Logótipo GoFundMe: Cores, Códigos Hex e Análise de Design

Análise de design

The GoFundMe logo is a combined mark consisting of a custom wordmark and a distinctive "G" icon that functions independently as an app icon and favicon. The wordmark uses a rounded, geometric sans-serif with uniform stroke weights and open counters, optimized for legibility across digital interfaces. The "G" icon is constructed from a single continuous stroke forming a complete circle with a horizontal crossbar, suggesting both a currency symbol and a helping hand gesture. This dual-reading is the mark's core conceptual strength. At small sizes the icon holds its shape cleanly down to 16×16 pixels, while the wordmark remains readable at 12px height thanks to generous letter-spacing and absence of fine serifs. The lockup typically places the icon left of the wordmark with consistent optical spacing, though the icon frequently appears alone in mobile contexts — a practical adaptation for the platform's app-first user base.

Continuous-stroke "G" icon readable as both currency and helping handRounded geometric wordmark with consistent stroke weightSignature Nordic Grass Green owned consistently across all touchpointsIcon-first flexibility for app icon and social avatar use

Cores do logótipo, medidas

Cores extraídas da imagem do logótipo (fundo removido), com a percentagem da marca que cada cor ocupa.

Clique numa cor para copiar o seu código hex.

The measured Nordic Grass Green (#02A95C) dominates at over 10% of the mark, paired with pure white (#FFFFFF). Green signals financial growth, trust, and vitality — directly aligning with a platform that moves billions in donations. Unlike the blues dominant in fintech (PayPal, Stripe) or the reds in urgent-cause crowdfunding, this specific mid-tone green differentiates GoFundMe while remaining accessible on white backgrounds (WCAG AA compliant at 4.5:1). The restrained two-color system ensures the mark reproduces cleanly in single-color reversals, essential for partner integrations and receipt printing.

Variações e transferências

Variantes de cor geradas a partir da fonte vectorial — gratuitas para transferência para identificação, uso editorial e de pesquisa.

Primária SVG PNG

Branco SVG PNG

Preto SVG PNG

Logótipos visualmente similares

Vizinhos mais próximos no espaço de incorporação visual — marcas que partilham forma e estrutura com o logótipo GoFundMe, independentemente da cor ou sector.

Paleta web de marca

Cores que GoFundMe utiliza no seu website — o sistema de marca mais amplo em torno do logótipo.

Sobre GoFundMe

GoFundMe is the leading online fundraising platform, dedicated to helping people support one another. With a strong focus on trust, speed, and reach, GoFundMe has become a trusted home for individuals and charities alike. The platform has enabled a global community of over 100 million people to raise an astonishing $25 billion through 200 million individual donations. GoFundMe makes fundraising easy, powerful, and secure. You can start a campaign in just a few simple steps and connect with your community to amplify your cause. The platform has been chosen by millions of donors worldwide, making it a trusted hub for those who want to make a positive impact. Whether you're raising funds for medical emergencies, education, memorial services, or nonprofit organizations, GoFundMe provides you with the tools and resources you need to succeed. With their Giving Guarantee, transparent pricing, and excellent customer support, GoFundMe ensures a seamless and rewarding fundraising experience. Join the GoFundMe community today and witness the incredible stories of help and kindness that continue to inspire millions around the world

Perguntas sobre o logótipo GoFundMe

Has the GoFundMe logo changed since launch?

The current mark was introduced in a 2017 brand refresh that replaced the original lowercase script wordmark with the geometric sans-serif and standalone "G" icon. The green hue was retained but standardized to the current #02A95C value for digital consistency.

Why does the "G" icon use a single continuous stroke?

The unbroken line suggests seamlessness and trust — core promises for a platform handling sensitive personal fundraising. It also ensures the icon renders cleanly at tiny sizes without stroke gaps or alignment issues that plague multi-element marks.

Qual é a cor do logótipo GoFundMe?

A cor dominante do logótipo GoFundMe é Nordic Grass Green (hex #02A95C). A correspondência Pantone mais próxima é 3405 C.

Quantas cores tem o logótipo GoFundMe?

O logótipo GoFundMe utiliza 2 cores primárias: #02A95C, #FFFFFF.

Mais logótipos green ver tudo →

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O logótipo GoFundMe é uma marca comercial do seu proprietário, apresentado aqui para identificação e pesquisa de design. Os dados de cor são medidos pela LogoLabs a partir da marca pública; a análise é comentário editorial. Não é implícita qualquer afiliação ou recomendação.