Nº 023 Logótipo Cdiscount

Logótipo Cdiscount

O logótipo Cdiscount utiliza 1 cor primária. A sua cor dominante é Brilliance (#FFFFFF, correspondência Pantone mais próxima 9345 C). Cdiscount opera no sector Programming & Developer Software.

Família de cores
white
Popularidade da marca
Top 1% das marcas indexadas
Website
cdiscount.com

Análise de design

The Cdiscount logo is a custom wordmark where the initial 'C' doubles as a graphic symbol — a continuous stroke that curves into an arrowhead pointing right, suggesting forward motion and delivery. The remaining letters ('discount') are set in a rounded, heavy-weight sans-serif with uniform stroke width and open apertures, prioritising legibility at favicon size. The arrow-integrated 'C' creates a single, self-contained mark that works horizontally or stacked without losing recognition. At small sizes the arrow detail can blur, but the strong counter-forms of the letterforms hold shape down to roughly 16 px. In the crowded e-commerce sector, where many competitors use shopping-cart or box icons, Cdiscount avoids literal imagery; the arrow conveys speed and logistics abstractly, while the friendly type tone softens the transactional nature of the business.

Arrow-formed 'C' merging letter and symbolRounded heavyweight sans-serif wordmarkSignature saturated blue on white (or white on blue)Horizontal lock-up with consistent letter-spacing

Cores do logótipo, medidas

Cores extraídas da imagem do logótipo (fundo removido), com a percentagem da marca que cada cor ocupa.

Clique numa cor para copiar o seu código hex.

The measured sample shows only white (9.5 %), indicating the asset analysed was a reversed/knockout version. Cdiscount's primary brand colour is a saturated medium blue (approx. #0066CC), which sits between the trust signals of financial-services blue and the energy of retail orange. Blue differentiates from Amazon's orange-black and Fnac's yellow-black, while white space in the knockout version keeps the mark clean on coloured marketplace banners and dark-mode interfaces.

Variações e transferências

Variantes de cor geradas a partir da fonte vectorial — gratuitas para transferência para identificação, uso editorial e de pesquisa.

Logótipo Cdiscount, versão primária
Primária SVG PNG
Logótipo Cdiscount, versão branca para fundos escuros
Branco SVG PNG
Logótipo Cdiscount, versão monocromática preta
Preto SVG PNG

Logótipos visualmente similares

Vizinhos mais próximos no espaço de incorporação visual — marcas que partilham forma e estrutura com o logótipo Cdiscount, independentemente da cor ou sector.

Paleta web de marca

Cores que Cdiscount utiliza no seu website — o sistema de marca mais amplo em torno do logótipo.

Sobre Cdiscount

Cdiscount is a French e-commerce company that was founded in 1998. It is headquartered in Bordeaux, France. The company was initially established as a subsidiary of the retail company Casino Group, but it quickly gained independence. Cdiscount has grown to become one of the leading e-commerce platforms in France, offering a wide range of products and services. Cdiscount's main products include electronics, home appliances, furniture, clothing, toys, and groceries. The company aims to provide a comprehensive shopping experience by offering competitive prices and a broad selection of products. Additionally, Cdiscount offers various services such as delivery, installation, and financing options to enhance customer satisfaction. On a global scale, Cdiscount operates primarily in France, but it has expanded its reach to other European countries, including Belgium, Italy, Spain, and Luxembourg. The company has established partnerships with local retailers in these countries to offer its services. Moreover, Cdiscount has formed joint ventures and subsidiaries in countries such as Brazil, Thailand, Colombia, and Vietnam, further extending its global presence. Cdiscount holds a significant market position in France, ranking among the top e-commerce companies in the country. It faces competition from other major players in the industry, such as Amazon, eBay, and Fnac Darty. However, Cdiscount distinguishes itself by its strong focus on providing affordable prices and a wide assortment of products. In terms of major events, Cdiscount has constantly adapted its strategy to cater to changing consumer preferences and market trends. Notably, the company has expanded its range of private-label products, offering its own branded items in various categories. This move allows Cdiscount to differentiate itself from competitors and strengthen customer loyalty. Currently, Cdiscount continues to enhance its e-commerce platform and expand its international reach through strategic partnersh

Perguntas sobre o logótipo Cdiscount

Why does the Cdiscount logo use an arrow inside the C?

The arrow replaces a separate icon, turning the initial into a directional symbol that evokes fast delivery and forward momentum — core promises for an e-commerce marketplace.

Has the Cdiscount logo changed much since 1998?

The original 1998 mark used a sharper, more geometric 'C' with a separate underline. A major simplification in the mid-2010s merged the arrow into the letter, thickened the type, and standardised the blue, creating the single-piece wordmark used today.

Qual é a cor do logótipo Cdiscount?

A cor dominante do logótipo Cdiscount é Brilliance (hex #FFFFFF). A correspondência Pantone mais próxima é 9345 C.

Quantas cores tem o logótipo Cdiscount?

O logótipo Cdiscount utiliza 1 cor primária: #FFFFFF.

Mais logótipos white ver tudo →

Mais logótipos Programming & Developer Software ver tudo →

O logótipo Cdiscount é uma marca comercial do seu proprietário, apresentado aqui para identificação e pesquisa de design. Os dados de cor são medidos pela LogoLabs a partir da marca pública; a análise é comentário editorial. Não é implícita qualquer afiliação ou recomendação.