Logótipo Ecosia
O logótipo Ecosia utiliza 1 cor primária. A sua cor dominante é Ao (#008009, correspondência Pantone mais próxima 2426 C). Ecosia opera no sector Computers Electronics & Technology.
- Família de cores
- green
- Popularidade da marca
- Top 12% das marcas indexadas
- Website
- ecosia.org
Análise de design
Ecosia uses a lowercase wordmark set in a clean, geometric sans-serif typeface. The letterforms feature rounded terminals and consistent stroke weight, giving the mark a friendly, approachable character that softens the technical nature of a search engine. The absence of a separate symbol means the brand relies entirely on typographic distinctiveness and its signature green. At small sizes — favicon, app icon, browser toolbar — the wordmark becomes illegible, so Ecosia deploys a standalone leaf icon derived from the ‘o’ counter shape, a practical adaptation that preserves recognition without the full logotype. In the crowded search-engine space dominated by multi-color marks (Google) or bold single letters (Bing, DuckDuckGo), the all-lowercase green wordmark signals transparency and environmental focus rather than corporate authority.
Cores do logótipo, medidas
Cores extraídas da imagem do logótipo (fundo removido), com a percentagem da marca que cada cor ocupa.
Clique numa cor para copiar o seu código hex.
The measured #008009 is a mid-tone, slightly blue-leaning green that sits between generic ‘eco’ lime and corporate forest green. It is saturated enough to pop on white browser chrome yet muted enough to avoid the cheap ‘greenwash’ vibe of brighter hues. In the tech/search category, where blues and reds dominate, this green acts as an immediate category disruptor, reinforcing the tree-planting promise every time the mark appears.
Variações e transferências
Variantes de cor geradas a partir da fonte vectorial — gratuitas para transferência para identificação, uso editorial e de pesquisa.
Logótipos visualmente similares
Vizinhos mais próximos no espaço de incorporação visual — marcas que partilham forma e estrutura com o logótipo Ecosia, independentemente da cor ou sector.
Paleta web de marca
Cores que Ecosia utiliza no seu website — o sistema de marca mais amplo em torno do logótipo.
Sobre Ecosia
Ecosia is a brand dedicated to environmental conservation and reforestation efforts. With a focus on Brazil, known as the farm of the world, Ecosia aims to restore and protect the country's forests that have been cleared for meat consumption. By planting trees in the Atlantic Forest, Ecosia is safeguarding 60% of Brazil's endangered animal and plant species. Each tree plays a vital role in preserving wildlife. In addition, Ecosia collaborates closely with farmer families in the Amazon's eastern region to implement agroforestry and regenerative agriculture systems. Sadly, only 20% of the former rainforest remains. Tree planting occurs year-round across Brazil, and Ecosia's partners work closely with landowners. The brand tackles challenges such as overgrazing and fires, while also combating current environmental politics. Notable tree species include Euterpe edulis, Cedrela fissilis, and Schinus terebinthifolia. By joining Ecosia, individuals can contribute to reforestation efforts and make a positive impact on the environment
Perguntas sobre o logótipo Ecosia
Does Ecosia have a separate logo symbol besides the wordmark?
Yes. For favicons, app icons, and tight spaces, Ecosia uses a simplified leaf icon that originates from the counter of the lowercase 'o' in the wordmark. The leaf carries the same green and works at sizes where the full wordmark would blur.
Has the Ecosia logo changed significantly over time?
The brand has refined its wordmark several times since 2009, moving from a more organic, hand-drawn style to the current geometric sans-serif. Each iteration retained the lowercase format and green palette, evolving toward better legibility and digital scalability rather than a radical redesign.
Qual é a cor do logótipo Ecosia?
A cor dominante do logótipo Ecosia é Ao (hex #008009). A correspondência Pantone mais próxima é 2426 C.
Quantas cores tem o logótipo Ecosia?
O logótipo Ecosia utiliza 1 cor primária: #008009.
Mais logótipos green ver tudo →
Mais logótipos Computers Electronics & Technology ver tudo →
O logótipo Ecosia é uma marca comercial do seu proprietário, apresentado aqui para identificação e pesquisa de design. Os dados de cor são medidos pela LogoLabs a partir da marca pública; a análise é comentário editorial. Não é implícita qualquer afiliação ou recomendação.