UN Development Logo
The UN Development logo uses 2 primary colors. Its dominant color is Cobalt Stone (#0063AC, closest Pantone 10261 C). UN Development operates in the Law & Government industry.
- Color family
- blue
- Industry
- Law & Government
- Brand popularity
- Top 18% of indexed brands
- Website
- undp.org
Design analysis
The UNDP logo is a locked-up combination mark pairing the United Nations emblem with the programme's initials in a clean sans-serif wordmark. The emblem — an azimuthal equidistant projection of the world centred on the North Pole, framed by two olive branches — sits left of the vertically stacked "UNDP" lettering, both rendered in the same UN Blue. This construction follows the UN system's masterbrand architecture, where sub-entities share the parent emblem for instant institutional credibility. The mark scales well: the emblem's strong circular contour and high-contrast landmass silhouettes remain legible down to favicon size, while the wordmark's generous letter-spacing prevents clotting. In the law-and-government sector, where many identities rely on shields, columns, or abstract geometry, the UN globe signals multilateral scope and neutrality without national bias.
Logo colors, measured
Colors extracted from the logo image itself (background removed), with share of the mark each color covers.
Click a chip to copy its hex code.
The measured palette — #0063AC (Cobalt Stone) at 37.5% and #FFFFFF at 3.4% — is the UN's prescribed blue-and-white system. This specific blue sits between corporate navy and humanitarian cyan, projecting authority without aggression; it reads consistently across print, digital, and textile applications (flags, vehicles, signage) in 170+ territories. White provides the necessary negative space for the emblem's fine latitudinal lines and the wordmark's counters, ensuring accessibility compliance at minimum contrast ratios.
Variations & downloads
Color variants generated from the vector source — free to download for identification, editorial and research use.
Visually similar logos
Nearest neighbors in visual embedding space — marks that share shape and structure with the UN Development logo, regardless of color or industry.
Brand web palette
Colors UN Development uses across its website — the broader brand system around the logo.
About UN Development
UNDP works to eradicate poverty and reduce inequalities through sustainable and inclusive development, in more than 170 countries and territories.
Questions about the UN Development logo
Why does UNDP use the same emblem as the United Nations?
UNDP is a UN fund and programme; the shared emblem signals it operates under the UN Charter and General Assembly mandate. The masterbrand system lets all UN entities leverage collective trust while the "UNDP" wordmark distinguishes the specific programme.
Can the logo be used in colours other than UN Blue?
Official brand guidelines restrict the mark to UN Blue (#0063AC) on white, white on UN Blue, or monochrome black/grey for single-colour reproduction. Unapproved colour variations dilute the system-wide recognition built over decades.
What color is the UN Development logo?
The dominant color of the UN Development logo is Cobalt Stone (hex #0063AC). The closest Pantone match is 10261 C.
How many colors does the UN Development logo have?
The UN Development logo uses 2 primary colors: #0063AC, #FFFFFF.
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The UN Development logo is a trademark of its owner, shown here for identification and design research. Color data is measured from the public mark by LogoLabs; analysis is editorial commentary. No affiliation or endorsement is implied.