Nº 269 Logótipo Change.org

Logótipo Change.org

O logótipo Change.org utiliza 1 cor primária. A sua cor dominante é Ken Masters Red (#EC2C22, correspondência Pantone mais próxima 485 C). Change.org opera no sector Computers Electronics & Technology.

Família de cores
red
Popularidade da marca
Top 4% das marcas indexadas
Website
change.org

Análise de design

Change.org uses a lowercase wordmark where the only graphic flourish is a red dot separating "change" from "org". The typeface is a clean, geometric sans-serif (close to Circular or Gotham) with open counters that remain legible down to favicon size. The dot acts as both a syntactic separator and a visual anchor — it carries the brand's entire color charge while the text stays neutral charcoal or black. Because the mark relies on standard letterforms rather than a custom symbol, it scales cleanly across app icons, browser tabs, and protest signage without losing identity. The lowercase styling signals approachability and grassroots energy, distinguishing it from institutional .gov or .org domains that typically use uppercase authority marks.

Red dot separator between wordsAll-lowercase geometric sans-serifMinimal color — single accent on neutralNo pictorial symbol — pure typography

Cores do logótipo, medidas

Cores extraídas da imagem do logótipo (fundo removido), com a percentagem da marca que cada cor ocupa.

Clique numa cor para copiar o seu código hex.

The measured #EC2C22 (Ken Masters Red) occupies roughly 7% of the mark — just the dot — while the logotype sits in near-black. This restraint lets the red function as an alert signal without overwhelming the platform's content-heavy UI. In a sector dominated by trust blues (Facebook, Twitter, LinkedIn) and growth greens, the urgent red differentiates Change.org as action-oriented rather than passive-informational, aligning with the brand's petition-to-victory narrative.

Variações e transferências

Variantes de cor geradas a partir da fonte vectorial — gratuitas para transferência para identificação, uso editorial e de pesquisa.

Logótipo Change.org, versão primária
Primária SVG PNG
Logótipo Change.org, versão branca para fundos escuros
Branco SVG PNG
Logótipo Change.org, versão monocromática preta
Preto SVG PNG

Logótipos visualmente similares

Vizinhos mais próximos no espaço de incorporação visual — marcas que partilham forma e estrutura com o logótipo Change.org, independentemente da cor ou sector.

Paleta web de marca

Cores que Change.org utiliza no seu website — o sistema de marca mais amplo em torno do logótipo.

Sobre Change.org

Change. org is a global platform that empowers individuals and organizations to initiate positive change in their communities and beyond. With over 200 million users in 196 countries, Change. org is the world's leading platform for campaigns and advocacy work. Petition starters, supporters, decision makers, leading organizations, and journalists all utilize Change. org to drive solutions and create impactful change. It all starts with anyone being able to start a petition for free. By sharing the petition with friends, family, and other supporters, the momentum builds as it reaches new audiences through media coverage and offline events. Decision makers, including those at the highest levels of government and business, have the opportunity to engage and respond to the petitions. The ultimate goal is victory, which is when the petition starter declares that a solution has been achieved. What sets change. org apart is that it operates as an open platform, meaning every campaign is started by users. As a nonprofit owned Public Benefit Corporation (PBC), Change. org's mission isn't driven by profit, but rather by the desire to make a lasting impact. Join millions of people who are working with decision makers to create change at the local, national, and global levels

Perguntas sobre o logótipo Change.org

What does the red dot in the Change.org logo represent?

The red dot serves as a visual period and a metaphorical "start button" — it marks the moment a user decides to act. Functionally, it separates the brand name from the domain suffix while carrying the brand's only chromatic energy.

Has the Change.org logo changed since launch?

The core wordmark-and-red-dot structure has remained consistent since the platform's early years. Minor optical adjustments to letter-spacing and dot size have occurred during responsive redesigns, but no major rebrand or symbol introduction has taken place.

Qual é a cor do logótipo Change.org?

A cor dominante do logótipo Change.org é Ken Masters Red (hex #EC2C22). A correspondência Pantone mais próxima é 485 C.

Quantas cores tem o logótipo Change.org?

O logótipo Change.org utiliza 1 cor primária: #EC2C22.

Mais logótipos red ver tudo →

Mais logótipos Computers Electronics & Technology ver tudo →

O logótipo Change.org é uma marca comercial do seu proprietário, apresentado aqui para identificação e pesquisa de design. Os dados de cor são medidos pela LogoLabs a partir da marca pública; a análise é comentário editorial. Não é implícita qualquer afiliação ou recomendação.