaces, while the subtle blue undertone differentiates it from pure black used by competitors like Apple TV+.
Variações e transferências
Variantes de cor geradas a partir da fonte vectorial — gratuitas para transferência para identificação, uso editorial e de pesquisa.
Logótipos visualmente similares
Vizinhos mais próximos no espaço de incorporação visual — marcas que partilham forma e estrutura com o logótipo HBO Max, independentemente da cor ou sector.
Paleta web de marca
Cores que HBO Max utiliza no seu website — o sistema de marca mais amplo em torno do logótipo.
Sobre HBO Max
Introducing HBO Max, the ultimate streaming platform that brings together all of HBO's iconic series, award-winning movies, fresh originals, and family favorites. But that's not all! Max also offers an even deeper library of crave-worthy genres like true crime, reality TV, food shows, and comedy, all for the same great price. With plans starting at just $9. 99 per month, you'll have access to an incredible range of content that caters to every mood and every member of the family. From popular series like Friends and Game of Thrones to hit movies, indie favorites, and critically acclaimed documentaries, there's something for everyone to enjoy. Plus, with multiple plans to choose from, including ad-free options and 4K Ultra HD streaming, you can customize your viewing experience to suit your preferences. Sign up now for HBO Max, the one to watch for all your entertainment needs
Perguntas sobre o logótipo HBO Max
Why does the HBO Max logo use two different font weights?
The weight contrast leverages HBO's established brand equity while visually distinguishing the expanded "Max" content library. The bold HBO retains instant recognition; the lighter MAX suggests addition without competition.
Has the HBO Max logo changed since launch?
Yes. In May 2023 the service rebranded to simply "Max," introducing a new logo with a distinctive "M" symbol and a blue gradient palette, retiring the HBO Max wordmark described here.
Qual é a cor do logótipo HBO Max?
A cor dominante do logótipo HBO Max é Mysterious Depths (hex #030328). A correspondência Pantone mais próxima é 5255 C.
Quantas cores tem o logótipo HBO Max?
O logótipo HBO Max utiliza 1 cor primária: #030328.
Mais logótipos blue ver tudo →
Mais logótipos Tv Movies & Streaming ver tudo →
O logótipo HBO Max é uma marca comercial do seu proprietário, apresentado aqui para identificação e pesquisa de design. Os dados de cor são medidos pela LogoLabs a partir da marca pública; a análise é comentário editorial. Não é implícita qualquer afiliação ou recomendação.