Nº 010 Logótipo Dell

Logótipo Dell

O logótipo Dell utiliza 1 cor primária. A sua cor dominante é Science Blue (#0076CE, correspondência Pantone mais próxima 2130 C). Dell opera no sector Computer Hardware.

Família de cores
blue
Popularidade da marca
Top 1% das marcas indexadas
Website
dell.com

Análise de design

Dell uses a custom wordmark set in a geometric sans-serif typeface. The construction is deliberately plain: uniform stroke weight, open counters, and tight but readable letterspacing. The only distinctive gesture is the lowercase "e" with its 45-degree angled crossbar — a subtle tilt that breaks the rigid horizontal rhythm without sacrificing legibility. This single move gives the mark personality while keeping it firmly in the corporate-technology lane. At small sizes the logo holds up well; the angled crossbar remains readable down to favicon dimensions because it relies on shape, not fine detail. There is no symbol, icon, or graphical flourish, which reduces production complexity across hardware badging, packaging, and digital UI. In an industry where competitors like HP and Lenovo also rely on blue wordmarks, Dell's differentiation comes almost entirely from that tilted "e" and the specific shade of blue.

Tilted crossbar on the "e"Consistent Science Blue across all touchpointsPure wordmark with no accompanying symbolUniform geometric letterforms

Cores do logótipo, medidas

Cores extraídas da imagem do logótipo (fundo removido), com a percentagem da marca que cada cor ocupa.

Clique numa cor para copiar o seu código hex.

The measured #0076CE is a mid-saturation blue that sits between the deeper navy of enterprise vendors (IBM, HPE) and the brighter cyan of consumer brands. It reads as competent and approachable rather than aggressive or playful. On silver laptop lids, black bezels, or white packaging the hue maintains contrast without vibrating, and it reproduces consistently across print, emissive displays, and anodized metal — a practical necessity for a hardware manufacturer shipping millions of units globally.

Variações e transferências

Variantes de cor geradas a partir da fonte vectorial — gratuitas para transferência para identificação, uso editorial e de pesquisa.

Logótipo Dell, versão primária
Primária SVG PNG
Logótipo Dell, versão branca para fundos escuros
Branco SVG PNG
Logótipo Dell, versão monocromática preta
Preto SVG PNG

Logótipos visualmente similares

Vizinhos mais próximos no espaço de incorporação visual — marcas que partilham forma e estrutura com o logótipo Dell, independentemente da cor ou sector.

Paleta web de marca

Cores que Dell utiliza no seu website — o sistema de marca mais amplo em torno do logótipo.

Sobre Dell

Headquartered in Round Rock, Texas, Dell is a renowned multinational technology company from the United States. Founded by Michael Dell in 1984, Dell initially operated out of his dorm room at the University of Texas at Austin. Today, it has grown into one of the world's largest technology corporations. Dell is primarily known for manufacturing, selling, and servicing personal computers, servers, data storage devices, network switches, software, computer peripherals, and other technology-related products. The company offers a wide range of products, including laptops, desktops, gaming PCs, monitors, printers, and accessories. It also provides IT consulting services and support solutions for individuals and businesses alike. With a global presence, Dell operates in over 180 countries. The company has established numerous subsidiaries, joint ventures, and partnerships to expand its offerings and reach. Notable subsidiaries include Alienware (gaming computers), VMWare (cloud computing and virtualization), and SecureWorks (managed cybersecurity solutions). Dell also has strategic partnerships with companies like Microsoft, Intel, and EMC. Dell has consistently held a strong market position, particularly in the personal computer industry. It ranks among the top global vendors in terms of PC shipments and market share. The company competes with other major technology giants like HP Inc., Lenovo, and Apple. Dell's focus on customer-centric solutions and tailored offerings has allowed it to maintain a competitive edge. Over the years, Dell has undergone significant changes and achievements. In 2013, it transitioned from being a publicly traded company to a private one under founder Michael Dell and Silver Lake Partners. This move enabled Dell to execute its long-term strategies without the pressures of quarterly earnings. The company has also made strategic acquisitions to enhance its product portfolio and expand into new markets. As of the latest updates, Dell continues to

Perguntas sobre o logótipo Dell

Why does the Dell logo only use text with no icon?

A wordmark scales cleanly from a 16-pixel favicon to a meter-wide chassis badge without losing clarity. Removing a symbol also simplifies co-branding with partners like Intel and Microsoft, where multiple logos must sit side by side on packaging and boot screens.

Has the angled "e" always been part of the logo?

The tilted crossbar appeared in the 2010 brand refresh; earlier versions used a standard horizontal "e". The change was subtle enough to preserve brand equity while giving the mark a unique, ownable detail that works at tiny sizes.

Qual é a cor do logótipo Dell?

A cor dominante do logótipo Dell é Science Blue (hex #0076CE). A correspondência Pantone mais próxima é 2130 C.

Quantas cores tem o logótipo Dell?

O logótipo Dell utiliza 1 cor primária: #0076CE.

Mais logótipos blue ver tudo →

Mais logótipos Computer Hardware ver tudo →

O logótipo Dell é uma marca comercial do seu proprietário, apresentado aqui para identificação e pesquisa de design. Os dados de cor são medidos pela LogoLabs a partir da marca pública; a análise é comentário editorial. Não é implícita qualquer afiliação ou recomendação.