Nº 039 Logótipo Cricket Wireless

Logótipo Cricket Wireless

O logótipo Cricket Wireless utiliza 1 cor primária. A sua cor dominante é Abaddon Black (#231F20, correspondência Pantone mais próxima 419 C). Cricket Wireless opera no sector Telecommunications.

Família de cores
black
Popularidade da marca
Top 1% das marcas indexadas
Website
cricketwireless.com

Análise de design

Cricket Wireless uses a combination mark pairing a stylized cricket insect icon with a custom wordmark. The icon is a geometric, side-profile cricket reduced to essential shapes: a rounded body, angled legs, and distinctive antennae. It is built on a consistent grid, allowing the mark to scale cleanly. The wordmark sets "Cricket" in a proprietary rounded sans-serif with open apertures and a slight forward lean, suggesting motion and approachability. At small sizes — app icons, SIM cards, retail signage — the insect silhouette remains instantly readable because its positive/negative space balance avoids fine detail. The wordmark stays legible down to roughly 12 pixels height. In the telecommunications category, where competitors favor abstract waves, globes, or signal bars, the literal mascot breaks convention. This gives Cricket a friendly, consumer-facing personality that signals prepaid simplicity rather than corporate infrastructure. A potential weakness is that the insect metaphor does not inherently communicate wireless service; recognition relies on brand familiarity.

Stylized cricket insect silhouetteCustom rounded sans-serif wordmarkHigh-contrast black-and-green paletteSimplified geometric construction

Cores do logótipo, medidas

Cores extraídas da imagem do logótipo (fundo removido), com a percentagem da marca que cada cor ocupa.

Clique numa cor para copiar o seu código hex.

The measured dominant color #231F20 (Abaddon Black) covers 13.8% of the mark, anchoring the identity in a near-neutral dark tone. In an industry saturated with blues, black signals modernity, neutrality, and a no-frills value proposition. It provides high contrast against white backgrounds and allows the brand's signature lime green — used as an accent on the icon and in marketing — to pop without clashing. The dark base also harmonizes with parent company AT&T's blue when co-branded, while standing apart from the category's typical palette.

Variações e transferências

Variantes de cor geradas a partir da fonte vectorial — gratuitas para transferência para identificação, uso editorial e de pesquisa.

Logótipo Cricket Wireless, versão primária
Primária SVG PNG
Logótipo Cricket Wireless, versão branca para fundos escuros
Branco SVG PNG
Logótipo Cricket Wireless, versão monocromática preta
Preto SVG PNG

Logótipos visualmente similares

Vizinhos mais próximos no espaço de incorporação visual — marcas que partilham forma e estrutura com o logótipo Cricket Wireless, independentemente da cor ou sector.

Paleta web de marca

Cores que Cricket Wireless utiliza no seu website — o sistema de marca mais amplo em torno do logótipo.

Sobre Cricket Wireless

Cricket Wireless is a wireless telecommunications company based in the United States. It offers prepaid wireless voice, text, and data services to customers across the country. Founded in 1999, Cricket Wireless initially started as a subsidiary of Leap Wireless International before being acquired by AT&T Inc. Its headquarters is located in Atlanta, Georgia. Cricket Wireless provides a variety of products and services, including smartphones, tablets, mobile hotspot devices, and wireless plans. The company offers different plans to cater to various needs and budgets, including unlimited data plans, family plans, and international calling options. Customers can choose from a range of devices from popular brands such as Apple, Samsung, LG, and more. On a global scale, Cricket Wireless primarily focuses on its operations within the United States and does not have a significant international presence. However, as a subsidiary of AT&T, it benefits from the global infrastructure and network coverage that AT&T offers. There are no noteworthy subsidiaries, joint ventures, or partnerships specific to Cricket Wireless mentioned at this time. In terms of market position, Cricket Wireless is one of the leading prepaid wireless providers in the United States. It competes with other major players in the market, including T-Mobile's MetroPCS, Verizon's Visible, and Sprint's Boost Mobile. While precise global sales figures are not available, Cricket Wireless has a substantial customer base within the United States. Over the years, Cricket Wireless has undergone several changes in its branding and product lineup. One significant change was its acquisition by AT&T, which expanded its network coverage and enhanced its service offerings. Additionally, the company has regularly introduced new devices and plans to meet the evolving needs of its customers. As of the latest available information, Cricket Wireless continues to operate as a popular prepaid wireless provider in the United State

Perguntas sobre o logótipo Cricket Wireless

Why does Cricket Wireless use a cricket insect as its logo?

The name "Cricket" inspired the mascot; it conveys approachability and a chirpy, friendly tone, differentiating the brand from abstract telecom symbols like waves or globes.

Has the Cricket Wireless logo changed since AT&T acquired the company?

Yes, after AT&T's 2014 acquisition the logo was refreshed to a flatter, more modern style with a brighter green and simplified cricket icon, aligning with AT&T's design language while retaining the mascot.

Qual é a cor do logótipo Cricket Wireless?

A cor dominante do logótipo Cricket Wireless é Abaddon Black (hex #231F20). A correspondência Pantone mais próxima é 419 C.

Quantas cores tem o logótipo Cricket Wireless?

O logótipo Cricket Wireless utiliza 1 cor primária: #231F20.

Mais logótipos black ver tudo →

Mais logótipos Telecommunications ver tudo →

O logótipo Cricket Wireless é uma marca comercial do seu proprietário, apresentado aqui para identificação e pesquisa de design. Os dados de cor são medidos pela LogoLabs a partir da marca pública; a análise é comentário editorial. Não é implícita qualquer afiliação ou recomendação.