Logótipo Boursorama: Cores, Códigos Hex e Análise de Design

Análise de design

The Boursorama logo is a combination mark pairing a geometric sans-serif wordmark with a distinctive symbol. The symbol merges a stylized uppercase 'B' with an upward-trending line chart motif — a literal visual pun on 'bourse' (stock exchange) that communicates the brand's dual identity as both bank and trading platform. The letterforms are clean, wide-set, and optically balanced, ensuring legibility down to favicon size. The symbol functions independently as an app icon and social avatar, a practical necessity for a digital-first bank. In a sector dominated by conservative blue wordmarks, the integrated chart-line concept gives the mark narrative depth without visual clutter.

Stylized 'B' doubling as upward chart lineMagenta primary color in a blue-dominated sectorGeometric sans-serif wordmark with wide trackingSymbol holds identity at app-icon dimensions

Cores do logótipo, medidas

Cores extraídas da imagem do logótipo (fundo removido), com a percentagem da marca que cada cor ocupa.

Clique numa cor para copiar o seu código hex.

The magenta (#D20073) is a deliberate rupture from banking's default navy palette, signaling a challenger brand that is digital-native and cost-disruptive. The dark blue (#1E3581) supplies the regulatory trust cue customers still expect from a licensed credit institution. Used together, the high-contrast pair reads clearly on both light and dark backgrounds — essential for a platform that lives on mobile screens and trading terminals alike.

Variações e transferências

Variantes de cor geradas a partir da fonte vectorial — gratuitas para transferência para identificação, uso editorial e de pesquisa.

Primária SVG PNG

Branco SVG PNG

Preto SVG PNG

Logótipos visualmente similares

Vizinhos mais próximos no espaço de incorporação visual — marcas que partilham forma e estrutura com o logótipo Boursorama, independentemente da cor ou sector.

Paleta web de marca

Cores que Boursorama utiliza no seu website — o sistema de marca mais amplo em torno do logótipo.

Sobre Boursorama

Discover Boursorama, the cheapest bank and leader in stock market and financial information (stock prices, indices, currencies, gold. ). Boursorama offers a wide range of products and services, including over 40,000 products with zero brokerage fees. Stay up to date with the latest news in economics, stock market, and online banking. Boursorama provides a user-friendly online platform where you can access your account and enjoy additional features and services for free. Whether you're interested in investing in the stock market, managing your finances, or staying informed about the latest economic trends, Boursorama has you covered. Join Boursorama and benefit from their extensive range of banking and financial solutions

Perguntas sobre o logótipo Boursorama

What does the Boursorama symbol represent?

The symbol combines a stylized 'B' with an ascending line chart, referencing both the brand name and its heritage as a stock-market information leader. It works as a standalone icon for the mobile app and trading platform.

Why does Boursorama use magenta instead of traditional bank blue?

Magenta differentiates the brand as a low-cost, digital-first challenger in a market where incumbents all use navy. The dark blue remains in the palette to satisfy trust expectations for a regulated credit institution.

Qual é a cor do logótipo Boursorama?

A cor dominante do logótipo Boursorama é Moth Orchid (hex #D20073). A correspondência Pantone mais próxima é 226 C.

Quantas cores tem o logótipo Boursorama?

O logótipo Boursorama utiliza 2 cores primárias: #D20073, #1E3581.

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O logótipo Boursorama é uma marca comercial do seu proprietário, apresentado aqui para identificação e pesquisa de design. Os dados de cor são medidos pela LogoLabs a partir da marca pública; a análise é comentário editorial. Não é implícita qualquer afiliação ou recomendação.